Accor vs Heritage Hotels:Which is more popular by branded search in New Zealand?
In August 2026, Accor had more branded searches than Heritage Hotels among hotel chains in New Zealand. Accor was estimated to have 8.5K branded searches compared to Heritage Hotels’ 4.5K, and held a 9% Share of Search versus Heritage Hotels’ 4.8%.
Follow Accor vs Heritage Hotels and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Accor or Heritage Hotels?
Compare the hotel groups and chains travellers book with in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Accor, Heritage Hotels. The figures are in the table below the chart.
View monthly share of search table
| Month | IHG | Sudima Hotels | Hilton | Accor | Millennium Hotels | Distinction Hotels | Heritage Hotels | Scenic Hotel Group | Quest Apartment Hotels |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.9% | 21.2% | 22.7% | 8.3% | 7.4% | 4.7% | 5.9% | 2.2% | 1.6% |
| Nov 2025 | 26.2% | 22.1% | 23.6% | 7.2% | 6.9% | 4.2% | 5.9% | 2.3% | 1.5% |
| Dec 2025 | 26.3% | 25.3% | 20.9% | 7% | 7.3% | 4% | 5.6% | 2.4% | 1.2% |
| Jan 2026 | 26.2% | 23.5% | 21.2% | 8% | 7% | 4% | 6.2% | 2.6% | 1.4% |
| Feb 2026 | 27% | 23.5% | 20.2% | 8.1% | 7.1% | 5.2% | 5.1% | 2.4% | 1.4% |
| Mar 2026 | 27.6% | 23.2% | 21.2% | 7.4% | 6.7% | 5.3% | 4.6% | 2.6% | 1.4% |
| Apr 2026 | 24.1% | 22.5% | 23.5% | 7.8% | 8% | 5% | 5.4% | 2.3% | 1.3% |
| May 2026 | 24.9% | 20.7% | 24.4% | 9.2% | 7.9% | 4.9% | 4.6% | 2% | 1.4% |
| Jun 2026 | 23.1% | 22.2% | 23% | 10.7% | 7.1% | 5.7% | 5% | 1.9% | 1.4% |
| Jul 2026 | 26.2% | 24.4% | 19.6% | 9.5% | 6.6% | 5.2% | 5% | 1.9% | 1.6% |
| Aug 2026 | 27.5% | 21.5% | 20.4% | 9% | 7% | 5.9% | 4.8% | 2.4% | 1.5% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Accor and Heritage Hotels comparison changed over the last 12 months?
3 findings
- Accor was ahead of Heritage Hotels in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Accor’s estimated Share of Search among hotel chains in New Zealand moved from 8.3% to 9%, and its estimated monthly branded searches moved from 8K to 8.5K.
- Across the 11 months ending August 2026, Heritage Hotels’ estimated Share of Search among hotel chains in New Zealand moved from 5.9% to 4.8%, and its estimated monthly branded searches moved from 5.7K to 4.5K.
How did search popularity change for New Zealand hotel chains in August 2026?
2 changes
In August 2026, Accor lost estimated Share of Search among hotel chains in New Zealand, from 9.5% to 9%.
Estimated monthly branded searches for Heritage Hotels in New Zealand fell 20.9% over 11 measured months, from 5.7K to 4.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Accor’s and Heritage Hotels’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Accor
18 branded search terms
- accor auckland
- accor group hotels
- accor hotel
- accor hotel booking
- accor hotel club
- accor hotel member
- accor hotel s
- accor hotels app
- accor hotels near me
- accor nz
- all accor
- all accor com
- all accor hotels
- all accor member
- all accor plus
- breakfree on cashel an accor hotel
- hotel near accor stadium
- novotel accor hotels
Heritage Hotels
13 branded search terms
- geraldine heritage hotel
- heritage hotel
- heritage hotel auckland
- heritage hotel hotel
- heritage hotel hotels
- heritage hotel mt cook
- heritage hotel nz
- heritage hotels near me
- huachang heritage hotel
- manila heritage hotel
- the devon hotel a heritage hotel
- the heritage hotel
- the kuta beach heritage hotel
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.