Bach Brewing vs Garage Project TINY:Which is more popular in New Zealand?
In October 2026, Garage Project TINY had more branded searches than Bach Brewing among non-alcoholic beer brands in New Zealand. Garage Project TINY had about 170 branded searches, while Bach Brewing had 140. Garage Project TINY made up 7.2% of all non-alcoholic beer brand searches we track, and Bach Brewing accounted for 5.9%. When we asked ChatGPT and Google AI Overviews about non-alcoholic beer brands, Garage Project TINY appeared in all five answers and Bach Brewing in three. Garage Project TINY was mentioned before Bach Brewing in every answer.
Who do people search for more?
Garage Project TINY, about 21% more searches than Bach Brewing
Who does AI mention more?
Garage Project TINY, mentioned in every answer we collected
Who does AI recommend more?
Garage Project TINY, named ahead of Bach Brewing in every answer
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Top non-alcoholic beer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Garage Project TINY appeared in all five answers. Bach Brewing was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Garage Project TINY was listed before Bach Brewing in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Garage Project TINY1st
State of Play2nd- Bach Brewing3rd
Heineken4th
Parrotdog5th
Corona Cero6th
Guinness7th
Asahi8th
Steinlager Zero–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Heineken5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Garage Project TINY5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
State of Play3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Bach Brewing3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Corona Cero2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Guinness2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Asahi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Parrotdog2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Steinlager Zero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about non-alcoholic beer brands
5 answers
Asked ChatGPT
“Which non-alcoholic beer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best non-alcoholic beer brands in New Zealand?”
Asked ChatGPT
“What's the best non-alcoholic beer brand in New Zealand for a better drink option?”
Searched Google, AI Overview
“alcohol free beer nz”
Searched Google, AI Overview
“non alcoholic beer nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bach Brewing or Garage Project TINY more popular in search?
This chart shows how often people search Google for Bach Brewing and Garage Project TINY by name. Each line represents a brand's share of searches for all nine non-alcoholic beer brands we track, month by month, from searches in New Zealand.
Share of searches by month for Garage Project TINY, Bach Brewing. The figures are in the table below the chart.
View monthly share of searches table
| Month | Heineken | Corona Cero | State of Play | Guinness | Asahi | Garage Project TINY | Steinlager Zero | Bach Brewing | Parrotdog |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 29.1% | 10.7% | 16.3% | 16.3% | 5.1% | 9.7% | 3.6% | 8.7% | 0.51% |
| Dec 2025 | 29% | 12.9% | 15.7% | 14.1% | 6.9% | 8.9% | 3.6% | 8.5% | 0.4% |
| Jan 2026 | 26.1% | 12.8% | 23.6% | 10.3% | 6.4% | 8.9% | 4.4% | 6.9% | 0.49% |
| Feb 2026 | 34.9% | 12.2% | 15.1% | 10.5% | 7.6% | 7.6% | 5.2% | 6.4% | 0.58% |
| Mar 2026 | 29.7% | 10.4% | 15.8% | 12.9% | 7.9% | 7.4% | 6.9% | 8.4% | 0.5% |
| Apr 2026 | 29.4% | 11.9% | 18.2% | 9.8% | 7.7% | 8.4% | 6.3% | 7.7% | 0.7% |
| May 2026 | 26.7% | 34.3% | 12.4% | 5.7% | 6.2% | 4.3% | 3.3% | 6.7% | 0.48% |
| Jun 2026 | 36.6% | 12.2% | 15.1% | 8.1% | 10.5% | 6.4% | 4.1% | 6.4% | 0.58% |
| Jul 2026 | 29.2% | 12.9% | 19.3% | 10.4% | 10.4% | 6.9% | 3.5% | 6.9% | 0.5% |
| Aug 2026 | 31.3% | 17.6% | 17.6% | 9.9% | 7.1% | 6% | 3.8% | 6% | 0.55% |
| Sep 2026 | 30.2% | 12.7% | 23.4% | 9.8% | 6.8% | 5.4% | 4.4% | 6.8% | 0.49% |
| Oct 2026 | 31.8% | 16.5% | 13.6% | 8.9% | 8.5% | 7.2% | 7.2% | 5.9% | 0.42% |
How has branded search for Bach Brewing and Garage Project TINY changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending October 2026: Bach Brewing took it in March 2026, Garage Project TINY took it in April 2026, Bach Brewing took it in May 2026, Garage Project TINY took it in October 2026.
- Across the 12 months ending October 2026, Bach Brewing’s share of searches among non-alcoholic beer brands in New Zealand moved from 8.7% to 5.9%, and its estimated monthly branded searches moved from 170 to 140.
- Across the 12 months ending October 2026, Garage Project TINY’s share of searches among non-alcoholic beer brands in New Zealand moved from 9.7% to 7.2%, and its estimated monthly branded searches moved from 190 to 170.
How did search popularity change for New Zealand non-alcoholic beer brands in October 2026?
3 changes

In October 2026, Garage Project TINY overtook Bach Brewing to rank 6th among non-alcoholic beer brands in New Zealand, with 7.2% of the searches.

In October 2026, Steinlager Zero overtook Bach Brewing to rank 7th among non-alcoholic beer brands in New Zealand, with 7.2% of the searches.
In October 2026, Bach Brewing lost share of searches among non-alcoholic beer brands in New Zealand, from 6.8% to 5.9%.
How are Bach Brewing’s and Garage Project TINY’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Bach Brewing’s and Garage Project TINY’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bach Brewing
1 branded search term
- bach brewing
Garage Project TINY
2 branded search terms
- garage project tiny
- tiny garage project
Other head-to-heads among non-alcoholic beer brands

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