Brandwave

Casio vs Roland:Which is more popular by branded search in New Zealand?

In August 2026, Casio had more branded searches than Roland among digital piano and keyboard brands in New Zealand. Casio was estimated to have 30.5K branded searches compared to Roland’s 180, and held a 92.5% Share of Search versus Roland’s 0.55%.

Share of Search among digital piano and keyboard brands in New Zealand in August 2026Which is more popular in search, Casio or Roland?
Casio92.5%30.5K searches
vs
Roland0.55%180 searches

Follow Casio vs Roland and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Casio or Roland?

Compare the digital piano and keyboard brands New Zealand players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Casio and Roland among digital piano and keyboard brands in New Zealand, by month

Share of Search by month for Casio, Roland. The figures are in the table below the chart.

View monthly share of search table
MonthCasioKorgYamaha PianosRolandKawai
Oct 202593.8%4.2%1.5%0.49%0.07%
Nov 202594.2%3.6%1.5%0.53%0.03%
Dec 202594.3%3.6%1.5%0.54%0.03%
Jan 202693.3%4.5%1.5%0.61%0.07%
Feb 202693.6%4.2%1.7%0.5%0.07%
Mar 202694.2%3.9%1.3%0.49%0.06%
Apr 202693.5%4.2%1.6%0.63%0.07%
May 202693.6%4.3%1.6%0.5%0.07%
Jun 202693.9%4%1.6%0.57%0.03%
Jul 202692.9%4.6%1.9%0.61%0.04%
Aug 202692.5%5%1.9%0.55%0.06%
Sep 2026—————

How has the Casio and Roland comparison changed over the last 12 months?

How did search popularity change for New Zealand digital piano and keyboard brands in August 2026?

  1. Estimated monthly branded searches for Roland in New Zealand rose 28.6% over 11 measured months, from 140 to 180 in August 2026.

  2. Estimated monthly branded searches for Casio in New Zealand rose 14.3% over 11 measured months, from 26.7K to 30.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Casio’s and Roland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Casio

20 branded search terms

  • casio
  • casio 91w
  • casio com
  • casio digital watch
  • casio edifice
  • casio female watches
  • casio fx 82
  • casio fx 9860
  • casio g shock
  • casio golden watches
  • casio keyboard
  • casio near me
  • casio nz
  • casio online
  • casio silver watch
  • casio watch
  • casio watches for men
  • g shock
  • g shock watches
  • mens casio watch

Roland

2 branded search terms

  • roland keyboard
  • roland rd 2000 keyboard

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.