Brandwave

DaVinci Resolve vs Descript:Which is more popular by branded search in New Zealand?

In August 2026, DaVinci Resolve had more branded searches than Descript among video editing software in New Zealand. DaVinci Resolve was estimated to have 9.1K branded searches compared to Descript’s 1.4K, and held an 18.1% Share of Search versus Descript’s 2.9%.

Share of Search among video editing software in New Zealand in August 2026Which is more popular in search, DaVinci Resolve or Descript?
DaVinci Resolve18.1%9.1K searches
vs
Descript2.9%1.4K searches

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Which is more popular in search, DaVinci Resolve or Descript?

Compare the video editing apps New Zealand creators and marketers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DaVinci Resolve and Descript among video editing software in New Zealand, by month

Share of Search by month for DaVinci Resolve, Descript. The figures are in the table below the chart.

View monthly share of search table
MonthCapCutDaVinci ResolveAdobe Premiere ProiMovieDescriptFinal Cut Pro
Oct 202567%18.3%5.3%3.6%3.8%2%
Nov 202567.5%18.2%5.1%3.7%3.9%1.6%
Dec 202568.7%18.1%4.8%3.7%2.9%1.9%
Jan 202665.5%21%4.9%2.8%3.5%2.3%
Feb 202665.8%19.4%6.2%3.2%3.5%1.9%
Mar 202665.8%19.3%5.5%3.6%4%1.6%
Apr 202664.7%21.6%4.9%3.4%4%1.5%
May 202666.3%20.7%4.8%3.7%3.3%1.2%
Jun 202666.5%21%4.7%3.6%2.8%1.4%
Jul 202667%21.1%4.5%2.9%3.2%1.4%
Aug 202669.5%18.1%4.7%3.5%2.9%1.4%
Sep 2026——————

How has the DaVinci Resolve and Descript comparison changed over the last 12 months?

How did search popularity change for New Zealand video editing software in August 2026?

  1. In August 2026, iMovie overtook Descript to rank 4th among video editing software in New Zealand, at 3.5%.

  2. In August 2026, DaVinci Resolve lost estimated Share of Search among video editing software in New Zealand, from 21.1% to 18.1%.

  3. Estimated monthly branded searches for Descript in New Zealand fell 18.6% over 11 measured months, from 1.8K to 1.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using DaVinci Resolve’s and Descript’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DaVinci Resolve

18 branded search terms

  • blackmagic davinci resolve
  • blackmagic design davinci resolve
  • blackmagic design davinci resolve studio
  • davinci resolve
  • davinci resolve app
  • davinci resolve downloads
  • davinci resolve editing
  • davinci resolve editing software
  • davinci resolve ipad
  • davinci resolve linux
  • davinci resolve mac
  • davinci resolve near me
  • davinci resolve nz
  • davinci resolve price
  • davinci resolve studio
  • davinci resolve studio cost
  • davinci resolve video editor
  • davinciresolve

Descript

8 branded search terms

  • descript
  • descript ai
  • descript app
  • descript com
  • descript editing
  • descript online
  • descript pricing
  • descript video editor

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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