Brandwave

CeraVe vs Clinique:Which is more popular by branded search in New Zealand?

In August 2026, CeraVe had more branded searches than Clinique among skincare brands in New Zealand. CeraVe was estimated to have 42.5K branded searches compared to Clinique’s 3.8K, and held a 21% Share of Search versus Clinique’s 1.9%.

Share of Search among skincare brands in New Zealand in August 2026Which is more popular in search, CeraVe or Clinique?
CeraVe21%42.5K searches
vs
Clinique1.9%3.8K searches

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Which is more popular in search, CeraVe or Clinique?

Compare skincare labels available in New Zealand using attributable brand and product searches made here. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CeraVe and Clinique among skincare brands in New Zealand, by month

Share of Search by month for CeraVe, Clinique. The figures are in the table below the chart.

View monthly share of search table
MonthCeraVeLa Roche-PosayCetaphilThe OrdinaryNeutrogenaCOSRXBeauty of JoseonLaneigeDermalogicaKiehl'sBiodermaEssanoCliniqueMedik8Paula's ChoiceSKIN1004SkinCeuticalsTrilogyDrunk ElephantAntipodesGlow LabThe INKEY List
Oct 202514.7%18.3%14.4%7.3%8.6%4.9%4.7%4.2%3.9%3.8%2.5%2.1%2.2%1.5%2.2%0.5%0.89%1%0.85%0.45%0.55%0.19%
Nov 202513%18.3%13.5%7.1%8.5%4.4%5.3%5%4.3%5.1%1.9%2%3.1%1.3%2.4%0.75%0.84%1.3%0.88%0.49%0.47%0.18%
Dec 202515.1%18%13.3%7.4%8.8%4.9%5%5.5%3.6%3.6%1.9%2.2%2.5%1.3%1.9%0.75%0.94%1.1%0.92%0.58%0.51%0.18%
Jan 202617.2%17.3%13.6%7.8%8.6%5%5.6%4.5%3.3%2.3%2.3%2.1%2.4%1.5%2.1%0.77%0.92%0.83%0.84%0.56%0.48%0.25%
Feb 202618.9%17.6%12.4%7.6%8%5.8%4.9%4.3%3.8%2.2%2.1%2%2.3%1.5%1.9%0.68%1.1%0.69%0.75%0.54%0.46%0.23%
Mar 202619.5%16.1%12.7%8.4%7.4%6.4%5.1%4%3.5%2.6%2%2%2.3%1.5%2.1%0.77%0.87%0.85%0.65%0.5%0.46%0.26%
Apr 202620.3%17.5%12.5%8.5%6.8%6.5%5.2%3.7%3.3%1.9%2.3%1.8%1.8%1.7%1.8%0.77%0.99%0.78%0.61%0.45%0.49%0.38%
May 202622.6%15.3%12.9%9%6.3%6.7%5.3%3.3%2.9%2.3%1.6%2.6%1.8%1.4%1.5%1%0.75%0.73%0.61%0.47%0.44%0.35%
Jun 202623.6%15.5%12.3%10.6%6.8%5.9%5.7%3.6%2.5%1.5%1.7%1.8%1.6%1.2%1.5%1.2%0.73%0.79%0.55%0.37%0.33%0.21%
Jul 202622.6%15.9%14.3%10.1%6.5%5.6%5.4%3.5%2.5%1.7%1.7%1.6%1.8%1.4%1.4%1.2%0.82%0.7%0.43%0.37%0.36%0.33%
Aug 202621%15.3%14.6%8.6%7.5%5.6%5.3%3.4%2.8%2.7%2.2%1.9%1.9%1.5%1.4%0.87%0.87%0.84%0.52%0.45%0.4%0.22%
Sep 2026——————————————————————

How has the CeraVe and Clinique comparison changed over the last 12 months?

  • CeraVe was ahead of Clinique in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, CeraVe’s estimated Share of Search among skincare brands in New Zealand moved from 14.7% to 21%, and its estimated monthly branded searches moved from 21.6K to 42.5K.
  • Across the 11 months ending August 2026, Clinique’s estimated Share of Search among skincare brands in New Zealand moved from 2.2% to 1.9%, and its estimated monthly branded searches moved from 3.2K to 3.8K.

How did search popularity change for New Zealand skincare brands in August 2026?

  1. In August 2026, Kiehl's overtook Clinique to rank 10th among skincare brands in New Zealand, at 2.7%.

  2. In August 2026, CeraVe lost estimated Share of Search among skincare brands in New Zealand, from 22.6% to 21%.

  3. Estimated monthly branded searches for Clinique in New Zealand rose 18.8% over 11 measured months, from 3.2K to 3.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CeraVe’s and Clinique’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CeraVe

27 branded search terms

  • cerave
  • cerave blemish control cleanser
  • cerave cleanser
  • cerave cream
  • cerave cream lotion
  • cerave eye repair cream
  • cerave face wash
  • cerave facial moisturizing lotion
  • cerave foaming cleanser
  • cerave foaming facial cleanser
  • cerave hydrate cleanser
  • cerave hydrating cleanser
  • cerave hydrating facial cleanser
  • cerave moisturiser
  • cerave moisturizer
  • cerave moisturizing cream
  • cerave moisturizing cream dry skin
  • cerave moisturizing cream for dry skin
  • cerave near me
  • cerave nz
  • cerave online
  • cerave renewing sa cleanser
  • cerave resurfacing retinol serum
  • cerave sensitive skin
  • cerave serum
  • cerave skincare
  • cerave sunscreen

Clinique

2 branded search terms

  • clinique
  • clinique nz

How the Brand Demand Index is measured

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