Auckland English Academy vs University of Auckland English Language Academy:Which is more popular in New Zealand?
In October 2026, Auckland English Academy had more branded searches than University of Auckland English Language Academy among English language schools in New Zealand. Auckland English Academy had about 1,900 branded searches, while University of Auckland English Language Academy had 40. Auckland English Academy made up 16.8% of all English language school searches we track, and University of Auckland English Language Academy accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about English language schools, Auckland English Academy and University of Auckland English Language Academy each appeared in three of the five answers. Auckland English Academy was mentioned before University of Auckland English Language Academy in three out of four answers.
Who do people search for more?
Auckland English Academy, about 48 searches for every 1 for University of Auckland English Language Academy
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Auckland English Academy, named ahead of University of Auckland English Language Academy in 3 of 4 answers
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Top English language schools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Auckland English Academy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. University of Auckland English Language Academy was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Auckland English Academy was listed before University of Auckland English Language Academy in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NZLC5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Languages International4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Auckland English Academy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
University of Auckland English Language Academy3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Worldwide School of English3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CCEL2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LSNZ2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about English language schools
5 answers
Asked ChatGPT
“Which English language school should I book in New Zealand?”
Asked ChatGPT
“What are the best English language schools in New Zealand?”
Asked ChatGPT
“What's the best English language school in New Zealand for english study?”
Searched Google, AI Overview
“english course nz”
Searched Google, AI Overview
“study english in nz”
- 1
NZLC
- 1
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Auckland English Academy or University of Auckland English Language Academy more popular in search?
This chart shows how often people search Google for Auckland English Academy and University of Auckland English Language Academy by name. Each line represents a brand's share of searches for all seven English language schools we track, month by month, from searches in New Zealand.
Share of searches by month for Auckland English Academy, University of Auckland English Language Academy. The figures are in the table below the chart.
View monthly share of searches table
| Month | CCEL | LSNZ | Auckland English Academy | Languages International | NZLC | University of Auckland English Language Academy | Worldwide School of English |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.5% | 23.6% | 18.7% | 18.7% | 9.8% | 0.49% | 0.1% |
| Dec 2025 | 26.2% | 21.3% | 21.3% | 16.4% | 14.4% | 0.49% | 0% |
| Jan 2026 | 27.8% | 23% | 18.2% | 18.2% | 12.4% | 0.48% | 0% |
| Feb 2026 | 45.5% | 16% | 13.5% | 16% | 8.4% | 0.59% | 0% |
| Mar 2026 | 37.5% | 16.1% | 16.1% | 16.1% | 13.6% | 0.42% | 0.08% |
| Apr 2026 | 36.9% | 16.4% | 16.4% | 16.4% | 13.3% | 0.51% | 0% |
| May 2026 | 29.4% | 24.4% | 16.2% | 16.2% | 13.2% | 0.41% | 0.1% |
| Jun 2026 | 27.8% | 22.9% | 18.2% | 18.2% | 12.4% | 0.48% | 0% |
| Jul 2026 | 28.9% | 23.3% | 19.3% | 15.3% | 12.9% | 0.4% | 0% |
| Aug 2026 | 37.6% | 25% | 16.7% | 11.1% | 9% | 0.49% | 0% |
| Sep 2026 | 28% | 28% | 18.7% | 14.8% | 10.1% | 0.39% | 0.08% |
| Oct 2026 | 31.7% | 25.6% | 16.8% | 14.1% | 11.5% | 0.35% | 0% |
How has branded search for Auckland English Academy and University of Auckland English Language Academy changed in New Zealand over the last 12 months?
3 findings
- Auckland English Academy was ahead of University of Auckland English Language Academy in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Auckland English Academy’s share of searches among English language schools in New Zealand moved from 18.7% to 16.8%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 12 months ending October 2026, University of Auckland English Language Academy’s share of searches among English language schools in New Zealand moved from 0.49% to 0.35%, and its estimated monthly branded searches moved from 50 to 40.
How did search popularity change for New Zealand English language schools in October 2026?
2 changes
In October 2026, Auckland English Academy lost share of searches among English language schools in New Zealand, from 18.7% to 16.8%.

Estimated monthly branded searches for University of Auckland English Language Academy in New Zealand fell 20% over 12 measured months, from 50 to 40 in October 2026.
How are Auckland English Academy’s and University of Auckland English Language Academy’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Auckland English Academy’s and University of Auckland English Language Academy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auckland English Academy
1 branded search term
- auckland english academy
University of Auckland English Language Academy
1 branded search term
- ela auckland
Other head-to-heads among English language schools

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