Brandwave

Bali Body vs Tanologist:Which is more popular by branded search in New Zealand?

In August 2026, Bali Body had more branded searches than Tanologist among self-tan brands in New Zealand. Bali Body was estimated to have 1.9K branded searches compared to Tanologist’s 160, and held an 11.9% Share of Search versus Tanologist’s 1%.

Share of Search among self-tan brands in New Zealand in August 2026Which is more popular in search, Bali Body or Tanologist?
Bali Body11.9%1.9K searches
vs
Tanologist1%160 searches

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Which is more popular in search, Bali Body or Tanologist?

Compare self-tan brands sold to New Zealand shoppers, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bali Body and Tanologist among self-tan brands in New Zealand, by month

Share of Search by month for Bali Body, Tanologist. The figures are in the table below the chart.

View monthly share of search table
MonthBondi SandsEco TanBali BodyLoving TanSt.TropezIsle of ParadiseCoco & EveTan-LuxeTanologist
Oct 202551.9%17%12.1%8.4%4.2%2.8%2.4%0.68%0.47%
Nov 202554.5%17.8%10.9%8.1%3.2%2.2%2%0.86%0.45%
Dec 202556.5%14.3%11.9%7.8%3.8%2.9%1.7%0.78%0.41%
Jan 202653.7%13.1%13.1%8.8%3.9%2.9%2.4%1.4%0.62%
Feb 202652.7%10.5%10.1%16.7%3.5%3%2.1%0.91%0.41%
Mar 202653.4%11.1%11.7%13.4%3.6%2.8%2.7%0.98%0.36%
Apr 202653.9%9.3%9.5%16.9%3.3%2.8%2.4%1%0.69%
May 202659.4%8.3%9.2%12.3%3%3.7%1.8%1.5%0.8%
Jun 202658.1%9.2%10.1%11.8%2.7%3.1%2.3%2%0.67%
Jul 202659.8%9.6%9.4%11%2.8%2.7%1.9%2.3%0.46%
Aug 202656.9%12%11.9%10.6%2.7%2%1.6%1.3%1%
Sep 2026—————————

How has the Bali Body and Tanologist comparison changed over the last 12 months?

  • Bali Body was ahead of Tanologist in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bali Body’s estimated Share of Search among self-tan brands in New Zealand moved from 12.1% to 11.9%, and its estimated monthly branded searches moved from 2.3K to 1.9K.
  • Across the 11 months ending August 2026, Tanologist’s estimated Share of Search among self-tan brands in New Zealand moved from 0.47% to 1%, and its estimated monthly branded searches moved from 90 to 160.

How did search popularity change for New Zealand self-tan brands in August 2026?

  1. In August 2026, Bali Body overtook Loving Tan to rank 3rd among self-tan brands in New Zealand, at 11.9%.

  2. In August 2026, Tanologist gained estimated Share of Search among self-tan brands in New Zealand, from 0.46% to 1%.

How each brand is measured

Brandwave collects information about searches that people make online using Bali Body’s and Tanologist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bali Body

20 branded search terms

  • Bali Body
  • bali body 1 hour express
  • bali body 1 hour express tan
  • bali body express tan
  • bali body face tan
  • bali body face tan serum
  • bali body fake tan
  • bali body gradual face tan
  • bali body gradual tan
  • bali body instant tan
  • bali body nz
  • bali body self tan
  • bali body self tanner
  • bali body self tanning mousse
  • bali body tan
  • bali body tan remover
  • bali body tanning body oil
  • bali body tanning oil
  • bali body ultra dark
  • tanning oil bali body

Tanologist

4 branded search terms

  • Tanologist
  • tanologist nz
  • tanologist self tan drops
  • tanologist self tanner drops

How the Brand Demand Index is measured

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