Bahco vs Fiskars:Which is more popular?
In September 2026, Fiskars had more branded searches than Bahco among garden tool brands in New Zealand. Fiskars had about 1,070 branded searches, while Bahco had 390. Fiskars made up 3% of all garden tool brand searches we track, and Bahco accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about garden tool brands, Fiskars appeared in all five answers and Bahco in two. Fiskars was mentioned before Bahco in every answer.
Who do people search for more?
Fiskars, about 3 searches for every 1 for Bahco
Who does AI mention more?
Fiskars, mentioned in every answer we collected
Who does AI recommend more?
Fiskars, named ahead of Bahco in every answer
Follow Bahco vs Fiskars and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top garden tool brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fiskars appeared in all five answers. Bahco was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fiskars was listed before Bahco in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fiskars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Stihl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Felco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Makita2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bahco2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardena1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Wolf-Garten1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Cyclone1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Trojan1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about garden tool brands
5 answers
Asked ChatGPT
“Which garden tool brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best garden tool brands in New Zealand?”
Asked ChatGPT
“What's the best garden tool brand in New Zealand for pruning and trimming?”
Searched Google, AI Overview
“gardening tools nz”
Searched Google, AI Overview
“secateurs nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bahco or Fiskars more popular in search?
This chart shows how often people search Google for Bahco and Fiskars by name. Each line represents a brand's share of searches for all 13 garden tool brands we track, month by month, from searches in New Zealand.
Share of searches by month for Fiskars, Bahco. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Ryobi | Husqvarna | Stihl | Fiskars | Gardena | Bahco | Felco | Wolf-Garten | Darlac | Spear & Jackson | Cyclone | Trojan |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.5% | 19.3% | 27.9% | 18.9% | 3.5% | 2% | 0.7% | 0.3% | 0.43% | 0.11% | 0.19% | 0.05% | 0.11% |
| Nov 2025 | 23.6% | 25% | 24% | 19.7% | 3% | 2.7% | 0.75% | 0.35% | 0.42% | 0.07% | 0.16% | 0.07% | 0.14% |
| Dec 2025 | 23.5% | 25.7% | 21.2% | 20.6% | 3.5% | 3.1% | 0.96% | 0.52% | 0.52% | 0.07% | 0.22% | 0.07% | 0.12% |
| Jan 2026 | 24.7% | 22.3% | 23% | 22.6% | 3.2% | 2% | 0.86% | 0.4% | 0.38% | 0.13% | 0.13% | 0.08% | 0.13% |
| Feb 2026 | 25.4% | 19.6% | 24.7% | 24.2% | 2.6% | 1.3% | 0.91% | 0.46% | 0.43% | 0.09% | 0.14% | 0.09% | 0.14% |
| Mar 2026 | 25.1% | 22.7% | 24.6% | 20.4% | 2.8% | 1.6% | 0.93% | 0.76% | 0.58% | 0.18% | 0.15% | 0.09% | 0.15% |
| Apr 2026 | 25.8% | 20.4% | 25.5% | 21.6% | 3% | 1% | 0.97% | 0.61% | 0.46% | 0.15% | 0.21% | 0.06% | 0.15% |
| May 2026 | 24.5% | 16.7% | 25.2% | 26.1% | 3.3% | 1.2% | 1.2% | 0.79% | 0.49% | 0.15% | 0.12% | 0.09% | 0.15% |
| Jun 2026 | 26.7% | 19.1% | 23.4% | 23.9% | 3% | 1% | 1.3% | 0.74% | 0.44% | 0.13% | 0.13% | 0.13% | 0.13% |
| Jul 2026 | 26.5% | 18.4% | 23% | 24.2% | 3.9% | 0.96% | 1.3% | 0.82% | 0.58% | 0.14% | 0.14% | 0.07% | 0.1% |
| Aug 2026 | 26% | 21.8% | 21.3% | 22.8% | 3.4% | 1.2% | 1.2% | 0.95% | 0.76% | 0.16% | 0.16% | 0.1% | 0.13% |
| Sep 2026 | 29.1% | 23.7% | 20.1% | 19.8% | 3% | 1.5% | 1.1% | 0.62% | 0.59% | 0.11% | 0.11% | 0.08% | 0.08% |
How has the Bahco and Fiskars comparison changed over the last 12 months?
3 findings
- Fiskars was ahead of Bahco in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bahco’s share of searches among garden tool brands in New Zealand moved from 0.7% to 1.1%, and its estimated monthly branded searches moved from 260 to 390.
- Across the 12 months ending September 2026, Fiskars’ share of searches among garden tool brands in New Zealand moved from 3.5% to 3%, and its estimated monthly branded searches moved from 1.3K to 1.1K.
How did search popularity change for New Zealand garden tool brands in September 2026?
2 changes

In September 2026, Bahco fell from 6th to 7th among garden tool brands in New Zealand.

Estimated monthly branded searches for Fiskars in New Zealand fell 16.4% over 12 measured months, from 1.3K to 1.1K in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Bahco’s and Fiskars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among garden tool brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.