Dark Sky Project vs Good Heavens:Which is more popular in New Zealand?
In October 2026, Dark Sky Project had more branded searches than Good Heavens among stargazing tours in New Zealand. Dark Sky Project had about 9,950 branded searches, while Good Heavens had 70. Dark Sky Project made up 58.1% of all stargazing tour searches we track, and Good Heavens accounted for 0.41%. When we asked ChatGPT and Google AI Overviews about stargazing tours, Dark Sky Project appeared in all five answers and Good Heavens in two. Dark Sky Project was mentioned before Good Heavens in every answer.
Who do people search for more?
Dark Sky Project, about 142 searches for every 1 for Good Heavens
Who does AI mention more?
Dark Sky Project, mentioned in every answer we collected
Who does AI recommend more?
Dark Sky Project, named ahead of Good Heavens in every answer
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Top stargazing tours in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dark Sky Project appeared in all five answers. Good Heavens was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Dark Sky Project was listed before Good Heavens in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Dark Sky Project5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Big Sky Stargazing4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Silver River Stargazing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Chameleon Stargazing2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Good Heavens2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tekapo Star Gazing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about stargazing tours
5 answers
Asked ChatGPT
“Which stargazing tour should I book in New Zealand?”
Asked ChatGPT
“What are the best stargazing tours in New Zealand?”
Asked ChatGPT
“What's the best stargazing tour in New Zealand for dark sky viewing?”
Searched Google, AI Overview
“night sky tour”
Searched Google, AI Overview
“stargazing tours nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Dark Sky Project or Good Heavens more popular in search?
This chart shows how often people search Google for Dark Sky Project and Good Heavens by name. Each line represents a brand's share of searches for all six stargazing tours we track, month by month, from searches in New Zealand.
Share of searches by month for Dark Sky Project, Good Heavens. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dark Sky Project | Tekapo Star Gazing | Silver River Stargazing | Big Sky Stargazing | Chameleon Stargazing | Good Heavens |
|---|---|---|---|---|---|---|
| Nov 2025 | 48.2% | 20% | 7.8% | 2.3% | 21.4% | 0.36% |
| Dec 2025 | 47.2% | 26.2% | 9.2% | 3.2% | 14% | 0.29% |
| Jan 2026 | 54.7% | 30.6% | 8.8% | 3.2% | 2.2% | 0.4% |
| Feb 2026 | 55.3% | 30.5% | 8.6% | 3.3% | 1.8% | 0.5% |
| Mar 2026 | 52.2% | 31.9% | 10.3% | 3.1% | 2.1% | 0.47% |
| Apr 2026 | 57.9% | 28.8% | 7.6% | 3.4% | 1.9% | 0.43% |
| May 2026 | 56.2% | 31.4% | 7.3% | 2.7% | 2.2% | 0.23% |
| Jun 2026 | 48.3% | 36.3% | 9.4% | 3.5% | 2.3% | 0.29% |
| Jul 2026 | 52.8% | 33.4% | 7% | 3.8% | 2.5% | 0.4% |
| Aug 2026 | 55.5% | 30.4% | 8.8% | 3.3% | 1.8% | 0.27% |
| Sep 2026 | 57.8% | 28.9% | 7.6% | 3.4% | 1.9% | 0.41% |
| Oct 2026 | 58.1% | 29% | 7.6% | 3.4% | 1.5% | 0.41% |
How has branded search for Dark Sky Project and Good Heavens changed in New Zealand over the last 12 months?
3 findings
- Dark Sky Project was ahead of Good Heavens in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Dark Sky Project’s share of searches among stargazing tours in New Zealand moved from 48.2% to 58.1%, and its estimated monthly branded searches moved from 14.9K to 9.9K.
- Across the 12 months ending October 2026, Good Heavens’ share of searches among stargazing tours in New Zealand moved from 0.36% to 0.41%, and its estimated monthly branded searches moved from 110 to 70.
How did search popularity change for New Zealand stargazing tours in October 2026?
2 changes
Dark Sky Project’s share of searches among stargazing tours in New Zealand has gained ground for 3 months in a row, from 52.8% to 58.1% in October 2026.
Estimated monthly branded searches for Good Heavens in New Zealand fell 36.4% over 12 measured months, from 110 to 70 in October 2026.
How are Dark Sky Project’s and Good Heavens’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Dark Sky Project’s and Good Heavens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dark Sky Project
4 branded search terms
- dark sky project
- dark sky project stargazing
- darkskyproject
- the dark sky project
Good Heavens
1 branded search term
- good heavens
Other head-to-heads among stargazing tours
- Dark Sky Project vs Tekapo Star Gazing: compare popularity
- Dark Sky Project vs Silver River Stargazing: compare popularity
- Dark Sky Project vs Big Sky Stargazing: compare popularity
- Tekapo Star Gazing vs Silver River Stargazing: compare popularity
- Tekapo Star Gazing vs Big Sky Stargazing: compare popularity
- Silver River Stargazing vs Big Sky Stargazing: compare popularity
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