Cloud file collaboration platforms in New Zealand:Which are most popular?
In September 2026, Google Drive was the most searched cloud file collaboration platform in New Zealand, accounting for 85.4% of all searches among the six platforms we track. When we checked with ChatGPT and Google AI Overviews, Dropbox showed up in every answer. Dropbox was recommended most often, coming first in two out of five responses.
Google DriveShare of searches 85.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
DropboxShare of searches 14.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ShareFileShare of searches 0.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
EgnyteShare of searches 0.09%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BoxShare of searches 0.01%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top cloud file collaboration platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Dropbox appeared every time. Dropbox was recommended most often, coming first in two out of five answers. Google Drive was second, and Box was third. ShareFile, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Dropbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Drive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Box3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sync.com1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ShareFile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Egnyte0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cloud file collaboration platforms
5 answers
Asked ChatGPT
“Which cloud file collaboration platform should I use in New Zealand?”
Asked ChatGPT
“What are the best cloud file collaboration platforms in New Zealand?”
Asked ChatGPT
“What's the best cloud file collaboration platform in New Zealand for team file sharing?”
Searched Google, AI Overview
“best file sharing platform”
Searched Google, AI Overview
“secure file sharing platform”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which cloud file collaboration platforms do people search for most?
This chart shows how often people search Google for each cloud file collaboration platform by name. Each line represents a brand's share of searches for all six cloud file collaboration platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Google Drive, Dropbox. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Drive | Dropbox | ShareFile | Egnyte | Box | Sync.com |
|---|---|---|---|---|---|---|
| Oct 2025 | 85.3% | 14.4% | 0.25% | 0.06% | 0.01% | <0.01% |
| Nov 2025 | 82.7% | 17% | 0.24% | 0.07% | 0.01% | 0.01% |
| Dec 2025 | 79.7% | 19.9% | 0.23% | 0.08% | <0.01% | 0.03% |
| Jan 2026 | 79.8% | 19.9% | 0.23% | 0.06% | 0.01% | 0.02% |
| Feb 2026 | 82.7% | 16.9% | 0.24% | 0.09% | <0.01% | 0.01% |
| Mar 2026 | 85.4% | 14.3% | 0.2% | 0.06% | 0.01% | <0.01% |
| Apr 2026 | 82.7% | 16.9% | 0.29% | 0.08% | <0.01% | 0.01% |
| May 2026 | 85.4% | 14.3% | 0.2% | 0.06% | 0.01% | 0.01% |
| Jun 2026 | 85.4% | 14.3% | 0.25% | 0.06% | 0.01% | 0.01% |
| Jul 2026 | 85.2% | 14.3% | 0.37% | 0.07% | 0.01% | 0.01% |
| Aug 2026 | 87.7% | 12.1% | 0.21% | 0.05% | <0.01% | <0.01% |
| Sep 2026 | 85.4% | 14.3% | 0.2% | 0.09% | 0.01% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.4% | 166K | -18% | -2.3 points | |
| 2, held 2nd | 14.3% | 27.8K | -0.25% | +2.2 points | |
| 3, held 3rd | 0.2% | 390 | -18.8% | 0 points | |
| 4, held 4th | 0.09% | 170 | +41.7% | 0 points | |
| 5, held 5th | 0.01% | 20 | +100% | 0 points | |
| 6, held 6th | <0.01% | 10 | 0% | 0 points |
85.4%
Held 1st. 166K estimated branded searches, -18% vs prior month. Share -2.3 points.
2.
Dropbox14.3%
Held 2nd. 27.8K estimated branded searches, -0.25% vs prior month. Share +2.2 points.
0.2%
Held 3rd. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.
4.
Egnyte0.09%
Held 4th. 170 estimated branded searches, +41.7% vs prior month. Share 0 points.
5.
Box0.01%
Held 5th. 20 estimated branded searches, +100% vs prior month. Share 0 points.
6.
Sync.com<0.01%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among cloud file collaboration platforms in New Zealand?
6 brands
In September 2026, Google Drive was the most searched among cloud file collaboration platforms in New Zealand, with an estimated 166K branded searches, 85.4% of all searches for the six we track. Dropbox is in 2nd place, 71.1 percentage points behind at 14.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 85.3% → 85.4% | 87.7%Aug 2026 | 79.7%Dec 2025 | 1st | |
| 14.4% → 14.3% | 19.9%Dec 2025 | 12.1%Aug 2026 | 2nd | |
| 0.25% → 0.2% | 0.37%Jul 2026 | 0.2%May 2026 | 3rd | |
| 0.06% → 0.09% | 0.09%Feb 2026 | 0.05%Aug 2026 | 4th | |
| 0.01% | 0.01%Jan 2026 | <0.01%Aug 2026 | 5th | |
| <0.01% | 0.03%Dec 2025 | <0.01%Aug 2026 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Google Drive’s share of searches among cloud file collaboration platforms in New Zealand peaked at 87.7% in August 2026 and was lowest at 79.7% in December 2025.
- Across the 12 months ending September 2026, Dropbox’s share of searches among cloud file collaboration platforms in New Zealand peaked at 19.9% in December 2025 and was lowest at 12.1% in August 2026.
- Across the 12 months ending September 2026, Google Drive, Dropbox, ShareFile, Egnyte, Box and Sync.com held steady: their share of searches among cloud file collaboration platforms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand cloud file collaboration platforms in September 2026?
4 changes

In September 2026, Dropbox gained share of searches among cloud file collaboration platforms in New Zealand, from 12.1% to 14.3%.

In September 2026, Google Drive lost share of searches among cloud file collaboration platforms in New Zealand, from 87.7% to 85.4%.

Estimated monthly branded searches for Egnyte in New Zealand rose 54.5% over 12 measured months, from 110 to 170 in September 2026.

Estimated monthly branded searches for ShareFile in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026.
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