Aveeno vs QV Skincare:Which is more popular?
In September 2026, Aveeno had more branded searches than QV Skincare among sensitive skin brands in New Zealand. Aveeno had about 4,840 branded searches, while QV Skincare had 50. Aveeno made up 8.2% of all sensitive skin brand searches we track, and QV Skincare accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about sensitive skin brands, QV Skincare appeared in three of the five answers and Aveeno in one. QV Skincare was mentioned before Aveeno in every answer.
Who do people search for more?
Aveeno, about 97 searches for every 1 for QV Skincare
Who does AI mention more?
QV Skincare, mentioned in 3 of 5 answers, Aveeno in 1
Who does AI recommend more?
QV Skincare, named ahead of Aveeno in every answer
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Top sensitive skin brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, QV Skincare was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Aveeno was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. QV Skincare was listed before Aveeno in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Cetaphil1st
La Roche-Posay2nd
CeraVe3rd
QV Skincare4th
Aveeno5th
Dermalogica–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
La Roche-Posay5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
CeraVe3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cetaphil3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
QV Skincare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aveeno1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dermalogica0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sensitive skin brands
5 answers
Asked ChatGPT
“Which sensitive skin brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sensitive skin brands in New Zealand?”
Asked ChatGPT
“What's the best sensitive skin brand in New Zealand for irritated skin?”
Searched Google, AI Overview
“skincare for sensitive skin”
Searched Google, AI Overview
“best sensitive skin products”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Aveeno or QV Skincare more popular in search?
This chart shows how often people search Google for Aveeno and QV Skincare by name. Each line represents a brand's share of searches for all six sensitive skin brands we track, month by month, from searches in New Zealand.
Share of searches by month for Aveeno, QV Skincare. The figures are in the table below the chart.
View monthly share of searches table
| Month | CeraVe | La Roche-Posay | Cetaphil | Aveeno | Dermalogica | QV Skincare |
|---|---|---|---|---|---|---|
| Oct 2025 | 33.8% | 31.3% | 20.7% | 8.7% | 5.4% | 0.11% |
| Nov 2025 | 32.1% | 33.8% | 19.2% | 7.9% | 6.9% | 0.1% |
| Dec 2025 | 36% | 31.3% | 20% | 7.7% | 5% | 0.11% |
| Jan 2026 | 39.3% | 30% | 19.4% | 6.9% | 4.1% | 0.19% |
| Feb 2026 | 39.7% | 28.6% | 18.9% | 7.3% | 5.4% | 0.22% |
| Mar 2026 | 40.3% | 27.4% | 18.8% | 8.2% | 5.1% | 0.2% |
| Apr 2026 | 40.4% | 30.2% | 17.6% | 7.2% | 4.5% | 0.14% |
| May 2026 | 42.5% | 26.8% | 19.3% | 6.8% | 4.3% | 0.21% |
| Jun 2026 | 45.3% | 26.5% | 17.4% | 7% | 3.6% | 0.13% |
| Jul 2026 | 43.8% | 24.9% | 19.2% | 8.6% | 3.4% | 0.12% |
| Aug 2026 | 42% | 25.2% | 19.9% | 8.9% | 3.9% | 0.08% |
| Sep 2026 | 36.5% | 30.2% | 21.1% | 8.2% | 3.9% | 0.08% |
How has the Aveeno and QV Skincare comparison changed over the last 12 months?
3 findings
- Aveeno was ahead of QV Skincare in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aveeno’s share of searches among sensitive skin brands in New Zealand moved from 8.7% to 8.2%, and its estimated monthly branded searches moved from 3.9K to 4.8K.
- Across the 12 months ending September 2026, QV Skincare’s share of searches among sensitive skin brands in New Zealand moved from 0.11% to 0.08%, and its estimated monthly branded searches held steady at 50.
How did search popularity change for New Zealand sensitive skin brands in September 2026?
1 change

In September 2026, Aveeno lost share of searches among sensitive skin brands in New Zealand, from 8.9% to 8.2%.
How are branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Aveeno’s and QV Skincare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aveeno
8 branded search terms
- aveeno
- aveeno baby
- aveeno baby lotion
- aveeno cleanser
- aveeno cream
- aveeno dermexa
- aveeno hand cream
- aveeno lotion
QV Skincare
1 branded search term
- qv skincare
Other head-to-heads among sensitive skin brands

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