Brandwave

How popular isViofo in search?

In August 2026, there were an estimated 580 branded searches for Viofo in New Zealand which is up 16% over the last 11 months. Viofo holds 28.6% estimated Share of Search among New Zealand dash cam brands and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Navman46.3%
  2. Viofo28.6%
  3. Garmin Dash Cam11.8%
  4. 70mai8.9%
  5. Thinkware4.4%
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Which dash cam brands compete with Viofo?

Viofo against dash cam brands in New Zealand, by month

Share of Search by month for Navman, Viofo, Garmin Dash Cam, 70mai, Thinkware. The figures are in the table below the chart.

View monthly share of search table
MonthNavmanViofoGarmin Dash Cam70maiThinkware
Oct 202550.2%23.3%13.5%8.8%4.2%
Nov 202543.7%27.8%16.7%9.5%2.4%
Dec 202546.1%27%16.4%7.4%3.1%
Jan 202648.7%22.6%17.3%8.4%3.1%
Feb 202644.6%26.3%17.2%8.6%3.2%
Mar 202640%23.3%25.7%8.1%2.9%
Apr 202646.1%25.8%14.6%9.6%3.9%
May 202645.9%28.7%13.8%8.8%2.8%
Jun 202647%26.5%10%12.5%4%
Jul 202645%28%11.6%11.6%3.7%
Aug 202646.3%28.6%11.8%8.9%4.4%
Sep 2026—————

  1. 1.Navman

    46.3%

    held 1st · 940 estimated branded searches · +10.6% vs prior month · +1.3 points

  2. 2.Viofo

    28.6%

    held 2nd · 580 estimated branded searches · +9.4% vs prior month · +0.5 points

  3. 3.Garmin Dash Cam

    11.8%

    moved from 4th to 3rd · 240 estimated branded searches · +9.1% vs prior month · +0.2 points

  4. 4.70mai

    8.9%

    moved from 3rd to 4th · 180 estimated branded searches · -18.2% vs prior month · -2.8 points

  5. 5.Thinkware

    4.4%

    held 5th · 90 estimated branded searches · +28.6% vs prior month · +0.7 points

Compare search popularity between Viofo and its closest rivals

How has branded search demand for Viofo changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Viofo in New Zealand rose from 500 to 580.
  • Across the 11 months ending August 2026, Viofo’s estimated Share of Search among dash cam brands in New Zealand increased from 23.3% to 28.6%.
  • Across the 11 months ending August 2026, Viofo’s estimated Share of Search among dash cam brands in New Zealand peaked at 28.7% in May 2026 and was lowest at 22.6% in January 2026.

How did search popularity change for New Zealand dash cam brands in August 2026?

  1. In August 2026, Navman gained estimated Share of Search among dash cam brands in New Zealand, from 45% to 46.3%.

  2. In August 2026, Thinkware gained estimated Share of Search among dash cam brands in New Zealand, from 3.7% to 4.4%.

  3. In August 2026, Viofo gained estimated Share of Search among dash cam brands in New Zealand, from 28% to 28.6%.

  4. In August 2026, 70mai lost estimated Share of Search among dash cam brands in New Zealand, from 11.6% to 8.9%.

  5. In August 2026, Garmin Dash Cam rose from 4th to 3rd among dash cam brands in New Zealand.

How is Viofo measured?

Brandwave collects information about searches that people make online using Viofo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • viofo
  • viofo a119
  • viofo a119 v3
  • viofo a129
  • viofo a229
  • viofo a229 pro
  • viofo com
  • viofo dashcam
  • viofo nz

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How the Brand Demand Index is measured

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