How popular isBrannigans?
In September 2026, people searched for Brannigans by name about 480 times in New Zealand, a 23.1% increase from the previous year. These searches made up 1.3% of all New Zealand Queenstown recruitment agency searches, placing Brannigans seventh out of nine agencies. When we asked both ChatGPT and Google AI Overviews about Queenstown recruitment agencies, Brannigans appeared in two of the five answers and was the fourth most recommended of the nine.
Brannigans is the seventh most searched of 9 competitors and the fourth most recommended in AI answers.
TradestaffShare of searches 33.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th- Remarkable People NZShare of searches 32.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
OneStaffShare of searches 15%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
ALHShare of searches 8.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
BrannigansShare of searches 1.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top Queenstown recruitment agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Brannigans was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Brannigans is the fourth most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
AddStaff1st- Remarkable People NZ2nd
OneStaff3rd
Brannigans4th
RB Recruitment5th
Tradestaff6th
ALH7th
NZ Recruit8th
Blokhaus–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Remarkable People NZ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
OneStaff4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AddStaff3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tradestaff2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Brannigans2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NZ Recruit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
RB Recruitment2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ALH1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Blokhaus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about Queenstown recruitment agencies
5 answers
Asked ChatGPT
“Which recruitment agency should I hire in Queenstown, New Zealand?”
Asked ChatGPT
“What are the best recruitment agencies in Queenstown, New Zealand?”
Asked ChatGPT
“What's the best recruitment agency in Queenstown, New Zealand for staff for a role?”
Searched Google, AI Overview
“queenstown recruitment agencies”
Searched Google, AI Overview
“recruitment queenstown”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which Queenstown recruitment agencies compete with Brannigans?
Share of searches by month for Tradestaff, Remarkable People NZ, OneStaff, ALH, AddStaff, Blokhaus, Brannigans. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tradestaff | Remarkable People NZ | OneStaff | ALH | AddStaff | Blokhaus | Brannigans | NZ Recruit | RB Recruitment |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.7% | 19.8% | 26.7% | 11.6% | 2.3% | 2.3% | 1.2% | 1.2% | 1.2% |
| Nov 2025 | 36.4% | 23.9% | 25% | 9.1% | 2.3% | 2.3% | 1.1% | 0% | 0% |
| Dec 2025 | 34% | 27.7% | 27.7% | 5.3% | 2.1% | 1.1% | 1.1% | 0% | 1.1% |
| Jan 2026 | 34.9% | 25.3% | 20.5% | 10.8% | 2.4% | 2.4% | 1.2% | 1.2% | 1.2% |
| Feb 2026 | 36.5% | 24.7% | 22.4% | 7.1% | 2.4% | 2.4% | 1.2% | 2.4% | 1.2% |
| Mar 2026 | 35.1% | 27.7% | 19.1% | 11.7% | 2.1% | 1.1% | 1.1% | 1.1% | 1.1% |
| Apr 2026 | 36.9% | 32% | 17.2% | 6.6% | 2.5% | 1.6% | 0.82% | 1.6% | 0.82% |
| May 2026 | 32.7% | 35.8% | 20.6% | 6.1% | 1.2% | 1.2% | 1.2% | 0.61% | 0.61% |
| Jun 2026 | 31.4% | 34.3% | 23.3% | 7% | 1.7% | 0.58% | 0.58% | 0.58% | 0.58% |
| Jul 2026 | 35% | 31.1% | 17.5% | 9.7% | 1.9% | 1.9% | 0.97% | 0.97% | 0.97% |
| Aug 2026 | 35.1% | 28.4% | 17.6% | 10.8% | 2.7% | 2.7% | 1.4% | 0% | 1.4% |
| Sep 2026 | 33.8% | 32.5% | 15% | 8.8% | 3.8% | 2.5% | 1.3% | 1.3% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.8% | 270 | +3.8% | -1.4 points | |
| 2, held 2nd | 32.5% | 260 | +23.8% | +4.1 points | |
| 3, held 3rd | 15% | 120 | -7.7% | -2.6 points | |
| 4, held 4th | 8.8% | 70 | -12.5% | -2.1 points | |
| 5, held 5th | 3.8% | 30 | +50% | +1 points | |
| 6, held 6th | 2.5% | 20 | 0% | -0.2 points | |
| 7, held 7th | 1.3% | 10 | 0% | -0.1 points | |
| 8, moved from 9th to 8th | 1.3% | 10 | — | +1.3 pointsmoved from 9th to 8th | |
| 9, moved from 8th to 9th | 1.3% | 10 | 0% | -0.1 pointsmoved from 8th to 9th |
33.8%
Held 1st. 270 estimated branded searches, +3.8% vs prior month. Share -1.4 points.
32.5%
Held 2nd. 260 estimated branded searches, +23.8% vs prior month. Share +4.1 points.
3.
OneStaff15%
Held 3rd. 120 estimated branded searches, -7.7% vs prior month. Share -2.6 points.
4.
ALH8.8%
Held 4th. 70 estimated branded searches, -12.5% vs prior month. Share -2.1 points.
5.
AddStaff3.8%
Held 5th. 30 estimated branded searches, +50% vs prior month. Share +1 points.
6.
Blokhaus2.5%
Held 6th. 20 estimated branded searches, 0% vs prior month. Share -0.2 points.
1.3%
Held 7th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.
1.3%
Moved from 9th to 8th. 10 estimated branded searches, — vs prior month. Share +1.3 points.
1.3%
Moved from 8th to 9th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare popularity between Brannigans and its closest rivals
How has branded search demand for Brannigans changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Brannigans in New Zealand rose from 390 to 480.
- Across the 12 months ending September 2026, Brannigans’ share of searches among Queenstown recruitment agencies in New Zealand held steady, from 1.2% to 1.3%.
How did search popularity change for New Zealand Queenstown recruitment agencies in September 2026?
6 changes

In September 2026, NZ Recruit overtook RB Recruitment to rank 8th among Queenstown recruitment agencies in New Zealand, with 1.3% of the searches.
In September 2026, Remarkable People NZ gained share of searches among Queenstown recruitment agencies in New Zealand, from 28.4% to 32.5%.

In September 2026, AddStaff gained share of searches among Queenstown recruitment agencies in New Zealand, from 2.7% to 3.8%.

In September 2026, OneStaff lost share of searches among Queenstown recruitment agencies in New Zealand, from 17.6% to 15%.

In September 2026, ALH lost share of searches among Queenstown recruitment agencies in New Zealand, from 10.8% to 8.8%.

In September 2026, Tradestaff lost share of searches among Queenstown recruitment agencies in New Zealand, from 35.1% to 33.8%.
How are Brannigans’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Brannigans’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- brannigans
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Is Brannigans your brand?
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