Brandwave

Andis vs Philips:Which is more popular?

In September 2026, Philips had more branded searches than Andis among hair clipper brands in New Zealand. Philips had about 5,230 branded searches, while Andis had 80. Philips made up 60.2% of all hair clipper brand searches we track, and Andis accounted for 0.92%. When we asked ChatGPT and Google AI Overviews about hair clipper brands, Philips appeared in four of the five answers and Andis in two. Philips was mentioned before Andis in every answer.

Among hair clipper brands in New Zealand in September 2026

Who do people search for more?

Philips, about 65 searches for every 1 for Andis

Philips 5.2K searchesAndis 80 searches

Who does AI mention more?

Philips, mentioned in 4 of 5 answers, Andis in 2

Philips in 4 of 5Andis in 2 of 5

Who does AI recommend more?

Philips, named ahead of Andis in every answer

Philips first in 4Andis never first

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Top hair clipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Philips was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Andis was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Philips was listed before Andis in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wahl1st
  2. Philips2nd
  3. Panasonic3rd
  4. Remington4th
  5. Andis5th
  6. BaBylissPRO6th
  7. JRL–
  8. StyleCraft–
  9. Braun–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Panasonic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Andis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BaBylissPRO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JRL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StyleCraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair clipper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Andis or Philips more popular in search?

This chart shows how often people search Google for Andis and Philips by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from searches in New Zealand.

Andis and Philips among hair clipper brands in New Zealand, by month

Share of searches by month for Philips, Andis. The figures are in the table below the chart.

View monthly share of searches table
MonthPhilipsWahlRemingtonBaBylissPROJRLStyleCraftAndisBraunPanasonic
Oct 202560.5%13%7.8%6.9%7%2.9%1.3%0.4%0.26%
Nov 202563.4%14.4%7.3%5.7%5.3%2.5%0.74%0.62%0.12%
Dec 202562%12.5%8.1%7.4%6%2.8%0.67%0.34%0.22%
Jan 202665.4%12.1%7.2%6.5%4.9%2%0.98%0.49%0.37%
Feb 202662%11.8%6.8%7.5%7%3.3%1.1%0.43%0.14%
Mar 202658.9%15.3%6.6%7.2%7.3%3.4%0.83%0.28%0.14%
Apr 202664.3%13.2%6.8%6.1%5.4%2.5%1.2%0.23%0.12%
May 202666.8%12.5%5.3%6.5%5.2%2.5%0.77%0.33%0.11%
Jun 202666.6%12%5.2%6.4%5.7%2.7%0.86%0.22%0.32%
Jul 202662.7%12.7%6.6%7.1%6.4%2.8%1.1%0.33%0.33%
Aug 202660.7%15.6%7.6%6%6.2%2.4%0.85%0.32%0.32%
Sep 202660.2%16.9%6.8%6.1%6.1%2.3%0.92%0.35%0.35%

How has the Andis and Philips comparison changed over the last 12 months?

3 findings
  • Philips was ahead of Andis in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Andis’ share of searches among hair clipper brands in New Zealand moved from 1.3% to 0.92%, and its estimated monthly branded searches moved from 100 to 80.
  • Across the 12 months ending September 2026, Philips’ share of searches among hair clipper brands in New Zealand moved from 60.5% to 60.2%, and its estimated monthly branded searches moved from 4.6K to 5.2K.

How did search popularity change for New Zealand hair clipper brands in September 2026?

2 changes
  1. Philips’ share of searches among hair clipper brands in New Zealand has lost ground for 3 months in a row, from 66.6% to 60.2% in September 2026.

  2. Estimated monthly branded searches for Andis in New Zealand fell 20% over 12 measured months, from 100 to 80 in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Andis’ and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Andis

2 branded search terms

  • andis clipper
  • andis pet clippers

Philips

7 branded search terms

  • china philips
  • philips
  • philips hue
  • philips hue bridge
  • philips lumea
  • philips oneblade
  • philips toothbrush

How the Brand Demand Index is measured

Other head-to-heads among hair clipper brands

Creator with pink hair and a pink jacket

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