Blokhaus vs Brannigans:Which is more popular?
In September 2026, Blokhaus had more branded searches than Brannigans among Queenstown recruitment agencies in New Zealand. Blokhaus had about 20 branded searches, while Brannigans had 10. Blokhaus made up 2.5% of all Queenstown recruitment agency searches we track, and Brannigans accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about Queenstown recruitment agencies, Brannigans appeared in two of the five answers and Blokhaus in none.
Who do people search for more?
Blokhaus, about 2 searches for every 1 for Brannigans
Who does AI mention more?
Brannigans, mentioned in 2 of 5 answers, Blokhaus in 0
Who does AI recommend more?
Brannigans, the only one of the two named
Follow Blokhaus vs Brannigans and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top Queenstown recruitment agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Brannigans was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Blokhaus did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
AddStaff1st- Remarkable People NZ2nd
OneStaff3rd
Brannigans4th
RB Recruitment5th
Tradestaff6th
ALH7th
NZ Recruit8th
Blokhaus–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Remarkable People NZ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
OneStaff4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AddStaff3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tradestaff2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Brannigans2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NZ Recruit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
RB Recruitment2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ALH1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Blokhaus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about Queenstown recruitment agencies
5 answers
Asked ChatGPT
“Which recruitment agency should I hire in Queenstown, New Zealand?”
Asked ChatGPT
“What are the best recruitment agencies in Queenstown, New Zealand?”
Asked ChatGPT
“What's the best recruitment agency in Queenstown, New Zealand for staff for a role?”
Searched Google, AI Overview
“queenstown recruitment agencies”
Searched Google, AI Overview
“recruitment queenstown”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Blokhaus or Brannigans more popular in search?
This chart shows how often people search Google for Blokhaus and Brannigans by name. Each line represents a brand's share of searches for all nine Queenstown recruitment agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Blokhaus, Brannigans. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tradestaff | Remarkable People NZ | OneStaff | ALH | AddStaff | Blokhaus | Brannigans | NZ Recruit | RB Recruitment |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.7% | 19.8% | 26.7% | 11.6% | 2.3% | 2.3% | 1.2% | 1.2% | 1.2% |
| Nov 2025 | 36.4% | 23.9% | 25% | 9.1% | 2.3% | 2.3% | 1.1% | 0% | 0% |
| Dec 2025 | 34% | 27.7% | 27.7% | 5.3% | 2.1% | 1.1% | 1.1% | 0% | 1.1% |
| Jan 2026 | 34.9% | 25.3% | 20.5% | 10.8% | 2.4% | 2.4% | 1.2% | 1.2% | 1.2% |
| Feb 2026 | 36.5% | 24.7% | 22.4% | 7.1% | 2.4% | 2.4% | 1.2% | 2.4% | 1.2% |
| Mar 2026 | 35.1% | 27.7% | 19.1% | 11.7% | 2.1% | 1.1% | 1.1% | 1.1% | 1.1% |
| Apr 2026 | 36.9% | 32% | 17.2% | 6.6% | 2.5% | 1.6% | 0.82% | 1.6% | 0.82% |
| May 2026 | 32.7% | 35.8% | 20.6% | 6.1% | 1.2% | 1.2% | 1.2% | 0.61% | 0.61% |
| Jun 2026 | 31.4% | 34.3% | 23.3% | 7% | 1.7% | 0.58% | 0.58% | 0.58% | 0.58% |
| Jul 2026 | 35% | 31.1% | 17.5% | 9.7% | 1.9% | 1.9% | 0.97% | 0.97% | 0.97% |
| Aug 2026 | 35.1% | 28.4% | 17.6% | 10.8% | 2.7% | 2.7% | 1.4% | 0% | 1.4% |
| Sep 2026 | 33.8% | 32.5% | 15% | 8.8% | 3.8% | 2.5% | 1.3% | 1.3% | 1.3% |
How has the Blokhaus and Brannigans comparison changed over the last 12 months?
3 findings
- Blokhaus was ahead of Brannigans in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blokhaus’ share of searches among Queenstown recruitment agencies in New Zealand moved from 2.3% to 2.5%, and its estimated monthly branded searches held steady at 20.
- Across the 12 months ending September 2026, Brannigans’ share of searches among Queenstown recruitment agencies in New Zealand moved from 1.2% to 1.3%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand Queenstown recruitment agencies in September 2026?
0 changes
Neither Blokhaus nor Brannigans moved beyond provider rounding among Queenstown recruitment agencies in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Blokhaus’ and Brannigans’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blokhaus
2 branded search terms
- blokhaus
- blokhaus recruitment
Brannigans
1 branded search term
- brannigans
Other head-to-heads among Queenstown recruitment agencies

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.