Brandwave

Alo Yoga vs Manduka:Which is more popular?

In September 2026, Alo Yoga had more branded searches than Manduka among mat strap brands in New Zealand. Alo Yoga had about 9,400 branded searches, while Manduka had 160. Alo Yoga made up 10.5% of all mat strap brand searches we track, and Manduka accounted for 0.18%. When we asked ChatGPT and Google AI Overviews about mat strap brands, Manduka appeared in three of the four answers and Alo Yoga in none.

Among mat strap brands in New Zealand in September 2026

Who do people search for more?

Alo Yoga, about 59 searches for every 1 for Manduka

Alo Yoga 9.4K searchesManduka 160 searches

Who does AI mention more?

Manduka, mentioned in 3 of 4 answers, Alo Yoga in 0

Manduka in 3 of 4Alo Yoga in 0 of 4

Who does AI recommend more?

Manduka, the only one of the two named

Manduka first in 2Alo Yoga never named

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Top mat strap brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Manduka was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Alo Yoga did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lululemon1st
  2. Manduka1st
  3. Alo Yoga–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lululemon3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Manduka3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Alo Yoga0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about mat strap brands

4 answers
  • Asked ChatGPT

    “Which mat strap brand should I buy in New Zealand?”

    1. 1Manduka
    2. 2Lululemon
  • Asked ChatGPT

    “What are the best mat strap brands in New Zealand?”

    1. 1Lululemon
    2. 2Manduka
  • Asked ChatGPT

    “What's the best mat strap brand in New Zealand for carrying a mat?”

    1. 1Manduka
  • Searched Google, AI Overview

    “yoga mat strap”

    1. 1Lululemon
  • Searched Google, AI Overview

    “yoga mat carrier”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Alo Yoga or Manduka more popular in search?

This chart shows how often people search Google for Alo Yoga and Manduka by name. Each line represents a brand's share of searches for all three mat strap brands we track, month by month, from searches in New Zealand.

Alo Yoga and Manduka among mat strap brands in New Zealand, by month

Share of searches by month for Alo Yoga, Manduka. The figures are in the table below the chart.

View monthly share of searches table
MonthLululemonAlo YogaManduka
Oct 202592.6%7.2%0.15%
Nov 202593%6.8%0.19%
Dec 202594.8%5.1%0.17%
Jan 202691%8.8%0.26%
Feb 202693.5%6.1%0.36%
Mar 202691.1%8.7%0.29%
Apr 202691.1%8.6%0.29%
May 202689.3%10.1%0.59%
Jun 202690%8.7%1.3%
Jul 202689.1%10.7%0.18%
Aug 202689.6%10.3%0.17%
Sep 202689.3%10.5%0.18%

How has the Alo Yoga and Manduka comparison changed over the last 12 months?

3 findings
  • Alo Yoga was ahead of Manduka in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Alo Yoga’s share of searches among mat strap brands in New Zealand moved from 7.2% to 10.5%, and its estimated monthly branded searches moved from 7.6K to 9.4K.
  • Across the 12 months ending September 2026, Manduka’s share of searches among mat strap brands in New Zealand moved from 0.15% to 0.18%, and its estimated monthly branded searches held steady at 160.

How did search popularity change for New Zealand mat strap brands in September 2026?

1 change
  1. Estimated monthly branded searches for Alo Yoga in New Zealand rose 24.3% over 12 measured months, from 7.6K to 9.4K in September 2026.

How are branded searches counted?

18 search terms

Brandwave collects information about searches that people make online using Alo Yoga’s and Manduka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Alo Yoga

16 branded search terms

  • alo
  • alo brand
  • alo cap
  • alo hoodie
  • alo moves
  • alo pants
  • alo quarter zip
  • alo rs
  • alo sale
  • alo set
  • alo sock
  • alo t shirt
  • alo wear
  • alo y
  • alo yoga
  • aloyoga

Manduka

2 branded search terms

  • manduka
  • manduka yoga mat

How the Brand Demand Index is measured

Other head-to-heads among mat strap brands

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