Brandwave

Asset Panda vs Freshservice:Which is more popular?

In September 2026, Freshservice had more branded searches than Asset Panda among IT asset management platforms in New Zealand. Freshservice had about 140 branded searches, while Asset Panda had 40. Freshservice made up 33.3% of all IT asset management platform searches we track, and Asset Panda accounted for 9.5%. When we asked ChatGPT and Google AI Overviews about IT asset management platforms, Freshservice appeared in three of the five answers and Asset Panda in one. Freshservice was mentioned before Asset Panda in three out of four answers.

Among IT asset management platforms in New Zealand in September 2026

Who do people search for more?

Freshservice, about 4 searches for every 1 for Asset Panda

Freshservice 140 searchesAsset Panda 40 searches

Who does AI mention more?

Freshservice, mentioned in 3 of 5 answers, Asset Panda in 1

Freshservice in 3 of 5Asset Panda in 1 of 5

Who does AI recommend more?

Freshservice, named ahead of Asset Panda in 3 of 4 answers

Freshservice first in 3Asset Panda first in 1

Follow Asset Panda vs Freshservice and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top IT asset management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Freshservice was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Asset Panda was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Freshservice was listed before Asset Panda in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. ManageEngine AssetExplorer2nd
  3. Snipe-IT3rd
  4. Lansweeper3rd
  5. Asset Panda5th
  6. Reftab–
  7. AssetSonar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Snipe-IT4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Freshservice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lansweeper3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ManageEngine AssetExplorer3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Asset Panda1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reftab0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AssetSonar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT asset management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Asset Panda or Freshservice more popular in search?

This chart shows how often people search Google for Asset Panda and Freshservice by name. Each line represents a brand's share of searches for all seven IT asset management platforms we track, month by month, from searches in New Zealand.

Asset Panda and Freshservice among IT asset management platforms in New Zealand, by month

Share of searches by month for Freshservice, Asset Panda. The figures are in the table below the chart.

View monthly share of searches table
MonthFreshserviceSnipe-ITLansweeperAsset PandaReftabAssetSonarManageEngine AssetExplorer
Oct 202531.1%20%24.4%15.6%2.2%2.2%4.4%
Nov 202530.4%23.9%19.6%15.2%4.3%2.2%4.3%
Dec 202538.9%25%13.9%11.1%5.6%2.8%2.8%
Jan 202628.2%23.1%23.1%12.8%7.7%2.6%2.6%
Feb 202625%25%20.5%20.5%4.5%2.3%2.3%
Mar 202631.8%25%20.5%11.4%4.5%2.3%4.5%
Apr 202633.3%33.3%16.7%9.5%2.4%2.4%2.4%
May 202632.6%25.6%20.9%11.6%4.7%2.3%2.3%
Jun 202632.6%25.6%20.9%11.6%4.7%2.3%2.3%
Jul 202637.8%18.9%24.3%13.5%2.7%2.7%0%
Aug 202639.5%20.9%20.9%9.3%2.3%2.3%4.7%
Sep 202633.3%26.2%16.7%9.5%9.5%2.4%2.4%

How has the Asset Panda and Freshservice comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand IT asset management platforms in September 2026?

2 changes
  1. In September 2026, Freshservice lost share of searches among IT asset management platforms in New Zealand, from 39.5% to 33.3%.

  2. Estimated monthly branded searches for Asset Panda in New Zealand fell 42.9% over 12 measured months, from 70 to 40 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Asset Panda’s and Freshservice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Asset Panda

1 branded search term

  • asset panda

Freshservice

1 branded search term

  • freshservice

How the Brand Demand Index is measured

Other head-to-heads among IT asset management platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.