Brandwave

Apple TV vs Neon:Which is more popular?

In September 2026, Apple TV had more branded searches than Neon among TV and streaming services in New Zealand. Apple TV had about 27,100 branded searches, while Neon had 4,160. Apple TV made up 2.8% of all TV and streaming service searches we track, and Neon accounted for 0.43%. When we asked ChatGPT and Google AI Overviews about TV and streaming services, Neon appeared in all five answers and Apple TV in four. Neon was mentioned before Apple TV in three out of five answers.

Among TV and streaming services in New Zealand in September 2026

Who do people search for more?

Apple TV, about 7 searches for every 1 for Neon

Apple TV 27.1K searchesNeon 4.2K searches

Who does AI mention more?

Neon, mentioned in every answer we collected

Neon in 5 of 5Apple TV in 4 of 5

Who does AI recommend more?

Neon, named ahead of Apple TV in 3 of 5 answers

Neon first in 3Apple TV first in 2

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Top TV and streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Neon appeared in all five answers. Apple TV was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Neon was listed before Apple TV in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Netflix1st
  2. Prime Video2nd
  3. HBO Max3rd
  4. Disney+4th
  5. TVNZ+5th
  6. Apple TV6th
  7. Neon7th
  8. Sky8th
  9. ThreeNow9th
  10. Sky Sport Now10th
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TVNZ+5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Netflix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Prime Video5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Neon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sky4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Disney+4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple TV4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ThreeNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HBO Max4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sky Sport Now3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+1 more

See every answer about TV and streaming services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Apple TV or Neon more popular in search?

This chart shows how often people search Google for Apple TV and Neon by name. Each line represents a brand's share of searches for all 11 TV and streaming services we track, month by month, from searches in New Zealand.

Apple TV and Neon among TV and streaming services in New Zealand, by month

Share of searches by month for Apple TV, Neon. The figures are in the table below the chart.

View monthly share of searches table
MonthTVNZ+NetflixSkyDisney+Sky Sport NowPrime VideoApple TVThreeNowHBO MaxMāori+Neon
Oct 202527.5%29.1%12.3%9.8%7.2%5.8%3.2%2.8%0.28%1.5%0.48%
Nov 202529.5%25.4%12.5%9.3%6.3%5.1%3.4%3.7%0.37%3.9%0.43%
Dec 202530.4%31%9.9%10.4%3.5%6.2%3.4%3%0.45%1%0.65%
Jan 202629.1%30.4%10.9%10.2%4.2%6.1%2.7%3.6%0.44%1.7%0.61%
Feb 202627.5%25.9%14.4%8.7%6.5%5.2%2.3%5.6%0.46%2.7%0.62%
Mar 202625.5%29%12.5%9.5%6.1%4.8%2.1%5%0.42%4.5%0.57%
Apr 202631.5%23.7%11%9.5%7.4%5.8%2.6%4.2%0.63%3%0.7%
May 202630.6%23.2%12.4%9.4%7.7%7%2.6%2.8%0.51%3%0.85%
Jun 202648.5%16.1%8.8%6.5%6.4%4.8%1.8%1.9%2.6%2%0.48%
Jul 202638.6%18.3%10.2%8.2%9.3%4.5%2%2.7%3%2.8%0.37%
Aug 202625.7%23.7%12.1%10.6%10.1%5.8%3.2%3.6%2.6%2.1%0.44%
Sep 202626.5%25.4%12.4%11.4%8.1%6.3%2.8%2.5%2.3%1.9%0.43%

How has the Apple TV and Neon comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand TV and streaming services in September 2026?

2 changes
  1. In September 2026, Apple TV rose from 8th to 7th among TV and streaming services in New Zealand.

  2. Estimated monthly branded searches for Neon in New Zealand fell 17.1% over 12 measured months, from 5K to 4.2K in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Apple TV’s and Neon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Apple TV

1 branded search term

  • apple tv

Neon

5 branded search terms

  • neon on tv
  • neon streamer
  • neon streaming
  • neon television
  • Neon TV

How the Brand Demand Index is measured

Other head-to-heads among TV and streaming services

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