Apple Photos / Google Photos vs Snapseed:Which is more popular?
In September 2026, Snapseed had more branded searches than Apple Photos / Google Photos among photo editing apps in New Zealand. Snapseed had about 590 branded searches, while Apple Photos / Google Photos had 10. Snapseed made up 2.7% of all photo editing app searches we track, and Apple Photos / Google Photos accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about photo editing apps, Snapseed appeared in all five answers and Apple Photos / Google Photos in two. Snapseed was mentioned before Apple Photos / Google Photos in every answer.
Who do people search for more?
Snapseed, about 59 searches for every 1 for Apple Photos / Google Photos
Who does AI mention more?
Snapseed, mentioned in every answer we collected
Who does AI recommend more?
Snapseed, named ahead of Apple Photos / Google Photos in every answer
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Top photo editing apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Snapseed appeared in all five answers. Apple Photos / Google Photos was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Snapseed was listed before Apple Photos / Google Photos in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Adobe Lightroom1st- Snapseed2nd
VSCO3rd
Picsart4th
Pixlr5th- Apple Photos / Google Photos6th
Photopea–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Adobe Lightroom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Snapseed5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
VSCO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Picsart3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Apple Photos / Google Photos2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pixlr1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Photopea0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about photo editing apps
5 answers
Asked ChatGPT
“Which photo editing app should I use in New Zealand?”
Asked ChatGPT
“What are the best photo editing apps in New Zealand?”
Asked ChatGPT
“What's the best photo editing app in New Zealand for creative editing?”
Searched Google, AI Overview
“best photo editing app”
Searched Google, AI Overview
“photo editor app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Apple Photos / Google Photos or Snapseed more popular in search?
This chart shows how often people search Google for Apple Photos / Google Photos and Snapseed by name. Each line represents a brand's share of searches for all seven photo editing apps we track, month by month, from searches in New Zealand.
Share of searches by month for Snapseed, Apple Photos / Google Photos. The figures are in the table below the chart.
View monthly share of searches table
| Month | Photopea | Pixlr | Picsart | Adobe Lightroom | Snapseed | VSCO | Apple Photos / Google Photos |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.8% | 29.3% | 11.9% | 3.9% | 3% | 3.1% | 0.04% |
| Nov 2025 | 49.5% | 29.7% | 12% | 3.6% | 2.7% | 2.6% | 0.04% |
| Dec 2025 | 44.3% | 26% | 16.1% | 4.9% | 4.2% | 4.3% | 0.05% |
| Jan 2026 | 47.1% | 23.3% | 14.3% | 5.3% | 4.4% | 5.6% | 0.06% |
| Feb 2026 | 52% | 25.4% | 12.5% | 4.3% | 2.9% | 2.9% | 0.04% |
| Mar 2026 | 52.8% | 25% | 12.7% | 3.9% | 3.3% | 2.3% | 0.03% |
| Apr 2026 | 49.1% | 24% | 14.6% | 4.3% | 4.8% | 3.3% | 0.05% |
| May 2026 | 49% | 25.2% | 15% | 3.7% | 4.3% | 2.8% | 0.04% |
| Jun 2026 | 52% | 25.3% | 12.8% | 3.9% | 3.7% | 2.3% | 0.04% |
| Jul 2026 | 55.7% | 21.9% | 13.2% | 3.7% | 3% | 2.4% | 0.04% |
| Aug 2026 | 56.4% | 21.9% | 13.7% | 3.3% | 2.7% | 1.9% | 0.04% |
| Sep 2026 | 55.3% | 22.1% | 13.5% | 4.1% | 2.7% | 2.3% | 0.05% |
How has the Apple Photos / Google Photos and Snapseed comparison changed over the last 12 months?
3 findings
- Snapseed was ahead of Apple Photos / Google Photos in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Apple Photos / Google Photos’ share of searches among photo editing apps in New Zealand moved from 0.04% to 0.05%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Snapseed’s share of searches among photo editing apps in New Zealand moved from 3% to 2.7%, and its estimated monthly branded searches moved from 760 to 590.
How did search popularity change for New Zealand photo editing apps in September 2026?
1 change
Snapseed’s share of searches among photo editing apps in New Zealand has lost ground for 3 months in a row, from 3.7% to 2.7% in September 2026.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Apple Photos / Google Photos’ and Snapseed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Apple Photos / Google Photos
1 branded search term
- apple photos google photos
Snapseed
7 branded search terms
- snapseed
- snapseed app
- snapseed editing
- snapseed filters
- snapseed in pc
- snapseed photo app
- snapseed photo edit
Other head-to-heads among photo editing apps

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