Anker vs Razer:Which is more popular?
In September 2026, Razer had more branded searches than Anker among webcam brands in New Zealand. Razer had about 3,930 branded searches, while Anker had 1,760. Razer made up 16.1% of all webcam brand searches we track, and Anker accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about webcam brands, Anker and Razer each appeared in two of the four answers. Anker was mentioned before Razer in two out of three answers that named either.
Who do people search for more?
Razer, about 2 searches for every 1 for Anker
Who does AI mention more?
Both were mentioned in 2 of 4 answers.
Who does AI recommend more?
Anker, named ahead of Razer in 2 of 3 answers
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Top webcam brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Anker and Razer were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Anker was listed before Razer in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Logitech4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
OBSBOT4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Insta3603 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Razer2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Anker2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about webcam brands
4 answers
Asked ChatGPT
“Which webcam brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best webcam brands in New Zealand?”
Asked ChatGPT
“What's the best webcam brand in New Zealand for video calls?”
Searched Google, AI Overview
“best webcam”
Searched Google, AI Overview
“webcam for zoom”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Anker or Razer more popular in search?
This chart shows how often people search Google for Anker and Razer by name. Each line represents a brand's share of searches for all five webcam brands we track, month by month, from searches in New Zealand.
Share of searches by month for Razer, Anker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Logitech | Insta360 | Razer | Anker | OBSBOT |
|---|---|---|---|---|---|
| Oct 2025 | 48.6% | 29.9% | 16.3% | 4.8% | 0.39% |
| Nov 2025 | 43.6% | 34.6% | 16.4% | 4.9% | 0.45% |
| Dec 2025 | 45% | 33% | 16.9% | 4.8% | 0.27% |
| Jan 2026 | 44.6% | 32.7% | 17.7% | 4.7% | 0.35% |
| Feb 2026 | 45.4% | 32.8% | 16.4% | 4.8% | 0.53% |
| Mar 2026 | 45.9% | 31.8% | 16.5% | 5.4% | 0.41% |
| Apr 2026 | 45% | 34.3% | 15.4% | 4.8% | 0.45% |
| May 2026 | 45% | 34.7% | 15.1% | 4.7% | 0.45% |
| Jun 2026 | 44.1% | 35.1% | 15.6% | 4.7% | 0.46% |
| Jul 2026 | 42.3% | 36.7% | 15.1% | 5.4% | 0.48% |
| Aug 2026 | 39.1% | 39.3% | 15.3% | 5.6% | 0.65% |
| Sep 2026 | 41.4% | 34.8% | 16.1% | 7.2% | 0.45% |
How has the Anker and Razer comparison changed over the last 12 months?
3 findings
- Razer was ahead of Anker in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Anker’s share of searches among webcam brands in New Zealand moved from 4.8% to 7.2%, and its estimated monthly branded searches moved from 1.1K to 1.8K.
- Across the 12 months ending September 2026, Razer’s share of searches among webcam brands in New Zealand moved from 16.3% to 16.1%, and its estimated monthly branded searches moved from 3.8K to 3.9K.
How did search popularity change for New Zealand webcam brands in September 2026?
2 changes
In September 2026, Anker gained share of searches among webcam brands in New Zealand, from 5.6% to 7.2%.
In September 2026, Razer gained share of searches among webcam brands in New Zealand, from 15.3% to 16.1%.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Anker’s and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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