Brandwave

Bostitch vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Bostitch among framing nail gun brands in New Zealand. Ryobi had about 7,480 branded searches, while Bostitch had 30. Ryobi made up 41.2% of all framing nail gun brand searches we track, and Bostitch accounted for 0.17%. When we asked ChatGPT and Google AI Overviews about framing nail gun brands, Bostitch appeared in two of the five answers and Ryobi in none.

Among framing nail gun brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 249 searches for every 1 for Bostitch

Ryobi 7.5K searchesBostitch 30 searches

Who does AI mention more?

Bostitch, mentioned in 2 of 5 answers, Ryobi in 0

Bostitch in 2 of 5Ryobi in 0 of 5

Who does AI recommend more?

Bostitch, the only one of the two named

Bostitch first in 2Ryobi never named

Follow Bostitch vs Ryobi and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top framing nail gun brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bostitch was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ryobi did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Paslode1st
  2. Milwaukee2nd
  3. HiKOKI3rd
  4. DeWalt4th
  5. Bostitch4th
  6. Ryobi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HiKOKI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Paslode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bostitch2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about framing nail gun brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bostitch or Ryobi more popular in search?

This chart shows how often people search Google for Bostitch and Ryobi by name. Each line represents a brand's share of searches for all six framing nail gun brands we track, month by month, from searches in New Zealand.

Bostitch and Ryobi among framing nail gun brands in New Zealand, by month

Share of searches by month for Ryobi, Bostitch. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiDeWaltMilwaukeeHiKOKIPaslodeBostitch
Oct 202540.3%27.6%14.5%10.8%6.6%0.26%
Nov 202546.7%29.8%12.2%7.6%3.6%0.1%
Dec 202553.6%24.6%12.1%6.8%2.7%0.17%
Jan 202648.7%27.9%11.8%8.2%3.2%0.2%
Feb 202642%30.3%15.1%8.3%4.1%0.14%
Mar 202644.5%27.7%14%9.2%4.5%0.19%
Apr 202642.3%29.6%14.9%8.7%4.2%0.28%
May 202636%31.1%19.5%9%4.3%0.14%
Jun 202633.7%33.7%17.7%10.2%4.6%0.19%
Jul 202635.4%30.6%18.4%11.2%4.2%0.21%
Aug 202635.8%28.5%21.4%10.7%3.4%0.23%
Sep 202641.2%27.5%16.3%10.9%4%0.17%

How has the Bostitch and Ryobi comparison changed over the last 12 months?

3 findings
  • Ryobi was ahead of Bostitch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bostitch’s share of searches among framing nail gun brands in New Zealand moved from 0.26% to 0.17%, and its estimated monthly branded searches moved from 40 to 30.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among framing nail gun brands in New Zealand moved from 40.3% to 41.2%, and its estimated monthly branded searches moved from 6.1K to 7.5K.

How did search popularity change for New Zealand framing nail gun brands in September 2026?

2 changes
  1. In September 2026, Ryobi gained share of searches among framing nail gun brands in New Zealand, from 35.8% to 41.2%.

  2. Estimated monthly branded searches for Bostitch in New Zealand fell 25% over 12 measured months, from 40 to 30 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bostitch’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bostitch

1 branded search term

  • bostitch

Ryobi

2 branded search terms

  • ryobi
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among framing nail gun brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.