Brandwave

Braun vs Remington:Which is more popular?

In September 2026, Braun had more branded searches than Remington among shaver and razor brands in New Zealand. Braun had about 740 branded searches, while Remington had 590. Braun made up 3.2% of all shaver and razor brand searches we track, and Remington accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about shaver and razor brands, Braun appeared in all five answers and Remington in two. Braun was mentioned before Remington in four out of five answers.

Among shaver and razor brands in New Zealand in September 2026

Who do people search for more?

Braun, about 25% more searches than Remington

Braun 740 searchesRemington 590 searches

Who does AI mention more?

Braun, mentioned in every answer we collected

Braun in 5 of 5Remington in 2 of 5

Who does AI recommend more?

Braun, named ahead of Remington in 4 of 5 answers

Braun first in 4Remington first in 1

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Top shaver and razor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Braun appeared in all five answers. Remington was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Braun was listed before Remington in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Braun1st
  2. Philips2nd
  3. Gillette3rd
  4. Panasonic4th
  5. Remington5th
  6. Schick6th
  7. Wahl7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Philips5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Braun5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Panasonic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gillette3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wahl1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Schick1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about shaver and razor brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Braun or Remington more popular in search?

This chart shows how often people search Google for Braun and Remington by name. Each line represents a brand's share of searches for all seven shaver and razor brands we track, month by month, from searches in New Zealand.

Braun and Remington among shaver and razor brands in New Zealand, by month

Share of searches by month for Braun, Remington. The figures are in the table below the chart.

View monthly share of searches table
MonthPhilipsGilletteWahlSchickBraunRemingtonPanasonic
Oct 202557.8%14.9%14%4.9%3.8%3.3%1.4%
Nov 202560.3%13%13.5%4.8%4.4%2.9%1.2%
Dec 202560.4%13.4%12.9%4.7%4.2%3.2%1.2%
Jan 202657.8%15.1%12.9%6.1%4%2.9%1.2%
Feb 202656.7%15.8%14%5.2%4.2%2.8%1.2%
Mar 202654.4%16.4%15%6.3%4.3%2.7%0.96%
Apr 202662.4%13.4%12.5%4.4%3.3%2.8%1.1%
May 202663.9%13.8%11.8%4.3%2.9%2.2%0.98%
Jun 202661.5%15.1%12.2%4.9%3.3%2.2%0.87%
Jul 202658.1%17.5%11.4%5.8%3.6%2.6%1.1%
Aug 202658.8%14.4%13.7%5.5%3.6%3%0.95%
Sep 202658.4%15.3%13.5%5.8%3.2%2.6%1.2%

How has the Braun and Remington comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand shaver and razor brands in September 2026?

0 changes

Neither Braun nor Remington moved beyond provider rounding among shaver and razor brands in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Braun’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Braun

5 branded search terms

  • beard trimmer braun
  • braun foil razor
  • braun razor
  • braun shaver
  • braun trimmer

Remington

1 branded search term

  • remington shaver

How the Brand Demand Index is measured

Other head-to-heads among shaver and razor brands

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