Brandwave

AssetSonar vs Lansweeper:Which is more popular?

In September 2026, Lansweeper had more branded searches than AssetSonar among IT asset management platforms in New Zealand. Lansweeper had about 70 branded searches, while AssetSonar had 10. Lansweeper made up 16.7% of all IT asset management platform searches we track, and AssetSonar accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about IT asset management platforms, Lansweeper appeared in three of the five answers and AssetSonar in none.

Among IT asset management platforms in New Zealand in September 2026

Who do people search for more?

Lansweeper, about 7 searches for every 1 for AssetSonar

Lansweeper 70 searchesAssetSonar 10 searches

Who does AI mention more?

Lansweeper, mentioned in 3 of 5 answers, AssetSonar in 0

Lansweeper in 3 of 5AssetSonar in 0 of 5

Who does AI recommend more?

Lansweeper, the only one of the two named

Lansweeper first in 3AssetSonar never named

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Top IT asset management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lansweeper was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. AssetSonar did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. ManageEngine AssetExplorer2nd
  3. Snipe-IT3rd
  4. Lansweeper3rd
  5. Asset Panda5th
  6. Reftab–
  7. AssetSonar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Snipe-IT4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Freshservice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lansweeper3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ManageEngine AssetExplorer3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Asset Panda1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reftab0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AssetSonar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT asset management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is AssetSonar or Lansweeper more popular in search?

This chart shows how often people search Google for AssetSonar and Lansweeper by name. Each line represents a brand's share of searches for all seven IT asset management platforms we track, month by month, from searches in New Zealand.

AssetSonar and Lansweeper among IT asset management platforms in New Zealand, by month

Share of searches by month for Lansweeper, AssetSonar. The figures are in the table below the chart.

View monthly share of searches table
MonthFreshserviceSnipe-ITLansweeperAsset PandaReftabAssetSonarManageEngine AssetExplorer
Oct 202531.1%20%24.4%15.6%2.2%2.2%4.4%
Nov 202530.4%23.9%19.6%15.2%4.3%2.2%4.3%
Dec 202538.9%25%13.9%11.1%5.6%2.8%2.8%
Jan 202628.2%23.1%23.1%12.8%7.7%2.6%2.6%
Feb 202625%25%20.5%20.5%4.5%2.3%2.3%
Mar 202631.8%25%20.5%11.4%4.5%2.3%4.5%
Apr 202633.3%33.3%16.7%9.5%2.4%2.4%2.4%
May 202632.6%25.6%20.9%11.6%4.7%2.3%2.3%
Jun 202632.6%25.6%20.9%11.6%4.7%2.3%2.3%
Jul 202637.8%18.9%24.3%13.5%2.7%2.7%0%
Aug 202639.5%20.9%20.9%9.3%2.3%2.3%4.7%
Sep 202633.3%26.2%16.7%9.5%9.5%2.4%2.4%

How has the AssetSonar and Lansweeper comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand IT asset management platforms in September 2026?

3 changes
  1. In September 2026, Snipe-IT overtook Lansweeper to rank 2nd among IT asset management platforms in New Zealand, with 26.2% of the searches.

  2. In September 2026, Reftab overtook ManageEngine AssetExplorer and AssetSonar to rank 5th among IT asset management platforms in New Zealand, with 9.5% of the searches.

  3. In September 2026, Lansweeper lost share of searches among IT asset management platforms in New Zealand, from 20.9% to 16.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AssetSonar’s and Lansweeper’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AssetSonar

1 branded search term

  • assetsonar

Lansweeper

1 branded search term

  • lansweeper

How the Brand Demand Index is measured

Other head-to-heads among IT asset management platforms

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