Cavell Leitch vs Layburn Hodgins:Which is more popular?
In September 2026, Cavell Leitch had more branded searches than Layburn Hodgins among Christchurch law firms in New Zealand. Cavell Leitch had about 720 branded searches, while Layburn Hodgins had 530. Cavell Leitch made up 15.1% of all Christchurch law firm searches we track, and Layburn Hodgins accounted for 11.1%. When we asked ChatGPT and Google AI Overviews about Christchurch law firms, Cavell Leitch appeared in three of the four answers and Layburn Hodgins in none.
Who do people search for more?
Cavell Leitch, about 36% more searches than Layburn Hodgins
Who does AI mention more?
Cavell Leitch, mentioned in 3 of 4 answers, Layburn Hodgins in 0
Who does AI recommend more?
Cavell Leitch, the only one of the two named
Follow Cavell Leitch vs Layburn Hodgins and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top Christchurch law firms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Cavell Leitch was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Layburn Hodgins did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Saunders & Co3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Lane Neave3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cavell Leitch3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Godfreys Law2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Layburn Hodgins0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mortlock McCormack Law0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Harmans0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Christchurch law firms
4 answers
Asked ChatGPT
“Which law firm should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best law firms in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best law firm in Christchurch, New Zealand for legal advice?”
Searched Google, AI Overview
“law firm christchurch”
Searched Google, AI Overview
“christchurch lawyers”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Cavell Leitch or Layburn Hodgins more popular in search?
This chart shows how often people search Google for Cavell Leitch and Layburn Hodgins by name. Each line represents a brand's share of searches for all seven Christchurch law firms we track, month by month, from searches in New Zealand.
Share of searches by month for Cavell Leitch, Layburn Hodgins. The figures are in the table below the chart.
View monthly share of searches table
| Month | Saunders & Co | Lane Neave | Cavell Leitch | Godfreys Law | Layburn Hodgins | Mortlock McCormack Law | Harmans |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.5% | 18.9% | 17.8% | 12% | 8.1% | 9.7% | 1% |
| Nov 2025 | 34.4% | 17.2% | 15.5% | 10.3% | 10.8% | 10.3% | 1.5% |
| Dec 2025 | 33.2% | 19.7% | 18.4% | 10% | 8.7% | 8.2% | 1.8% |
| Jan 2026 | 34.9% | 17.4% | 15.8% | 12.9% | 9.1% | 8.6% | 1.3% |
| Feb 2026 | 33.9% | 19.9% | 15.3% | 10.2% | 9.1% | 10.2% | 1.5% |
| Mar 2026 | 30.4% | 26.8% | 16% | 9.4% | 6.9% | 9.4% | 1.1% |
| Apr 2026 | 32.7% | 19.4% | 18% | 9.8% | 8.8% | 9.8% | 1.4% |
| May 2026 | 31.7% | 18.8% | 14.3% | 11.7% | 10.3% | 11.7% | 1.4% |
| Jun 2026 | 32.5% | 19.1% | 14.6% | 12% | 10.6% | 9.8% | 1.4% |
| Jul 2026 | 35.3% | 17.2% | 13% | 13% | 9.3% | 10.6% | 1.5% |
| Aug 2026 | 33.7% | 16.2% | 15.2% | 12.4% | 10.9% | 10.1% | 1.5% |
| Sep 2026 | 33.5% | 16.4% | 15.1% | 12.4% | 11.1% | 10.1% | 1.5% |
How has the Cavell Leitch and Layburn Hodgins comparison changed over the last 12 months?
3 findings
- Cavell Leitch was ahead of Layburn Hodgins in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cavell Leitch’s share of searches among Christchurch law firms in New Zealand moved from 17.8% to 15.1%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Layburn Hodgins’ share of searches among Christchurch law firms in New Zealand moved from 8.1% to 11.1%, and its estimated monthly branded searches moved from 400 to 530.
How did search popularity change for New Zealand Christchurch law firms in September 2026?
2 changes

Estimated monthly branded searches for Layburn Hodgins in New Zealand rose 32.5% over 12 measured months, from 400 to 530 in September 2026.

Estimated monthly branded searches for Cavell Leitch in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Cavell Leitch’s and Layburn Hodgins’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cavell Leitch
1 branded search term
- cavell leitch
Layburn Hodgins
2 branded search terms
- layburn hodgins
- layburn hodgins lawyers
Other head-to-heads among Christchurch law firms

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.