Buddle McCleary Kennedy vs Gowing & Co Lawyers:Which is more popular?
In September 2026, Buddle McCleary Kennedy had more branded searches than Gowing & Co Lawyers among whakatane law firms in New Zealand. Buddle McCleary Kennedy had about 40 branded searches, while Gowing & Co Lawyers had 0. Buddle McCleary Kennedy made up 10.3% of all whakatane law firm searches we track, and Gowing & Co Lawyers accounted for 0%. When we asked ChatGPT and Google AI Overviews about whakatane law firms, Gowing & Co Lawyers appeared in two of the four answers and Buddle McCleary Kennedy in none.
Who do people search for more?
Buddle McCleary Kennedy, the only one of the two with measured searches
Who does AI mention more?
Gowing & Co Lawyers, mentioned in 2 of 4 answers, Buddle McCleary Kennedy in 0
Who does AI recommend more?
Gowing & Co Lawyers, the only one of the two named
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Top whakatane law firms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Gowing & Co Lawyers was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Buddle McCleary Kennedy did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Holland Beckett4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Robinson Law4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Apogee Legal3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Gowing & Co Lawyers2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hamertons Lawyers1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Buddle McCleary Kennedy0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Eastbay Law0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about whakatane law firms
4 answers
Asked ChatGPT
“Which law firm should I hire in Whakatāne, New Zealand?”
Asked ChatGPT
“What are the best law firms in Whakatāne, New Zealand?”
Asked ChatGPT
“What's the best law firm in Whakatāne, New Zealand for legal help?”
Searched Google, AI Overview
“lawyers whakatane”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“family lawyer whakatane”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Buddle McCleary Kennedy or Gowing & Co Lawyers more popular in search?
This chart shows how often people search Google for Buddle McCleary Kennedy and Gowing & Co Lawyers by name. Each line represents a brand's share of searches for all seven whakatane law firms we track, month by month, from searches in New Zealand.
Share of searches by month for Buddle McCleary Kennedy, Gowing & Co Lawyers. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hamertons Lawyers | Holland Beckett | Robinson Law | Apogee Legal | Buddle McCleary Kennedy | Eastbay Law | Gowing & Co Lawyers |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.3% | 17.5% | 15.9% | 12.7% | 14.3% | 6.3% | 0% |
| Nov 2025 | 35.7% | 17.9% | 17.9% | 14.3% | 8.9% | 5.4% | 0% |
| Dec 2025 | 35.6% | 20% | 13.3% | 11.1% | 15.6% | 4.4% | 0% |
| Jan 2026 | 32.7% | 20% | 18.2% | 10.9% | 12.7% | 5.5% | 0% |
| Feb 2026 | 40.4% | 17.5% | 15.8% | 12.3% | 5.3% | 7% | 1.8% |
| Mar 2026 | 37.1% | 19.4% | 16.1% | 12.9% | 8.1% | 6.5% | 0% |
| Apr 2026 | 35.6% | 22.2% | 13.3% | 13.3% | 11.1% | 4.4% | 0% |
| May 2026 | 32.4% | 10.8% | 18.9% | 21.6% | 10.8% | 5.4% | 0% |
| Jun 2026 | 34.3% | 14.3% | 20% | 11.4% | 14.3% | 5.7% | 0% |
| Jul 2026 | 28.6% | 14.3% | 17.1% | 11.4% | 20% | 8.6% | 0% |
| Aug 2026 | 31.6% | 15.8% | 21.1% | 15.8% | 10.5% | 5.3% | 0% |
| Sep 2026 | 35.9% | 17.9% | 17.9% | 12.8% | 10.3% | 5.1% | 0% |
How has the Buddle McCleary Kennedy and Gowing & Co Lawyers comparison changed over the last 12 months?
3 findings
- Buddle McCleary Kennedy was ahead of Gowing & Co Lawyers in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Buddle McCleary Kennedy’s share of searches among whakatane law firms in New Zealand moved from 14.3% to 10.3%, and its estimated monthly branded searches moved from 90 to 40.
- Across the 12 months ending September 2026, Gowing & Co Lawyers’ share of searches among whakatane law firms in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.
How did search popularity change for New Zealand whakatane law firms in September 2026?
1 change
Estimated monthly branded searches for Buddle McCleary Kennedy in New Zealand fell 55.6% over 12 measured months, from 90 to 40 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Buddle McCleary Kennedy’s and Gowing & Co Lawyers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Buddle McCleary Kennedy
1 branded search term
- buddle mccleary kennedy
Gowing & Co Lawyers
1 branded search term
- gowing & co lawyers whakatane
Other head-to-heads among whakatane law firms
- Hamertons Lawyers vs Holland Beckett: compare popularity
- Hamertons Lawyers vs Robinson Law: compare popularity
- Hamertons Lawyers vs Apogee Legal: compare popularity
- Hamertons Lawyers vs Buddle McCleary Kennedy: compare popularity
- Holland Beckett vs Robinson Law: compare popularity
- Holland Beckett vs Apogee Legal: compare popularity
Put your own brand in this comparison
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