Amazon Connect vs Zendesk:Which is more popular?
In September 2026, Zendesk had more branded searches than Amazon Connect among cloud contact center platforms in New Zealand. Zendesk had about 1,010 branded searches, while Amazon Connect had 140. Zendesk made up 55.8% of all cloud contact center platform searches we track, and Amazon Connect accounted for 7.7%. When we asked ChatGPT and Google AI Overviews about cloud contact center platforms, Amazon Connect and Zendesk each appeared in three of the five answers. Amazon Connect was mentioned before Zendesk in three out of five answers.
Who do people search for more?
Zendesk, about 7 searches for every 1 for Amazon Connect
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Amazon Connect, named ahead of Zendesk in 3 of 5 answers
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Top cloud contact center platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon Connect was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Zendesk was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Amazon Connect was listed before Zendesk in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Genesys1st
NICE CXone2nd
Amazon Connect3rd
Five94th
Talkdesk5th
Zendesk6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Genesys5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NICE CXone4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Five94 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Talkdesk4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zendesk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Amazon Connect3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cloud contact center platforms
5 answers
Asked ChatGPT
“Which cloud contact center platform should I use in New Zealand?”
Asked ChatGPT
“What are the best cloud contact center platforms in New Zealand?”
Asked ChatGPT
“What's the best cloud contact center platform in New Zealand for customer calls?”
Searched Google, AI Overview
“cloud contact center platform”
Searched Google, AI Overview
“cloud call centre software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Amazon Connect or Zendesk more popular in search?
This chart shows how often people search Google for Amazon Connect and Zendesk by name. Each line represents a brand's share of searches for all six cloud contact center platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Zendesk, Amazon Connect. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Genesys | Amazon Connect | NICE CXone | Five9 | Talkdesk |
|---|---|---|---|---|---|---|
| Oct 2025 | 63.5% | 22.7% | 8.1% | 2.4% | 2.4% | 0.95% |
| Nov 2025 | 61.2% | 22.9% | 10% | 2.9% | 1.8% | 1.2% |
| Dec 2025 | 61.5% | 26.4% | 7.4% | 2% | 1.4% | 1.4% |
| Jan 2026 | 65.2% | 24.7% | 7% | 1.3% | 1.3% | 0.63% |
| Feb 2026 | 62.9% | 23.4% | 10.2% | 1.2% | 1.2% | 1.2% |
| Mar 2026 | 60.1% | 27.7% | 8.1% | 1.7% | 1.7% | 0.58% |
| Apr 2026 | 51% | 33.1% | 9.7% | 2.1% | 2.1% | 2.1% |
| May 2026 | 58.2% | 27.1% | 9.6% | 1.7% | 2.3% | 1.1% |
| Jun 2026 | 54.8% | 31.7% | 7.5% | 2.7% | 2.2% | 1.1% |
| Jul 2026 | 54.9% | 29.3% | 10.4% | 2.4% | 1.8% | 1.2% |
| Aug 2026 | 56.4% | 33% | 6.1% | 2.2% | 1.1% | 1.1% |
| Sep 2026 | 55.8% | 32.6% | 7.7% | 1.7% | 1.1% | 1.1% |
How has the Amazon Connect and Zendesk comparison changed over the last 12 months?
3 findings
- Zendesk was ahead of Amazon Connect in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Connect’s share of searches among cloud contact center platforms in New Zealand moved from 8.1% to 7.7%, and its estimated monthly branded searches moved from 170 to 140.
- Across the 12 months ending September 2026, Zendesk’s share of searches among cloud contact center platforms in New Zealand moved from 63.5% to 55.8%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for New Zealand cloud contact center platforms in September 2026?
2 changes

In September 2026, Amazon Connect gained share of searches among cloud contact center platforms in New Zealand, from 6.1% to 7.7%.

In September 2026, Zendesk lost share of searches among cloud contact center platforms in New Zealand, from 56.4% to 55.8%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Amazon Connect’s and Zendesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Connect
1 branded search term
- amazon connect
Zendesk
2 branded search terms
- zendesk
- zendesk api
Other head-to-heads among cloud contact center platforms

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