Brandwave

Cameron Lawyers vs Gibson Sheat Lawyers:Which is more popular in New Zealand?

In October 2026, Gibson Sheat Lawyers had more branded searches than Cameron Lawyers among Wellington law firms in New Zealand. Gibson Sheat Lawyers had about 230 branded searches, while Cameron Lawyers had 20. Gibson Sheat Lawyers made up 20.7% of all Wellington law firm searches we track, and Cameron Lawyers accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about Wellington law firms, Gibson Sheat Lawyers appeared in all four answers and Cameron Lawyers in none.

Among Wellington law firms in New Zealand in October 2026

Who do people search for more?

Gibson Sheat Lawyers, about 12 searches for every 1 for Cameron Lawyers

Gibson Sheat Lawyers 230 searchesCameron Lawyers 20 searches

Who does AI mention more?

Gibson Sheat Lawyers, mentioned in every answer we collected

Gibson Sheat Lawyers in 4 of 4Cameron Lawyers in 0 of 4

Who does AI recommend more?

Gibson Sheat Lawyers, the only one of the two named

Gibson Sheat Lawyers first in 3Cameron Lawyers never named

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Top Wellington law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gibson Sheat Lawyers appeared in all four answers. Cameron Lawyers did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rainey Collins Lawyers1st
  2. Gibson Sheat Lawyers1st
  3. Gault Mitchell Law1st
  4. JB Morrison–
  5. Macalister Mazengarb–
  6. Cameron Lawyers–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gibson Sheat Lawyers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Rainey Collins Lawyers3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gault Mitchell Law3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Macalister Mazengarb1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • JB Morrison0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cameron Lawyers0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Wellington law firms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Cameron Lawyers or Gibson Sheat Lawyers more popular in search?

This chart shows how often people search Google for Cameron Lawyers and Gibson Sheat Lawyers by name. Each line represents a brand's share of searches for all six Wellington law firms we track, month by month, from searches in New Zealand.

Cameron Lawyers and Gibson Sheat Lawyers among Wellington law firms in New Zealand, by month

Share of searches by month for Gibson Sheat Lawyers, Cameron Lawyers. The figures are in the table below the chart.

View monthly share of searches table
MonthJB MorrisonRainey Collins LawyersGibson Sheat LawyersMacalister MazengarbGault Mitchell LawCameron Lawyers
Nov 202521.5%22.3%18.2%19.8%14%4.1%
Dec 202519.6%30.8%16.8%15%13.1%4.7%
Jan 202623.9%23.9%20.5%13.6%15.9%2.3%
Feb 202621.5%21.5%24%15.7%14%3.3%
Mar 202625%25%23.7%12.2%10.9%3.2%
Apr 202626.4%22.3%19%16.5%11.6%4.1%
May 202618.8%23.9%19.6%16.7%18.8%2.2%
Jun 202620.6%26.2%23%18.3%8.7%3.2%
Jul 202621.7%27.5%22.5%15%11.7%1.7%
Aug 202624.8%25.6%17.1%21.7%8.5%2.3%
Sep 202630.5%21.1%18%14.8%13.3%2.3%
Oct 202628.8%24.3%20.7%14.4%9.9%1.8%

How has branded search for Cameron Lawyers and Gibson Sheat Lawyers changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Wellington law firms in October 2026?

2 changes
  1. In October 2026, Gibson Sheat Lawyers gained share of searches among Wellington law firms in New Zealand, from 18% to 20.7%.

  2. In October 2026, Cameron Lawyers lost share of searches among Wellington law firms in New Zealand, from 2.3% to 1.8%.

How are Cameron Lawyers’ and Gibson Sheat Lawyers’ branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Cameron Lawyers’ and Gibson Sheat Lawyers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cameron Lawyers

2 branded search terms

  • cameron lawyers
  • cameron-lawyers

Gibson Sheat Lawyers

2 branded search terms

  • gibson sheat lawyers
  • gibson sheat lawyers wellington

How the Brand Demand Index is measured

Other head-to-heads among Wellington law firms

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