Ean Brown Partners vs Sudburys +MORE:Which is more popular?
In September 2026, Ean Brown Partners had more branded searches than Sudburys +MORE among whangarei accounting firms in New Zealand. Ean Brown Partners had about 30 branded searches, while Sudburys +MORE had 10. Ean Brown Partners made up 8.8% of all whangarei accounting firm searches we track, and Sudburys +MORE accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about whangarei accounting firms, Ean Brown Partners and Sudburys +MORE each appeared in two of the four answers. Sudburys +MORE was mentioned before Ean Brown Partners in every answer that named either.
Who do people search for more?
Ean Brown Partners, about 3 searches for every 1 for Sudburys +MORE
Who does AI mention more?
Both were mentioned in 2 of 4 answers.
Who does AI recommend more?
Sudburys +MORE, named ahead of Ean Brown Partners in 2 of 2 answers
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Top whangarei accounting firms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Ean Brown Partners and Sudburys +MORE were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Sudburys +MORE was listed before Ean Brown Partners in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Villa Chartered Accountants & Business Advisors4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
YHPJ3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- MAQ Chartered Accountants3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Northland Chartered Accountants3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ean Brown Partners2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Bennett & Associates2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Sudburys +MORE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Russell Turner1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
BDO0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about whangarei accounting firms
4 answers
Asked ChatGPT
“Which accounting firm should I hire in Whangārei, New Zealand?”
Asked ChatGPT
“What are the best accounting firms in Whangārei, New Zealand?”
Asked ChatGPT
“What's the best accounting firm in Whangārei, New Zealand for a small business?”
Searched Google, AI Overview
“whangarei accountant”
Searched Google, AI Overview
“whangarei accounting firms”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Ean Brown Partners or Sudburys +MORE more popular in search?
This chart shows how often people search Google for Ean Brown Partners and Sudburys +MORE by name. Each line represents a brand's share of searches for all nine whangarei accounting firms we track, month by month, from searches in New Zealand.
Share of searches by month for Ean Brown Partners, Sudburys +MORE. The figures are in the table below the chart.
View monthly share of searches table
| Month | YHPJ | Russell Turner | Villa Chartered Accountants & Business Advisors | BDO | Ean Brown Partners | Bennett & Associates | MAQ Chartered Accountants | Northland Chartered Accountants | Sudburys +MORE |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 25% | 12.5% | 9.4% | 3.1% | 6.3% | 6.3% | 3.1% | 0% |
| Nov 2025 | 30% | 25% | 20% | 7.5% | 2.5% | 5% | 7.5% | 2.5% | 0% |
| Dec 2025 | 26.5% | 23.5% | 11.8% | 14.7% | 5.9% | 11.8% | 2.9% | 2.9% | 0% |
| Jan 2026 | 26.5% | 23.5% | 11.8% | 14.7% | 11.8% | 5.9% | 2.9% | 2.9% | 0% |
| Feb 2026 | 38.9% | 19.4% | 13.9% | 11.1% | 5.6% | 5.6% | 2.8% | 2.8% | 0% |
| Mar 2026 | 35% | 20% | 12.5% | 7.5% | 12.5% | 5% | 5% | 2.5% | 0% |
| Apr 2026 | 26.5% | 26.5% | 20.6% | 8.8% | 5.9% | 2.9% | 5.9% | 2.9% | 0% |
| May 2026 | 34.3% | 20% | 11.4% | 14.3% | 2.9% | 5.7% | 5.7% | 5.7% | 0% |
| Jun 2026 | 23.7% | 23.7% | 13.2% | 7.9% | 2.6% | 7.9% | 5.3% | 7.9% | 7.9% |
| Jul 2026 | 29.4% | 26.5% | 8.8% | 11.8% | 2.9% | 2.9% | 2.9% | 2.9% | 11.8% |
| Aug 2026 | 29.4% | 23.5% | 14.7% | 11.8% | 8.8% | 2.9% | 2.9% | 2.9% | 2.9% |
| Sep 2026 | 32.4% | 17.6% | 14.7% | 8.8% | 8.8% | 5.9% | 5.9% | 2.9% | 2.9% |
How has the Ean Brown Partners and Sudburys +MORE comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Sudburys +MORE took it in June 2026, Ean Brown Partners took it in August 2026.
- Across the 12 months ending September 2026, Ean Brown Partners’ share of searches among whangarei accounting firms in New Zealand moved from 3.1% to 8.8%, and its estimated monthly branded searches moved from 10 to 30.
- Across the 12 months ending September 2026, Sudburys +MORE’s share of searches among whangarei accounting firms in New Zealand moved from 0% to 2.9%, and its estimated monthly branded searches moved from 0 to 10.
How did search popularity change for New Zealand whangarei accounting firms in September 2026?
1 change

Estimated monthly branded searches for Ean Brown Partners in New Zealand rose 200% over 12 measured months, from 10 to 30 in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Ean Brown Partners’ and Sudburys +MORE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ean Brown Partners
4 branded search terms
- e-b-p
- ean brown partners
- ean brown partners whangarei
- ebp
Sudburys +MORE
1 branded search term
- sudburys +more
Other head-to-heads among whangarei accounting firms

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