Azure Test Plans vs Testmo:Which is more popular?
In September 2026, Testmo had more branded searches than Azure Test Plans among test management tools in New Zealand. Testmo had about 20 branded searches, while Azure Test Plans had 10. Testmo made up 6.9% of all test management tool searches we track, and Azure Test Plans accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about test management tools, Azure Test Plans appeared in three of the five answers and Testmo in one. Azure Test Plans was mentioned before Testmo in three out of four answers that named either.
Who do people search for more?
Testmo, about 2 searches for every 1 for Azure Test Plans
Who does AI mention more?
Azure Test Plans, mentioned in 3 of 5 answers, Testmo in 1
Who does AI recommend more?
Azure Test Plans, named ahead of Testmo in 3 of 4 answers
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Top test management tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Azure Test Plans was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Testmo was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Azure Test Plans was listed before Testmo in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TestRail5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Xray5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zephyr4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Qase3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Azure Test Plans3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Testmo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about test management tools
5 answers
Asked ChatGPT
“Which test management tool should I use in New Zealand?”
Asked ChatGPT
“What are the best test management tools in New Zealand?”
Asked ChatGPT
“What's the best test management tool in New Zealand for a software team?”
Searched Google, AI Overview
“best test management tool”
Searched Google, AI Overview
“test case management software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Azure Test Plans or Testmo more popular in search?
This chart shows how often people search Google for Azure Test Plans and Testmo by name. Each line represents a brand's share of searches for all six test management tools we track, month by month, from searches in New Zealand.
Share of searches by month for Testmo, Azure Test Plans. The figures are in the table below the chart.
View monthly share of searches table
| Month | TestRail | Zephyr | Qase | Xray | Testmo | Azure Test Plans |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.7% | 25% | 17.9% | 10.7% | 7.1% | 3.6% |
| Nov 2025 | 44.1% | 17.6% | 17.6% | 14.7% | 2.9% | 2.9% |
| Dec 2025 | 29.4% | 23.5% | 11.8% | 23.5% | 5.9% | 5.9% |
| Jan 2026 | 38.5% | 23.1% | 15.4% | 11.5% | 7.7% | 3.8% |
| Feb 2026 | 34.5% | 20.7% | 24.1% | 13.8% | 3.4% | 3.4% |
| Mar 2026 | 40.5% | 21.6% | 13.5% | 16.2% | 5.4% | 2.7% |
| Apr 2026 | 37.5% | 25% | 12.5% | 15.6% | 6.3% | 3.1% |
| May 2026 | 32.1% | 25% | 14.3% | 21.4% | 3.6% | 3.6% |
| Jun 2026 | 29% | 22.6% | 12.9% | 19.4% | 12.9% | 3.2% |
| Jul 2026 | 26.9% | 30.8% | 19.2% | 15.4% | 3.8% | 3.8% |
| Aug 2026 | 25% | 29.2% | 16.7% | 20.8% | 4.2% | 4.2% |
| Sep 2026 | 34.5% | 24.1% | 17.2% | 13.8% | 6.9% | 3.4% |
How has the Azure Test Plans and Testmo comparison changed over the last 12 months?
3 findings
- Testmo was ahead of Azure Test Plans in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Azure Test Plans’ share of searches among test management tools in New Zealand moved from 3.6% to 3.4%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Testmo’s share of searches among test management tools in New Zealand moved from 7.1% to 6.9%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand test management tools in September 2026?
2 changes

In September 2026, Testmo overtook Azure Test Plans to rank 5th among test management tools in New Zealand, with 6.9% of the searches.
In September 2026, Azure Test Plans lost share of searches among test management tools in New Zealand, from 4.2% to 3.4%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Azure Test Plans’ and Testmo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Azure Test Plans
1 branded search term
- azure test plans
Testmo
3 branded search terms
- testmo
- testmo jira
- testmo test management
Other head-to-heads among test management tools

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