Whakatane law firms in New Zealand:Which brands are most popular in search?
In August 2026, Hamertons Lawyers was the most searched among whakatane law firms in New Zealand, with an estimated 190 branded searches and 45.2% estimated Share of Search within this set.
Hamertons Lawyers45.2%
Holland Beckett19%
Apogee Legal14.3%
Buddle McCleary Kennedy9.5%
Robinson Law7.1%
Eastbay Law4.8%
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Share of SearchLeaderboard
Compare Whakatane law firms using branded searches made in Whakatāne. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hamertons Lawyers, Holland Beckett, Apogee Legal, Buddle McCleary Kennedy, Robinson Law, Eastbay Law. The figures are in the table below the chart.
View monthly share of search table
| Month | Hamertons Lawyers | Holland Beckett | Apogee Legal | Buddle McCleary Kennedy | Robinson Law | Eastbay Law |
|---|---|---|---|---|---|---|
| Oct 2025 | 48% | 17.3% | 10.7% | 12% | 6.7% | 5.3% |
| Nov 2025 | 49.2% | 17.5% | 12.7% | 7.9% | 7.9% | 4.8% |
| Dec 2025 | 49% | 17.6% | 9.8% | 13.7% | 5.9% | 3.9% |
| Jan 2026 | 46.9% | 20.3% | 9.4% | 10.9% | 7.8% | 4.7% |
| Feb 2026 | 54.4% | 17.6% | 10.3% | 4.4% | 7.4% | 5.9% |
| Mar 2026 | 50.7% | 19.2% | 11% | 6.8% | 6.8% | 5.5% |
| Apr 2026 | 48.1% | 21.2% | 11.5% | 9.6% | 5.8% | 3.8% |
| May 2026 | 46.3% | 12.2% | 19.5% | 9.8% | 7.3% | 4.9% |
| Jun 2026 | 48.7% | 15.4% | 10.3% | 12.8% | 7.7% | 5.1% |
| Jul 2026 | 40.5% | 16.2% | 10.8% | 18.9% | 5.4% | 8.1% |
| Aug 2026 | 45.2% | 19% | 14.3% | 9.5% | 7.1% | 4.8% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.2% | 190 | +26.7% | +4.7 points | |
| 2, moved from 3rd to 2nd | 19% | 80 | +33.3% | +2.8 pointsmoved from 3rd to 2nd | |
| 3, moved from 4th to 3rd | 14.3% | 60 | +50% | +3.5 pointsmoved from 4th to 3rd | |
| 4, moved from 2nd to 4th | 9.5% | 40 | -42.9% | -9.4 pointsmoved from 2nd to 4th | |
| 5, moved from 6th to 5th | 7.1% | 30 | +50% | +1.7 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 4.8% | 20 | -33.3% | -3.3 pointsmoved from 5th to 6th |
45.2%
held 1st · 190 estimated branded searches · +26.7% vs prior month · +4.7 points
19%
moved from 3rd to 2nd · 80 estimated branded searches · +33.3% vs prior month · +2.8 points
14.3%
moved from 4th to 3rd · 60 estimated branded searches · +50% vs prior month · +3.5 points
9.5%
moved from 2nd to 4th · 40 estimated branded searches · -42.9% vs prior month · -9.4 points
7.1%
moved from 6th to 5th · 30 estimated branded searches · +50% vs prior month · +1.7 points
4.8%
moved from 5th to 6th · 20 estimated branded searches · -33.3% vs prior month · -3.3 points
Compare search popularity between leading brands
Hamertons Lawyers vs Holland Beckett: compare search popularity
Hamertons Lawyers vs Apogee Legal: compare search popularity
Hamertons Lawyers vs Buddle McCleary Kennedy: compare search popularity
Hamertons Lawyers vs Robinson Law: compare search popularity
Holland Beckett vs Apogee Legal: compare search popularity
Holland Beckett vs Buddle McCleary Kennedy: compare search popularity
Holland Beckett vs Robinson Law: compare search popularity
Apogee Legal vs Buddle McCleary Kennedy: compare search popularity
Apogee Legal vs Robinson Law: compare search popularity
Buddle McCleary Kennedy vs Robinson Law: compare search popularity- Compare any of these brands
Which brand is most popular in search among whakatane law firms in New Zealand?
6 brands
In August 2026, Hamertons Lawyers was the most searched among whakatane law firms in New Zealand, with an estimated 190 branded searches and 45.2% estimated Share of Search within this set. Holland Beckett is in 2nd place, 26.2 percentage points behind at 19% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 48% → 45.2% | 54.4%Feb 2026 | 40.5%Jul 2026 | 1st | |
| 17.3% → 19% | 21.2%Apr 2026 | 12.2%May 2026 | 2nd | |
| 10.7% → 14.3% | 19.5%May 2026 | 9.4%Jan 2026 | 4th → 3rd | |
| 12% → 9.5% | 18.9%Jul 2026 | 4.4%Feb 2026 | 3rd → 4th | |
| 6.7% → 7.1% | 7.9%Nov 2025 | 5.4%Jul 2026 | 5th | |
| 5.3% → 4.8% | 8.1%Jul 2026 | 3.8%Apr 2026 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Hamertons Lawyers’ estimated Share of Search among whakatane law firms in New Zealand decreased from 48% to 45.2%.
- Across the 11 months ending August 2026, Holland Beckett’s estimated Share of Search among whakatane law firms in New Zealand increased from 17.3% to 19%.
- Across the 11 months ending August 2026, Apogee Legal’s estimated Share of Search among whakatane law firms in New Zealand increased from 10.7% to 14.3%.
- Across the 11 months ending August 2026, Buddle McCleary Kennedy’s estimated Share of Search among whakatane law firms in New Zealand decreased from 12% to 9.5%.
- Across the 11 months ending August 2026, Eastbay Law’s estimated Share of Search among whakatane law firms in New Zealand decreased from 5.3% to 4.8%.
- Across the 11 months ending August 2026, Hamertons Lawyers’ estimated Share of Search among whakatane law firms in New Zealand peaked at 54.4% in February 2026 and was lowest at 40.5% in July 2026.
- Across the 11 months ending August 2026, Holland Beckett’s estimated Share of Search among whakatane law firms in New Zealand peaked at 21.2% in April 2026 and was lowest at 12.2% in May 2026.
- Across the 11 months ending August 2026, Apogee Legal’s estimated Share of Search among whakatane law firms in New Zealand peaked at 19.5% in May 2026 and was lowest at 9.4% in January 2026.
- Across the 11 months ending August 2026, Buddle McCleary Kennedy’s estimated Share of Search among whakatane law firms in New Zealand peaked at 18.9% in July 2026 and was lowest at 4.4% in February 2026.
- Across the 11 months ending August 2026, Robinson Law’s estimated Share of Search among whakatane law firms in New Zealand peaked at 7.9% in November 2025 and was lowest at 5.4% in July 2026.
- Across the 11 months ending August 2026, Eastbay Law’s estimated Share of Search among whakatane law firms in New Zealand peaked at 8.1% in July 2026 and was lowest at 3.8% in April 2026.
- Across the 11 months ending August 2026, Apogee Legal rose from 4th to 3rd among whakatane law firms in New Zealand.
- Across the 11 months ending August 2026, Buddle McCleary Kennedy fell from 3rd to 4th among whakatane law firms in New Zealand.
- Across the 11 months ending August 2026, Robinson Law held steady: its estimated Share of Search among whakatane law firms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand whakatane law firms in August 2026?
6 changes

In August 2026, Holland Beckett overtook Buddle McCleary Kennedy to rank 2nd among whakatane law firms in New Zealand, at 19%.

In August 2026, Apogee Legal overtook Buddle McCleary Kennedy to rank 3rd among whakatane law firms in New Zealand, at 14.3%.

In August 2026, Robinson Law overtook Eastbay Law to rank 5th among whakatane law firms in New Zealand, at 7.1%.
In August 2026, Hamertons Lawyers gained estimated Share of Search among whakatane law firms in New Zealand, from 40.5% to 45.2%.

In August 2026, Buddle McCleary Kennedy lost estimated Share of Search among whakatane law firms in New Zealand, from 18.9% to 9.5%.

In August 2026, Eastbay Law lost estimated Share of Search among whakatane law firms in New Zealand, from 8.1% to 4.8%.

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