Brandwave

Dropbox vs ShareFile:Which is more popular?

In September 2026, Dropbox had more branded searches than ShareFile among cloud file collaboration platforms in New Zealand. Dropbox had about 27,800 branded searches, while ShareFile had 390. Dropbox made up 14.3% of all cloud file collaboration platform searches we track, and ShareFile accounted for 0.2%. When we asked ChatGPT and Google AI Overviews about cloud file collaboration platforms, Dropbox appeared in all five answers and ShareFile in none.

Among cloud file collaboration platforms in New Zealand in September 2026

Who do people search for more?

Dropbox, about 71 searches for every 1 for ShareFile

Dropbox 27.8K searchesShareFile 390 searches

Who does AI mention more?

Dropbox, mentioned in every answer we collected

Dropbox in 5 of 5ShareFile in 0 of 5

Who does AI recommend more?

Dropbox, the only one of the two named

Dropbox first in 5ShareFile never named

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Top cloud file collaboration platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dropbox appeared in all five answers. ShareFile did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dropbox1st
  2. Google Drive2nd
  3. Box3rd
  4. Sync.com4th
  5. ShareFile–
  6. Egnyte–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dropbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Drive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Box3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sync.com1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ShareFile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Egnyte0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cloud file collaboration platforms

5 answers
  • Asked ChatGPT

    “Which cloud file collaboration platform should I use in New Zealand?”

    1. 1Google Drive
    2. 2Dropbox
  • Asked ChatGPT

    “What are the best cloud file collaboration platforms in New Zealand?”

    1. 1Dropbox
    2. 2Box
    3. 3Google Drive
  • Asked ChatGPT

    “What's the best cloud file collaboration platform in New Zealand for team file sharing?”

    1. 1Dropbox
    2. 2Box
    3. 3Google Drive
  • Searched Google, AI Overview

    “best file sharing platform”

    1. 1Google Drive
    2. 2Dropbox
  • Searched Google, AI Overview

    “secure file sharing platform”

    1. 1Box
    2. 2Dropbox
    3. 3Sync.com

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Dropbox or ShareFile more popular in search?

This chart shows how often people search Google for Dropbox and ShareFile by name. Each line represents a brand's share of searches for all six cloud file collaboration platforms we track, month by month, from searches in New Zealand.

Dropbox and ShareFile among cloud file collaboration platforms in New Zealand, by month

Share of searches by month for Dropbox, ShareFile. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle DriveDropboxShareFileEgnyteBoxSync.com
Oct 202585.3%14.4%0.25%0.06%0.01%<0.01%
Nov 202582.7%17%0.24%0.07%0.01%0.01%
Dec 202579.7%19.9%0.23%0.08%<0.01%0.03%
Jan 202679.8%19.9%0.23%0.06%0.01%0.02%
Feb 202682.7%16.9%0.24%0.09%<0.01%0.01%
Mar 202685.4%14.3%0.2%0.06%0.01%<0.01%
Apr 202682.7%16.9%0.29%0.08%<0.01%0.01%
May 202685.4%14.3%0.2%0.06%0.01%0.01%
Jun 202685.4%14.3%0.25%0.06%0.01%0.01%
Jul 202685.2%14.3%0.37%0.07%0.01%0.01%
Aug 202687.7%12.1%0.21%0.05%<0.01%<0.01%
Sep 202685.4%14.3%0.2%0.09%0.01%<0.01%

How has the Dropbox and ShareFile comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand cloud file collaboration platforms in September 2026?

2 changes
  1. In September 2026, Dropbox gained share of searches among cloud file collaboration platforms in New Zealand, from 12.1% to 14.3%.

  2. Estimated monthly branded searches for ShareFile in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Dropbox’s and ShareFile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dropbox

7 branded search terms

  • dropbox
  • dropbox app
  • dropbox clm
  • dropbox dl
  • dropbox link
  • dropbox transfer
  • google dropbox

ShareFile

1 branded search term

  • sharefile

How the Brand Demand Index is measured

Other head-to-heads among cloud file collaboration platforms

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