Black Olive vs Plough & Feather:Which is more popular by branded search in New Zealand?
In August 2026, Plough & Feather had more branded searches than Black Olive among kerikeri restaurants in New Zealand. Plough & Feather was estimated to have 3K branded searches compared to Black Olive’s 1.2K, and held a 55.4% Share of Search versus Black Olive’s 21.6%.
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Which is more popular in search, Black Olive or Plough & Feather?
Compare restaurants, vineyard dining and gastropubs in Kerikeri, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Plough & Feather, Black Olive. The figures are in the table below the chart.
View monthly share of search table
| Month | Plough & Feather | Marsden Winery | Black Olive |
|---|---|---|---|
| Oct 2025 | 59.1% | 26.4% | 14.5% |
| Nov 2025 | 60.9% | 26.7% | 12.4% |
| Dec 2025 | 68% | 23.4% | 8.6% |
| Jan 2026 | 66.6% | 23.4% | 10% |
| Feb 2026 | 64.2% | 23.4% | 12.4% |
| Mar 2026 | 64.1% | 23.5% | 12.5% |
| Apr 2026 | 61.4% | 25.1% | 13.6% |
| May 2026 | 53.4% | 24.1% | 22.5% |
| Jun 2026 | 55.7% | 24.1% | 20.2% |
| Jul 2026 | 57.1% | 21.5% | 21.4% |
| Aug 2026 | 55.4% | 23.1% | 21.6% |
| Sep 2026 | — | — | — |
How has the Black Olive and Plough & Feather comparison changed over the last 12 months?
3 findings
- Plough & Feather was ahead of Black Olive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Black Olive’s estimated Share of Search among kerikeri restaurants in New Zealand moved from 14.5% to 21.6%, and its estimated monthly branded searches moved from 900 to 1.2K.
- Across the 11 months ending August 2026, Plough & Feather’s estimated Share of Search among kerikeri restaurants in New Zealand moved from 59.1% to 55.4%, and its estimated monthly branded searches moved from 3.7K to 3K.
How did search popularity change for New Zealand kerikeri restaurants in August 2026?
2 changes
In August 2026, Plough & Feather lost estimated Share of Search among kerikeri restaurants in New Zealand, from 57.1% to 55.4%.
Estimated monthly branded searches for Black Olive in New Zealand rose 30% over 11 measured months, from 900 to 1.2K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Black Olive’s and Plough & Feather’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Black Olive
4 branded search terms
- black olive kerikeri
- black olive kerikeri menu
- black olive menu kerikeri
- the black olive kerikeri
Plough & Feather
8 branded search terms
- plough & feather
- plough & feather kerikeri
- plough & feather menu
- plough and feather
- plough and feather kerikeri
- plough and feather menu
- plough and feather pizza menu
- the plough and feather kerikeri
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.