Anta vs Puma:Which is more popular?
In September 2026, Puma had more branded searches than Anta among basketball shoe brands in New Zealand. Puma had about 28,600 branded searches, while Anta had 420. Puma made up 11.8% of all basketball shoe brand searches we track, and Anta accounted for 0.17%. When we asked ChatGPT and Google AI Overviews about basketball shoe brands, Puma appeared in three of the five answers and Anta in none.
Who do people search for more?
Puma, about 68 searches for every 1 for Anta
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Top basketball shoe brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Puma was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Anta did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Adidas1st
Nike2nd
Under Armour3rd- Puma4th
New Balance5th
Anta–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Nike5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Adidas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- New Balance3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Puma3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Under Armour3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Anta0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about basketball shoe brands
5 answers
Asked ChatGPT
“Which basketball shoe brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best basketball shoe brands in New Zealand?”
Asked ChatGPT
“What's the best basketball shoe brand in New Zealand for indoor court grip?”
Searched Google, AI Overview
“basketball shoes nz”
Searched Google, AI Overview
“lightweight basketball shoes”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Anta or Puma more popular in search?
This chart shows how often people search Google for Anta and Puma by name. Each line represents a brand's share of searches for all six basketball shoe brands we track, month by month, from searches in New Zealand.
Share of searches by month for Puma, Anta. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nike | Adidas | New Balance | Puma | Under Armour | Anta |
|---|---|---|---|---|---|---|
| Oct 2025 | 33.6% | 27.4% | 24.7% | 10.2% | 4% | 0.2% |
| Nov 2025 | 35.2% | 28.3% | 23.4% | 9.2% | 3.8% | 0.12% |
| Dec 2025 | 37% | 25% | 22.7% | 11.3% | 3.9% | 0.12% |
| Jan 2026 | 36.8% | 24.3% | 24.8% | 10% | 4% | 0.19% |
| Feb 2026 | 34.7% | 26.7% | 25% | 9.6% | 3.7% | 0.34% |
| Mar 2026 | 33.7% | 28.7% | 23.9% | 10.3% | 3.1% | 0.29% |
| Apr 2026 | 32% | 27.6% | 25.9% | 10.4% | 3.7% | 0.46% |
| May 2026 | 30.2% | 28.4% | 28.5% | 9.4% | 3.3% | 0.21% |
| Jun 2026 | 28.7% | 26.1% | 28.1% | 13.7% | 3.1% | 0.24% |
| Jul 2026 | 30.2% | 27.9% | 24.9% | 13% | 3.9% | 0.17% |
| Aug 2026 | 31.7% | 27% | 26% | 11.5% | 3.7% | 0.21% |
| Sep 2026 | 30% | 27.6% | 27.1% | 11.8% | 3.4% | 0.17% |
How has the Anta and Puma comparison changed over the last 12 months?
3 findings
- Puma was ahead of Anta in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Anta’s share of searches among basketball shoe brands in New Zealand moved from 0.2% to 0.17%, and its estimated monthly branded searches moved from 440 to 420.
- Across the 12 months ending September 2026, Puma’s share of searches among basketball shoe brands in New Zealand moved from 10.2% to 11.8%, and its estimated monthly branded searches moved from 22.6K to 28.6K.
How did search popularity change for New Zealand basketball shoe brands in September 2026?
1 change
Estimated monthly branded searches for Puma in New Zealand rose 26.6% over 12 measured months, from 22.6K to 28.6K in September 2026.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Anta’s and Puma’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among basketball shoe brands
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