Employment Hero vs enableHR:Which is more popular by branded search in New Zealand?
In August 2026, Employment Hero had more branded searches than enableHR among HR software and advisory platforms in New Zealand. Employment Hero was estimated to have 10.9K branded searches compared to enableHR’s 330, and held a 47.1% Share of Search versus enableHR’s 1.4%.
Follow Employment Hero vs enableHR and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Employment Hero or enableHR?
HR platforms serving New Zealand employers through employee-management software and accessible HR, employment-relations or compliance expertise. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Employment Hero, enableHR. The figures are in the table below the chart.
View monthly share of search table
| Month | Employment Hero | MyHR | BrightHR | enableHR | The People Project | Citation HR | HR Today |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.6% | 38.8% | 9.8% | 2.2% | 1.8% | 0.7% | 0.13% |
| Nov 2025 | 46.8% | 37.8% | 11.5% | 1.8% | 1.4% | 0.52% | 0.13% |
| Dec 2025 | 47% | 38% | 11.9% | 1.2% | 1.4% | 0.43% | 0.16% |
| Jan 2026 | 46.2% | 37.4% | 12.2% | 1.7% | 1.7% | 0.62% | 0.1% |
| Feb 2026 | 46.1% | 37.6% | 11.7% | 1.7% | 2.1% | 0.62% | 0.21% |
| Mar 2026 | 45.9% | 36.8% | 12.6% | 1.7% | 2.1% | 0.76% | 0.17% |
| Apr 2026 | 46.6% | 36.6% | 12.4% | 1.8% | 1.7% | 0.63% | 0.21% |
| May 2026 | 47.9% | 38.1% | 10.5% | 1.5% | 1.5% | 0.53% | 0.09% |
| Jun 2026 | 47.2% | 37.7% | 11.6% | 1.2% | 1.8% | 0.44% | 0.13% |
| Jul 2026 | 47.8% | 37.9% | 10.4% | 1.8% | 1.5% | 0.36% | 0.22% |
| Aug 2026 | 47.1% | 36.8% | 12.8% | 1.4% | 1.2% | 0.52% | 0.17% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Employment Hero and enableHR comparison changed over the last 12 months?
3 findings
- Employment Hero was ahead of enableHR in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Employment Hero’s estimated Share of Search among HR software and advisory platforms in New Zealand moved from 46.6% to 47.1%, and its estimated monthly branded searches moved from 10.7K to 10.9K.
- Across the 11 months ending August 2026, enableHR’s estimated Share of Search among HR software and advisory platforms in New Zealand moved from 2.2% to 1.4%, and its estimated monthly branded searches moved from 500 to 330.
How did search popularity change for New Zealand HR software and advisory platforms in August 2026?
2 changes
In August 2026, Employment Hero lost estimated Share of Search among HR software and advisory platforms in New Zealand, from 47.8% to 47.1%.
Estimated monthly branded searches for enableHR in New Zealand fell 34% over 11 measured months, from 500 to 330 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Employment Hero’s and enableHR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Employment Hero
6 branded search terms
- employment hero
- employment hero hr
- employment hero nz
- employment hero payroll
- employment hero pricing
- employment hero review
enableHR
3 branded search terms
- enable hr
- enable hr nz
- enablehr
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.