BlackVue vs Viofo:Which is more popular?
In September 2026, Viofo had more branded searches than BlackVue among dash cam brands in New Zealand. Viofo had about 160 branded searches, while BlackVue had 110. Viofo made up 10.1% of all dash cam brand searches we track, and BlackVue accounted for 7%. When we asked ChatGPT and Google AI Overviews about dash cam brands, Viofo appeared in all five answers and BlackVue in four. Viofo was mentioned before BlackVue in every answer.
Who do people search for more?
Viofo, about 45% more searches than BlackVue
Who does AI mention more?
Viofo, mentioned in every answer we collected
Who does AI recommend more?
Viofo, named ahead of BlackVue in every answer
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Top dash cam brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Viofo appeared in all five answers. BlackVue was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Viofo was listed before BlackVue in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Viofo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BlackVue4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Garmin Dash Cam3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Thinkware3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
70mai2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Navman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about dash cam brands
5 answers
Asked ChatGPT
“Which dash cam brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best dash cam brands in New Zealand?”
Asked ChatGPT
“What's the best dash cam brand in New Zealand for a car?”
Searched Google, AI Overview
“best dash cam nz”
Searched Google, AI Overview
“dash cam for car”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is BlackVue or Viofo more popular in search?
This chart shows how often people search Google for BlackVue and Viofo by name. Each line represents a brand's share of searches for all six dash cam brands we track, month by month, from searches in New Zealand.
Share of searches by month for Viofo, BlackVue. The figures are in the table below the chart.
View monthly share of searches table
| Month | Navman | Garmin Dash Cam | Viofo | 70mai | BlackVue | Thinkware |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.3% | 14.6% | 9.9% | 6.3% | 8.9% | 4.2% |
| Nov 2025 | 52.9% | 16.8% | 11.5% | 8.2% | 8.2% | 2.4% |
| Dec 2025 | 53.4% | 18.6% | 11.3% | 5.9% | 7.7% | 3.2% |
| Jan 2026 | 53.1% | 19.8% | 8.2% | 5.8% | 10.1% | 2.9% |
| Feb 2026 | 49.1% | 20.7% | 10.7% | 6.5% | 10.1% | 3% |
| Mar 2026 | 44.9% | 29.4% | 10.2% | 5.3% | 7.5% | 2.7% |
| Apr 2026 | 54.7% | 17.3% | 7.3% | 7.3% | 9.3% | 4% |
| May 2026 | 56.5% | 15% | 10.9% | 7.5% | 7.5% | 2.7% |
| Jun 2026 | 50.3% | 10.2% | 9.1% | 9.6% | 17.1% | 3.7% |
| Jul 2026 | 53.1% | 13.8% | 13.1% | 7.5% | 8.8% | 3.8% |
| Aug 2026 | 54% | 13.8% | 12.1% | 7.5% | 8% | 4.6% |
| Sep 2026 | 56.3% | 13.9% | 10.1% | 8.9% | 7% | 3.8% |
How has the BlackVue and Viofo comparison changed over the last 12 months?
3 findings
- The lead changed hands 6 times in the 12 months ending September 2026: BlackVue took it in January 2026, Viofo took it in February 2026, BlackVue took it in April 2026, Viofo took it in May 2026, BlackVue took it in June 2026, Viofo took it in July 2026.
- Across the 12 months ending September 2026, BlackVue’s share of searches among dash cam brands in New Zealand moved from 8.9% to 7%, and its estimated monthly branded searches moved from 170 to 110.
- Across the 12 months ending September 2026, Viofo’s share of searches among dash cam brands in New Zealand moved from 9.9% to 10.1%, and its estimated monthly branded searches moved from 190 to 160.
How did search popularity change for New Zealand dash cam brands in September 2026?
3 changes
In September 2026, 70mai overtook BlackVue to rank 4th among dash cam brands in New Zealand, with 8.9% of the searches.
In September 2026, Viofo lost share of searches among dash cam brands in New Zealand, from 12.1% to 10.1%.
In September 2026, BlackVue lost share of searches among dash cam brands in New Zealand, from 8% to 7%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using BlackVue’s and Viofo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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