Benro vs Gitzo:Which is more popular?
In September 2026, Benro had more branded searches than Gitzo among tripod brands in New Zealand. Benro had about 120 branded searches, while Gitzo had 20. Benro made up 9.9% of all tripod brand searches we track, and Gitzo accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about tripod brands, Benro appeared in four of the five answers and Gitzo in three. Benro was mentioned before Gitzo in every answer.
Who do people search for more?
Benro, about 6 searches for every 1 for Gitzo
Who does AI mention more?
Benro, mentioned in 4 of 5 answers, Gitzo in 3
Who does AI recommend more?
Benro, named ahead of Gitzo in every answer
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Top tripod brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Benro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gitzo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Benro was listed before Gitzo in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Benro1st
- Manfrotto2nd
Gitzo3rd
Joby4th
Peak Design5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Manfrotto5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Benro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gitzo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Peak Design2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Joby2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about tripod brands
5 answers
Asked ChatGPT
“Which tripod brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best tripod brands in New Zealand?”
Asked ChatGPT
“What's the best tripod brand in New Zealand for a camera?”
Searched Google, AI Overview
“camera tripod nz”
Searched Google, AI Overview
“tripod nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Benro or Gitzo more popular in search?
This chart shows how often people search Google for Benro and Gitzo by name. Each line represents a brand's share of searches for all five tripod brands we track, month by month, from searches in New Zealand.
Share of searches by month for Benro, Gitzo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peak Design | Manfrotto | Joby | Benro | Gitzo |
|---|---|---|---|---|---|
| Oct 2025 | 47.7% | 19.9% | 24.5% | 5.3% | 2.6% |
| Nov 2025 | 53% | 22.3% | 16.9% | 6% | 1.8% |
| Dec 2025 | 52.9% | 20.6% | 16.2% | 7.4% | 2.9% |
| Jan 2026 | 39.1% | 24.5% | 29.1% | 5.3% | 2% |
| Feb 2026 | 45.7% | 24.8% | 19.4% | 7% | 3.1% |
| Mar 2026 | 51.1% | 22.7% | 18.4% | 6.4% | 1.4% |
| Apr 2026 | 52.9% | 19.1% | 17.6% | 6.6% | 3.7% |
| May 2026 | 39.1% | 24.5% | 27.2% | 7.9% | 1.3% |
| Jun 2026 | 45.4% | 21.5% | 21.5% | 8.5% | 3.1% |
| Jul 2026 | 46.5% | 25.2% | 18.9% | 6.3% | 3.1% |
| Aug 2026 | 58.7% | 20% | 12.7% | 6% | 2.7% |
| Sep 2026 | 48.8% | 24.8% | 14.9% | 9.9% | 1.7% |
How has the Benro and Gitzo comparison changed over the last 12 months?
3 findings
- Benro was ahead of Gitzo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Benro’s share of searches among tripod brands in New Zealand moved from 5.3% to 9.9%, and its estimated monthly branded searches moved from 80 to 120.
- Across the 12 months ending September 2026, Gitzo’s share of searches among tripod brands in New Zealand moved from 2.6% to 1.7%, and its estimated monthly branded searches moved from 40 to 20.
How did search popularity change for New Zealand tripod brands in September 2026?
2 changes
In September 2026, Benro gained share of searches among tripod brands in New Zealand, from 6% to 9.9%.
In September 2026, Gitzo lost share of searches among tripod brands in New Zealand, from 2.7% to 1.7%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Benro’s and Gitzo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among tripod brands
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