Brandwave

How popular isDaVinci Resolve in search?

In August 2026, there were an estimated 9.1K branded searches for DaVinci Resolve in New Zealand which is up 8.3% over the last 11 months. DaVinci Resolve holds 18.1% estimated Share of Search among New Zealand video editing software and is ranked 2nd of 6 competitors for search popularity.

Share of Search, August 2026
  1. CapCut69.5%
  2. DaVinci Resolve18.1%
  3. Adobe Premiere Pro4.7%
  4. iMovie3.5%
  5. Descript2.9%
  6. Final Cut Pro1.4%
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Which video editing software compete with DaVinci Resolve?

DaVinci Resolve against video editing software in New Zealand, by month

Share of Search by month for CapCut, DaVinci Resolve, Adobe Premiere Pro, iMovie, Descript. The figures are in the table below the chart.

View monthly share of search table
MonthCapCutDaVinci ResolveAdobe Premiere ProiMovieDescriptFinal Cut Pro
Oct 202567%18.3%5.3%3.6%3.8%2%
Nov 202567.5%18.2%5.1%3.7%3.9%1.6%
Dec 202568.7%18.1%4.8%3.7%2.9%1.9%
Jan 202665.5%21%4.9%2.8%3.5%2.3%
Feb 202665.8%19.4%6.2%3.2%3.5%1.9%
Mar 202665.8%19.3%5.5%3.6%4%1.6%
Apr 202664.7%21.6%4.9%3.4%4%1.5%
May 202666.3%20.7%4.8%3.7%3.3%1.2%
Jun 202666.5%21%4.7%3.6%2.8%1.4%
Jul 202667%21.1%4.5%2.9%3.2%1.4%
Aug 202669.5%18.1%4.7%3.5%2.9%1.4%
Sep 2026——————

  1. 1.CapCut

    69.5%

    held 1st · 35.1K estimated branded searches · +14.7% vs prior month · +2.5 points

  2. 2.DaVinci Resolve

    18.1%

    held 2nd · 9.1K estimated branded searches · -5.2% vs prior month · -3 points

  3. 3.Adobe Premiere Pro

    4.7%

    held 3rd · 2.4K estimated branded searches · +14.5% vs prior month · +0.2 points

  4. 4.iMovie

    3.5%

    moved from 5th to 4th · 1.8K estimated branded searches · +34.8% vs prior month · +0.6 points

  5. 5.Descript

    2.9%

    moved from 4th to 5th · 1.4K estimated branded searches · -0.69% vs prior month · -0.3 points

  6. 6.Final Cut Pro

    1.4%

    held 6th · 700 estimated branded searches · +12.9% vs prior month · 0 points

Compare search popularity between DaVinci Resolve and its closest rivals

How has branded search demand for DaVinci Resolve changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for DaVinci Resolve in New Zealand rose from 8.4K to 9.1K.
  • Across the 11 months ending August 2026, DaVinci Resolve’s estimated Share of Search among video editing software in New Zealand peaked at 21.6% in April 2026 and was lowest at 18.1% in August 2026.

How did search popularity change for New Zealand video editing software in August 2026?

  1. In August 2026, iMovie overtook Descript to rank 4th among video editing software in New Zealand, at 3.5%.

  2. In August 2026, CapCut gained estimated Share of Search among video editing software in New Zealand, from 67% to 69.5%.

  3. In August 2026, DaVinci Resolve lost estimated Share of Search among video editing software in New Zealand, from 21.1% to 18.1%.

  4. Estimated monthly branded searches for Final Cut Pro in New Zealand fell 23.9% over 11 measured months, from 920 to 700 in August 2026.

  5. Estimated monthly branded searches for Descript in New Zealand fell 18.6% over 11 measured months, from 1.8K to 1.4K in August 2026.

How is DaVinci Resolve measured?

Brandwave collects information about searches that people make online using DaVinci Resolve’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

18 branded search terms

  • blackmagic davinci resolve
  • blackmagic design davinci resolve
  • blackmagic design davinci resolve studio
  • davinci resolve
  • davinci resolve app
  • davinci resolve downloads
  • davinci resolve editing
  • davinci resolve editing software
  • davinci resolve ipad
  • davinci resolve linux
  • davinci resolve mac
  • davinci resolve near me
  • davinci resolve nz
  • davinci resolve price
  • davinci resolve studio
  • davinci resolve studio cost
  • davinci resolve video editor
  • davinciresolve

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How the Brand Demand Index is measured

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