Adobe Firefly vs InVideo:Which is more popular?
In September 2026, Adobe Firefly had more branded searches than InVideo among AI video generators in New Zealand. Adobe Firefly had about 2,950 branded searches, while InVideo had 390. Adobe Firefly made up 21.4% of all AI video generator searches we track, and InVideo accounted for 2.8%. When we asked ChatGPT and Google AI Overviews about AI video generators, Adobe Firefly appeared in four of the five answers and InVideo in two. Adobe Firefly was mentioned before InVideo in three out of four answers that named either.
Who do people search for more?
Adobe Firefly, about 8 searches for every 1 for InVideo
Who does AI mention more?
Adobe Firefly, mentioned in 4 of 5 answers, InVideo in 2
Who does AI recommend more?
Adobe Firefly, named ahead of InVideo in 3 of 4 answers
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Top AI video generators in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Adobe Firefly was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. InVideo was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Adobe Firefly was listed before InVideo in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Runway1st
Kling AI2nd
Google Veo3rd- Adobe Firefly4th
InVideo5th
HeyGen6th
Synthesia7th
Sora8th
Pika–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kling AI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Adobe Firefly4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Runway4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Google Veo4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- HeyGen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- InVideo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Sora1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Synthesia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Pika0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI video generators
5 answers
Asked ChatGPT
“Which AI video generator should I use in New Zealand?”
Asked ChatGPT
“What are the best AI video generators in New Zealand?”
Asked ChatGPT
“What's the best AI video generator in New Zealand for social videos?”
Searched Google, AI Overview
“best ai video generator”
Searched Google, AI Overview
“ai video maker”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Adobe Firefly or InVideo more popular in search?
This chart shows how often people search Google for Adobe Firefly and InVideo by name. Each line represents a brand's share of searches for all nine AI video generators we track, month by month, from searches in New Zealand.
Share of searches by month for Adobe Firefly, InVideo. The figures are in the table below the chart.
View monthly share of searches table
| Month | HeyGen | Adobe Firefly | Kling AI | Sora | Runway | Synthesia | Google Veo | InVideo | Pika |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 8.5% | 4.5% | 4.4% | 70.1% | 3.2% | 3.5% | 1.6% | 2.1% | 2% |
| Nov 2025 | 14.4% | 7.6% | 7.4% | 51.3% | 4.9% | 5.8% | 2.2% | 3.5% | 2.9% |
| Dec 2025 | 16.2% | 9% | 14.9% | 38.9% | 6.3% | 6.3% | 2.3% | 3.3% | 2.8% |
| Jan 2026 | 18.8% | 8.5% | 20.8% | 29.9% | 6.6% | 6% | 2.4% | 3.1% | 4% |
| Feb 2026 | 21.7% | 11.7% | 16.4% | 28.3% | 6.6% | 6.7% | 2.5% | 2.9% | 3.3% |
| Mar 2026 | 20.6% | 13.9% | 12.4% | 29.7% | 7.5% | 6.7% | 2.8% | 2.8% | 3.5% |
| Apr 2026 | 24.6% | 16.4% | 14.6% | 17.6% | 10.7% | 6.3% | 3.2% | 2.2% | 4.5% |
| May 2026 | 25.9% | 17.3% | 18.6% | 15.1% | 7.8% | 6.5% | 3.3% | 2.3% | 3.2% |
| Jun 2026 | 27.9% | 18.8% | 16.2% | 13% | 6.8% | 6.9% | 5.1% | 2.5% | 2.8% |
| Jul 2026 | 24.2% | 19.9% | 20.5% | 12% | 5.6% | 5.5% | 7.3% | 2.1% | 2.9% |
| Aug 2026 | 29.3% | 19.6% | 17.1% | 11.5% | 6% | 6.3% | 5.4% | 2.6% | 2.2% |
| Sep 2026 | 26.1% | 21.4% | 18.7% | 10.7% | 7.3% | 5.7% | 4.8% | 2.8% | 2.4% |
How has the Adobe Firefly and InVideo comparison changed over the last 12 months?
3 findings
- Adobe Firefly was ahead of InVideo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Adobe Firefly’s share of searches among AI video generators in New Zealand moved from 4.5% to 21.4%, and its estimated monthly branded searches moved from 1.9K to 3K.
- Across the 12 months ending September 2026, InVideo’s share of searches among AI video generators in New Zealand moved from 2.1% to 2.8%, and its estimated monthly branded searches moved from 880 to 390.
How did search popularity change for New Zealand AI video generators in September 2026?
2 changes
In September 2026, Adobe Firefly gained share of searches among AI video generators in New Zealand, from 19.6% to 21.4%.
Estimated monthly branded searches for InVideo in New Zealand fell 55.7% over 12 measured months, from 880 to 390 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Adobe Firefly’s and InVideo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adobe Firefly
2 branded search terms
- adobe firefly
- adobefirefly
InVideo
1 branded search term
- invideo
Other head-to-heads among AI video generators
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