Cape Kidnappers vs Tara Iti:Which is more popular by branded search in New Zealand?
In August 2026, Tara Iti had more branded searches than Cape Kidnappers among golf courses in New Zealand. Tara Iti was estimated to have 4.6K branded searches compared to Cape Kidnappers’ 3.5K, and held a 25.1% Share of Search versus Cape Kidnappers’ 19%.
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Which is more popular in search, Cape Kidnappers or Tara Iti?
Compare the championship and destination golf courses golfers play in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tara Iti, Cape Kidnappers. The figures are in the table below the chart.
View monthly share of search table
| Month | Jack's Point | Tara Iti | Cape Kidnappers | Kauri Cliffs | The Hills | Gulf Harbour Country Club |
|---|---|---|---|---|---|---|
| Oct 2025 | 13.8% | 24.9% | 22.8% | 26.8% | 8.3% | 3.3% |
| Nov 2025 | 12.3% | 27.6% | 24.3% | 23.7% | 9.5% | 2.6% |
| Dec 2025 | 13.7% | 25.3% | 22.8% | 26.6% | 8% | 3.7% |
| Jan 2026 | 12.9% | 23.9% | 25.7% | 25.7% | 7.4% | 4.4% |
| Feb 2026 | 13.9% | 25.7% | 22.5% | 21.8% | 10.6% | 5.6% |
| Mar 2026 | 12.4% | 27.2% | 24.1% | 23.4% | 8.9% | 4% |
| Apr 2026 | 13.9% | 30.5% | 22.1% | 21.3% | 7.4% | 4.7% |
| May 2026 | 11.3% | 25.2% | 22.6% | 27% | 6.8% | 7.1% |
| Jun 2026 | 10.4% | 33.6% | 21.6% | 24.7% | 6.5% | 3.2% |
| Jul 2026 | 8.9% | 29.7% | 25.9% | 25.7% | 6.4% | 3.4% |
| Aug 2026 | 30% | 25.1% | 19% | 18.2% | 5.5% | 2.2% |
| Sep 2026 | — | — | — | — | — | — |
How has the Cape Kidnappers and Tara Iti comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Cape Kidnappers took it in January 2026, Tara Iti took it in February 2026.
- Across the 11 months ending August 2026, Cape Kidnappers’ estimated Share of Search among golf courses in New Zealand moved from 22.8% to 19%, and its estimated monthly branded searches moved from 4.3K to 3.5K.
- Across the 11 months ending August 2026, Tara Iti’s estimated Share of Search among golf courses in New Zealand moved from 24.9% to 25.1%, and its estimated monthly branded searches moved from 4.7K to 4.6K.
How did search popularity change for New Zealand golf courses in August 2026?
3 changes
In August 2026, Jack's Point overtook Cape Kidnappers to take the highest estimated Share of Search among golf courses in New Zealand, at 30%.
In August 2026, Cape Kidnappers lost estimated Share of Search among golf courses in New Zealand, from 25.9% to 19%.
In August 2026, Tara Iti lost estimated Share of Search among golf courses in New Zealand, from 29.7% to 25.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Cape Kidnappers’ and Tara Iti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cape Kidnappers
8 branded search terms
- cape kidnappers accommodation
- cape kidnappers golf
- cape kidnappers golf club
- cape kidnappers golf green fees
- cape kidnappers green fees
- cape kidnappers lodge
- cape kidnappers luxury lodge
- the farm at cape kidnappers
Tara Iti
10 branded search terms
- tara iti
- tara iti golf club membership
- tara iti golf green fees
- tara iti green fees
- tara iti houses
- tara iti membership cost
- tara iti near me
- tara iti nz
- taraiti
- taraiti com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.