Action Personnel vs PN Personnel:Which is more popular by branded search in New Zealand?
In August 2026, PN Personnel had more branded searches than Action Personnel among palmerston north recruitment agencies in New Zealand. PN Personnel was estimated to have 1.2K branded searches compared to Action Personnel’s 260, and held a 4.1% Share of Search versus Action Personnel’s 0.88%.
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Which is more popular in search, Action Personnel or PN Personnel?
Compare Palmerston North recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PN Personnel, Action Personnel. The figures are in the table below the chart.
View monthly share of search table
| Month | OneStaff | Adecco | Coverstaff | ALH | Drake | PN Personnel | Action Personnel |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.2% | 22% | 17.6% | 9.8% | 4.7% | 3.4% | 1.1% |
| Nov 2025 | 41% | 22.4% | 19.3% | 8.3% | 4.6% | 3.5% | 1% |
| Dec 2025 | 41.6% | 24.4% | 16.7% | 8.1% | 5.1% | 3% | 1% |
| Jan 2026 | 38.5% | 23.3% | 18.6% | 9.5% | 5.9% | 2.8% | 1.4% |
| Feb 2026 | 40.2% | 22.2% | 19.1% | 9.5% | 5.2% | 2.9% | 0.9% |
| Mar 2026 | 37.1% | 24.7% | 19.3% | 10.2% | 5% | 2.6% | 1.1% |
| Apr 2026 | 36.9% | 24.2% | 19% | 9.7% | 5.2% | 3.8% | 1.2% |
| May 2026 | 40.2% | 23.7% | 16.9% | 10% | 5.2% | 2.8% | 1.1% |
| Jun 2026 | 41.1% | 24% | 17.4% | 8.8% | 4.7% | 2.8% | 1.1% |
| Jul 2026 | 33.5% | 22.8% | 16.6% | 19.2% | 4.3% | 2.8% | 0.82% |
| Aug 2026 | 34% | 22.1% | 18.8% | 15.1% | 5% | 4.1% | 0.88% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Action Personnel and PN Personnel comparison changed over the last 12 months?
3 findings
- PN Personnel was ahead of Action Personnel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Action Personnel’s estimated Share of Search among palmerston north recruitment agencies in New Zealand moved from 1.1% to 0.88%, and its estimated monthly branded searches moved from 330 to 260.
- Across the 11 months ending August 2026, PN Personnel’s estimated Share of Search among palmerston north recruitment agencies in New Zealand moved from 3.4% to 4.1%, and its estimated monthly branded searches moved from 990 to 1.2K.
How did search popularity change for New Zealand palmerston north recruitment agencies in August 2026?
2 changes

In August 2026, PN Personnel gained estimated Share of Search among palmerston north recruitment agencies in New Zealand, from 2.8% to 4.1%.

Estimated monthly branded searches for Action Personnel in New Zealand fell 21.2% over 11 measured months, from 330 to 260 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Action Personnel’s and PN Personnel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Action Personnel
3 branded search terms
- action personnel
- action personnel palmerston north
- actionpersonnel
PN Personnel
5 branded search terms
- palmerston north personnel
- pn personnel
- pn personnel nz
- pn personnel recruitment
- pnpersonnel

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.