Amazon Connect vs NICE CXone:Which is more popular?
In September 2026, Amazon Connect had more branded searches than NICE CXone among cloud contact center platforms in New Zealand. Amazon Connect had about 140 branded searches, while NICE CXone had 30. Amazon Connect made up 7.7% of all cloud contact center platform searches we track, and NICE CXone accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about cloud contact center platforms, NICE CXone appeared in four of the five answers and Amazon Connect in three. NICE CXone was mentioned before Amazon Connect in three out of five answers.
Who do people search for more?
Amazon Connect, about 5 searches for every 1 for NICE CXone
Who does AI mention more?
NICE CXone, mentioned in 4 of 5 answers, Amazon Connect in 3
Who does AI recommend more?
NICE CXone, named ahead of Amazon Connect in 3 of 5 answers
Follow Amazon Connect vs NICE CXone and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top cloud contact center platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NICE CXone was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Amazon Connect was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. NICE CXone was listed before Amazon Connect in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Genesys1st- NICE CXone2nd
- Amazon Connect3rd
Five94th
Talkdesk5th
Zendesk6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Genesys5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- NICE CXone4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Five94 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Talkdesk4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Zendesk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amazon Connect3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cloud contact center platforms
5 answers
Asked ChatGPT
“Which cloud contact center platform should I use in New Zealand?”
Asked ChatGPT
“What are the best cloud contact center platforms in New Zealand?”
Asked ChatGPT
“What's the best cloud contact center platform in New Zealand for customer calls?”
Searched Google, AI Overview
“cloud contact center platform”
Searched Google, AI Overview
“cloud call centre software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Amazon Connect or NICE CXone more popular in search?
This chart shows how often people search Google for Amazon Connect and NICE CXone by name. Each line represents a brand's share of searches for all six cloud contact center platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Amazon Connect, NICE CXone. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Genesys | Amazon Connect | NICE CXone | Five9 | Talkdesk |
|---|---|---|---|---|---|---|
| Oct 2025 | 63.5% | 22.7% | 8.1% | 2.4% | 2.4% | 0.95% |
| Nov 2025 | 61.2% | 22.9% | 10% | 2.9% | 1.8% | 1.2% |
| Dec 2025 | 61.5% | 26.4% | 7.4% | 2% | 1.4% | 1.4% |
| Jan 2026 | 65.2% | 24.7% | 7% | 1.3% | 1.3% | 0.63% |
| Feb 2026 | 62.9% | 23.4% | 10.2% | 1.2% | 1.2% | 1.2% |
| Mar 2026 | 60.1% | 27.7% | 8.1% | 1.7% | 1.7% | 0.58% |
| Apr 2026 | 51% | 33.1% | 9.7% | 2.1% | 2.1% | 2.1% |
| May 2026 | 58.2% | 27.1% | 9.6% | 1.7% | 2.3% | 1.1% |
| Jun 2026 | 54.8% | 31.7% | 7.5% | 2.7% | 2.2% | 1.1% |
| Jul 2026 | 54.9% | 29.3% | 10.4% | 2.4% | 1.8% | 1.2% |
| Aug 2026 | 56.4% | 33% | 6.1% | 2.2% | 1.1% | 1.1% |
| Sep 2026 | 55.8% | 32.6% | 7.7% | 1.7% | 1.1% | 1.1% |
How has the Amazon Connect and NICE CXone comparison changed over the last 12 months?
3 findings
- Amazon Connect was ahead of NICE CXone in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Connect’s share of searches among cloud contact center platforms in New Zealand moved from 8.1% to 7.7%, and its estimated monthly branded searches moved from 170 to 140.
- Across the 12 months ending September 2026, NICE CXone’s share of searches among cloud contact center platforms in New Zealand moved from 2.4% to 1.7%, and its estimated monthly branded searches moved from 50 to 30.
How did search popularity change for New Zealand cloud contact center platforms in September 2026?
2 changes
In September 2026, Amazon Connect gained share of searches among cloud contact center platforms in New Zealand, from 6.1% to 7.7%.
In September 2026, NICE CXone lost share of searches among cloud contact center platforms in New Zealand, from 2.2% to 1.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Amazon Connect’s and NICE CXone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Connect
1 branded search term
- amazon connect
NICE CXone
1 branded search term
- nice cxone
Other head-to-heads among cloud contact center platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.