Cube vs Rad Power Bikes:Which is more popular?
In September 2026, Rad Power Bikes had more branded searches than Cube among e-bike brands in New Zealand. Rad Power Bikes had about 480 branded searches, while Cube had 390. Rad Power Bikes made up 10.4% of all e-bike brand searches we track, and Cube accounted for 8.5%. When we asked ChatGPT and Google AI Overviews about e-bike brands, Cube appeared in two of the five answers and Rad Power Bikes in none.
Who do people search for more?
Rad Power Bikes, about 23% more searches than Cube
Who does AI mention more?
Cube, mentioned in 2 of 5 answers, Rad Power Bikes in 0
Who does AI recommend more?
Cube, the only one of the two named
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Top e-bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Cube was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Rad Power Bikes did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Giant1st
Trek2nd
Smartmotion3rd
Specialized4th- MeloYelo5th
Fiido6th
Cube7th
Rad Power Bikes–- Velectrix–
Magnum Bikes–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Specialized5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Giant4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Trek4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Smartmotion4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- MeloYelo4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Cube2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fiido2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rad Power Bikes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Velectrix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Magnum Bikes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about e-bike brands
5 answers
Asked ChatGPT
“Which e-bike brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best e-bike brands in New Zealand?”
Asked ChatGPT
“What's the best e-bike brand in New Zealand for daily commuting?”
Searched Google, AI Overview
“e bike nz”
Searched Google, AI Overview
“electric bike nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Cube or Rad Power Bikes more popular in search?
This chart shows how often people search Google for Cube and Rad Power Bikes by name. Each line represents a brand's share of searches for all 11 e-bike brands we track, month by month, from searches in New Zealand.
Share of searches by month for Rad Power Bikes, Cube. The figures are in the table below the chart.
View monthly share of searches table
| Month | Giant | Specialized | Trek | Rad Power Bikes | Cube | Velectrix | Magnum Bikes | Smartmotion | Fiido | MeloYelo | Lekker |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 17.9% | 11% | 11.3% | 6% | 6% | 4.4% | 3.9% | 2.5% | 2.5% | 0.46% |
| Nov 2025 | 34.8% | 18.8% | 14.1% | 9.6% | 6.3% | 4.1% | 4.5% | 3.5% | 1.6% | 2.2% | 0.59% |
| Dec 2025 | 35.2% | 19% | 14.3% | 7.9% | 6.3% | 4.2% | 4.2% | 3.6% | 2.2% | 2.8% | 0.4% |
| Jan 2026 | 32.3% | 20.2% | 12.3% | 10.3% | 5.5% | 4.8% | 5.6% | 3.6% | 2.1% | 2.9% | 0.51% |
| Feb 2026 | 27.1% | 18.7% | 14% | 17.3% | 6.2% | 4.3% | 3.9% | 2.7% | 2.5% | 2.7% | 0.39% |
| Mar 2026 | 29.6% | 22.4% | 12.8% | 12.4% | 4.1% | 5.2% | 2.9% | 4% | 4.1% | 2.2% | 0.38% |
| Apr 2026 | 32.5% | 21.4% | 13.1% | 9.5% | 5.8% | 4.9% | 3.4% | 4.6% | 2.4% | 2.1% | 0.45% |
| May 2026 | 31.7% | 21% | 12.8% | 11.2% | 6.9% | 3.7% | 3.6% | 4.3% | 2% | 2.5% | 0.36% |
| Jun 2026 | 31.7% | 21.9% | 10.9% | 10.5% | 8.9% | 3.9% | 3.6% | 3.9% | 2.3% | 2.1% | 0.46% |
| Jul 2026 | 32.5% | 18.2% | 11.2% | 12.4% | 9.1% | 4.4% | 4% | 3.3% | 1.9% | 2.6% | 0.47% |
| Aug 2026 | 34.8% | 18.4% | 11.3% | 9.4% | 9.2% | 4.2% | 4.5% | 3.1% | 2.6% | 2.1% | 0.47% |
| Sep 2026 | 32.1% | 16.9% | 15.6% | 10.4% | 8.5% | 4.6% | 3.9% | 3% | 2.6% | 2% | 0.43% |
How has the Cube and Rad Power Bikes comparison changed over the last 12 months?
3 findings
- Rad Power Bikes was ahead of Cube in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cube’s share of searches among e-bike brands in New Zealand moved from 6% to 8.5%, and its estimated monthly branded searches moved from 260 to 390.
- Across the 12 months ending September 2026, Rad Power Bikes’ share of searches among e-bike brands in New Zealand moved from 11.3% to 10.4%, and its estimated monthly branded searches moved from 490 to 480.
How did search popularity change for New Zealand e-bike brands in September 2026?
2 changes

In September 2026, Rad Power Bikes gained share of searches among e-bike brands in New Zealand, from 9.4% to 10.4%.

In September 2026, Cube lost share of searches among e-bike brands in New Zealand, from 9.2% to 8.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Cube’s and Rad Power Bikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cube
1 branded search term
- cube bike
Rad Power Bikes
3 branded search terms
- rad power bikes
- rad power bikes ebike
- radpowerbikes
Other head-to-heads among e-bike brands

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