Contact Energy vs Kogan Mobile:Which is more popular by branded search in New Zealand?
In August 2026, Contact Energy had more branded searches than Kogan Mobile among mobile and broadband providers in New Zealand. Contact Energy was estimated to have 99.6K branded searches compared to Kogan Mobile’s 16.4K, and held an 18.5% Share of Search versus Kogan Mobile’s 3.1%.
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Which is more popular in search, Contact Energy or Kogan Mobile?
Consumer mobile and home broadband brands. Spark and Skinny belong to the same company and are compared as separate brands. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Contact Energy, Kogan Mobile. The figures are in the table below the chart.
View monthly share of search table
| Month | One NZ | Contact Energy | Spark | Mercury | 2degrees | Skinny | Kogan Mobile | Zeronet | Warehouse Mobile |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.9% | 14.8% | 17.8% | 12.2% | 15.4% | 7.4% | 3% | 0.71% | 1.7% |
| Nov 2025 | 30.1% | 11.4% | 16.5% | 11.3% | 13.9% | 8% | 6.8% | 0.69% | 1.4% |
| Dec 2025 | 29% | 13.2% | 16.2% | 10.7% | 14% | 8.6% | 5.9% | 0.84% | 1.6% |
| Jan 2026 | 28.9% | 16% | 16.6% | 10.9% | 14% | 7.8% | 3.3% | 0.95% | 1.5% |
| Feb 2026 | 28.9% | 15.8% | 16.3% | 11.2% | 14.1% | 7.8% | 3% | 0.97% | 1.9% |
| Mar 2026 | 27.6% | 15.1% | 18.3% | 10.4% | 14.2% | 8.3% | 3.7% | 0.89% | 1.5% |
| Apr 2026 | 29% | 15.9% | 16.1% | 13.1% | 12.9% | 7.7% | 2.9% | 0.94% | 1.3% |
| May 2026 | 28.6% | 15.9% | 17.1% | 13.1% | 12.8% | 7.9% | 2.6% | 0.74% | 1.3% |
| Jun 2026 | 26.7% | 17.9% | 16.8% | 12.3% | 14% | 7.4% | 2.7% | 1% | 1% |
| Jul 2026 | 25.3% | 19.6% | 15.3% | 13.8% | 13.1% | 7.5% | 3.2% | 1% | 1.1% |
| Aug 2026 | 28.9% | 18.5% | 15% | 12.9% | 12.4% | 7.1% | 3.1% | 1.1% | 1% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Contact Energy and Kogan Mobile comparison changed over the last 12 months?
3 findings
- Contact Energy was ahead of Kogan Mobile in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Contact Energy’s estimated Share of Search among mobile and broadband providers in New Zealand moved from 14.8% to 18.5%, and its estimated monthly branded searches moved from 82.9K to 99.6K.
- Across the 11 months ending August 2026, Kogan Mobile’s estimated Share of Search among mobile and broadband providers in New Zealand moved from 3% to 3.1%, and its estimated monthly branded searches moved from 16.6K to 16.4K.
How did search popularity change for New Zealand mobile and broadband providers in August 2026?
1 change
In August 2026, Contact Energy lost estimated Share of Search among mobile and broadband providers in New Zealand, from 19.6% to 18.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Contact Energy’s and Kogan Mobile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Contact Energy
20 branded search terms
- broadband contact energy
- contact broadband
- contact broadband modem
- Contact electricity
- Contact Energy
- contact energy broadband
- Contact Energy electricity
- contact energy fast fibre
- contact energy fibre
- Contact Energy free power
- contact energy mobile
- Contact Energy New Zealand
- Contact Energy NZ
- Contact Energy plans
- Contact Energy prices
- Contact Energy pricing
- Contact free power
- Contact Power
- Contact Power rates
- Contact prepay power
Kogan Mobile
21 branded search terms
- accounts kogan mobile
- kogan mobile au
- kogan mobile black friday
- kogan mobile broadband
- kogan mobile deals
- kogan mobile near me
- kogan mobile new zealand
- kogan mobile nz
- kogan mobile online
- kogan mobile plans
- kogan mobile prepaid
- kogan mobile prepaid plans
- kogan mobile sale
- kogan mobile sim card
- kogan sim
- kogan sim card
- kogan sim plans
- koganmobile
- koganmobile co nz
- koganmobile nz
- koganmobile plans
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.