Brandwave

Bayleys Taupō vs Tremains:Which is more popular?

In September 2026, Bayleys Taupō had more branded searches than Tremains among taupo real estate agencies in New Zealand. Bayleys Taupō had about 390 branded searches, while Tremains had 270. Bayleys Taupō made up 23.5% of all taupo real estate agency searches we track, and Tremains accounted for 16.3%. When we asked ChatGPT and Google AI Overviews about taupo real estate agencies, Bayleys Taupō appeared in all four answers and Tremains in three. Bayleys Taupō was mentioned before Tremains in every answer.

Among taupo real estate agencies in New Zealand in September 2026

Who do people search for more?

Bayleys Taupō, about 44% more searches than Tremains

Bayleys Taupō 390 searchesTremains 270 searches

Who does AI mention more?

Bayleys Taupō, mentioned in every answer we collected

Bayleys Taupō in 4 of 4Tremains in 3 of 4

Who does AI recommend more?

Bayleys Taupō, named ahead of Tremains in every answer

Bayleys Taupō first in 3Tremains never first

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Top taupo real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Bayleys Taupō appeared in all four answers. Tremains was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Bayleys Taupō was listed before Tremains in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bayleys Taupō1st
  2. New Zealand Sotheby’s International Realty2nd
  3. Harcourts3rd
  4. Ray White4th
  5. Tremains5th
  6. LJ Hooker–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bayleys Taupō4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • New Zealand Sotheby’s International Realty4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Harcourts3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Tremains3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ray White2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • LJ Hooker0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about taupo real estate agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bayleys Taupō or Tremains more popular in search?

This chart shows how often people search Google for Bayleys Taupō and Tremains by name. Each line represents a brand's share of searches for all six taupo real estate agencies we track, month by month, from searches in New Zealand.

Bayleys Taupō and Tremains among taupo real estate agencies in New Zealand, by month

Share of searches by month for Bayleys Taupō, Tremains. The figures are in the table below the chart.

View monthly share of searches table
MonthRay WhiteBayleys TaupōHarcourtsTremainsLJ HookerNew Zealand Sotheby’s International Realty
Oct 202532.3%25.4%21.7%17.5%2.1%1.1%
Nov 202536.7%24.5%22.4%13.8%2%0.51%
Dec 202528.9%25.3%28.4%14.7%2.1%0.53%
Jan 202636.9%26.6%20.3%12.2%2.7%1.4%
Feb 202631.5%29.5%19.5%16.5%2%1%
Mar 202631.3%26.3%25.4%14.3%2.2%0.45%
Apr 202630.5%23.4%27.5%16.2%1.2%1.2%
May 202633.5%23.8%23.2%17.7%1.2%0.61%
Jun 202637%23.6%20%17%1.8%0.61%
Jul 202636.4%19.4%25.5%17%1.2%0.61%
Aug 202634.7%22.2%24.4%16.5%0.57%1.7%
Sep 202638%23.5%19.3%16.3%2.4%0.6%

How has the Bayleys Taupō and Tremains comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand taupo real estate agencies in September 2026?

2 changes

  1. In September 2026, Bayleys Taupō overtook Harcourts to rank 2nd among taupo real estate agencies in New Zealand, with 23.5% of the searches.

  2. Estimated monthly branded searches for Tremains in New Zealand fell 18.2% over 12 measured months, from 330 to 270 in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Bayleys Taupō’s and Tremains’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bayleys Taupō

1 branded search term

  • bayleys taupo

Tremains

6 branded search terms

  • tremains
  • tremains property management
  • tremains real estate
  • tremains realestate
  • tremains rentals
  • tremains taupo

How the Brand Demand Index is measured

Other head-to-heads among taupo real estate agencies

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