Brannigans vs NZ Recruit:Which is more popular?
In September 2026, Brannigans and NZ Recruit were level in searches among Queenstown recruitment agencies in New Zealand, with an estimated 10 branded searches each, at 1.3% of the total each. When we asked ChatGPT and Google AI Overviews about Queenstown recruitment agencies, Brannigans and NZ Recruit each appeared in two of the five answers. Brannigans was mentioned before NZ Recruit in two out of three answers that named either.
Who do people search for more?
Brannigans and NZ Recruit are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Brannigans, named ahead of NZ Recruit in 2 of 3 answers
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Top Queenstown recruitment agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Brannigans and NZ Recruit were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Brannigans was listed before NZ Recruit in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
AddStaff1st- Remarkable People NZ2nd
OneStaff3rd- Brannigans4th
RB Recruitment5th
Tradestaff6th
ALH7th
NZ Recruit8th
Blokhaus–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Remarkable People NZ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OneStaff4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- AddStaff3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tradestaff2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Brannigans2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- NZ Recruit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- RB Recruitment2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ALH1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Blokhaus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about Queenstown recruitment agencies
5 answers
Asked ChatGPT
“Which recruitment agency should I hire in Queenstown, New Zealand?”
Asked ChatGPT
“What are the best recruitment agencies in Queenstown, New Zealand?”
Asked ChatGPT
“What's the best recruitment agency in Queenstown, New Zealand for staff for a role?”
Searched Google, AI Overview
“queenstown recruitment agencies”
Searched Google, AI Overview
“recruitment queenstown”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Brannigans or NZ Recruit more popular in search?
This chart shows how often people search Google for Brannigans and NZ Recruit by name. Each line represents a brand's share of searches for all nine Queenstown recruitment agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Brannigans, NZ Recruit. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tradestaff | Remarkable People NZ | OneStaff | ALH | AddStaff | Blokhaus | Brannigans | NZ Recruit | RB Recruitment |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.7% | 19.8% | 26.7% | 11.6% | 2.3% | 2.3% | 1.2% | 1.2% | 1.2% |
| Nov 2025 | 36.4% | 23.9% | 25% | 9.1% | 2.3% | 2.3% | 1.1% | 0% | 0% |
| Dec 2025 | 34% | 27.7% | 27.7% | 5.3% | 2.1% | 1.1% | 1.1% | 0% | 1.1% |
| Jan 2026 | 34.9% | 25.3% | 20.5% | 10.8% | 2.4% | 2.4% | 1.2% | 1.2% | 1.2% |
| Feb 2026 | 36.5% | 24.7% | 22.4% | 7.1% | 2.4% | 2.4% | 1.2% | 2.4% | 1.2% |
| Mar 2026 | 35.1% | 27.7% | 19.1% | 11.7% | 2.1% | 1.1% | 1.1% | 1.1% | 1.1% |
| Apr 2026 | 36.9% | 32% | 17.2% | 6.6% | 2.5% | 1.6% | 0.82% | 1.6% | 0.82% |
| May 2026 | 32.7% | 35.8% | 20.6% | 6.1% | 1.2% | 1.2% | 1.2% | 0.61% | 0.61% |
| Jun 2026 | 31.4% | 34.3% | 23.3% | 7% | 1.7% | 0.58% | 0.58% | 0.58% | 0.58% |
| Jul 2026 | 35% | 31.1% | 17.5% | 9.7% | 1.9% | 1.9% | 0.97% | 0.97% | 0.97% |
| Aug 2026 | 35.1% | 28.4% | 17.6% | 10.8% | 2.7% | 2.7% | 1.4% | 0% | 1.4% |
| Sep 2026 | 33.8% | 32.5% | 15% | 8.8% | 3.8% | 2.5% | 1.3% | 1.3% | 1.3% |
How has the Brannigans and NZ Recruit comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: NZ Recruit took it in February 2026, Brannigans took it in May 2026.
- Across the 12 months ending September 2026, Brannigans’ share of searches among Queenstown recruitment agencies in New Zealand moved from 1.2% to 1.3%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, NZ Recruit’s share of searches among Queenstown recruitment agencies in New Zealand moved from 1.2% to 1.3%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand Queenstown recruitment agencies in September 2026?
1 change
In September 2026, NZ Recruit overtook RB Recruitment to rank 8th among Queenstown recruitment agencies in New Zealand, with 1.3% of the searches.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Brannigans’ and NZ Recruit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brannigans
1 branded search term
- brannigans
NZ Recruit
3 branded search terms
- nz recruit
- nz recruit jobs
- nzrecruit
Other head-to-heads among Queenstown recruitment agencies
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