Brandwave

Cetaphil vs Clinique:Which is more popular?

In September 2026, Cetaphil had more branded searches than Clinique among tinted sunscreen brands in New Zealand. Cetaphil had about 13,200 branded searches, while Clinique had 1,900. Cetaphil made up 33.6% of all tinted sunscreen brand searches we track, and Clinique accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about tinted sunscreen brands, neither Cetaphil nor Clinique appeared in any of the five answers.

Among tinted sunscreen brands in New Zealand in September 2026

Who do people search for more?

Cetaphil, about 7 searches for every 1 for Clinique

Cetaphil 13.2K searchesClinique 1.9K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Cetaphil in 0 of 5Clinique in 0 of 5

Follow Cetaphil vs Clinique and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top tinted sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Cetaphil nor Clinique showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CeraVe1st
  2. Avène1st
  3. Bondi Sands1st
  4. Cetaphil–
  5. Clinique–
  6. Bioderma–
  7. Drunk Elephant–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bondi Sands3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CeraVe1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Avène1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cetaphil0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clinique0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bioderma0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Drunk Elephant0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tinted sunscreen brands

5 answers
  • Asked ChatGPT

    “Which tinted sunscreen brand should I buy in New Zealand?”

    1. Asked ChatGPT

      “What are the best tinted sunscreen brands in New Zealand?”

      1. 1Avène
      2. 2Bondi Sands
    2. Asked ChatGPT

      “What's the best tinted sunscreen brand in New Zealand for everyday sun protection?”

      1. Searched Google, AI Overview

        “best tinted sunscreen”

        1. 1CeraVe
        2. 2Bondi Sands
      2. Searched Google, AI Overview

        “tinted sunscreen for face”

        1. 1Bondi Sands

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Is Cetaphil or Clinique more popular in search?

      This chart shows how often people search Google for Cetaphil and Clinique by name. Each line represents a brand's share of searches for all seven tinted sunscreen brands we track, month by month, from searches in New Zealand.

      Cetaphil and Clinique among tinted sunscreen brands in New Zealand, by month

      Share of searches by month for Cetaphil, Clinique. The figures are in the table below the chart.

      View monthly share of searches table
      MonthCeraVeCetaphilAvèneBondi SandsCliniqueBiodermaDrunk Elephant
      Oct 202533.6%32%11.3%10.6%5%4.8%2.8%
      Nov 202532.2%31.4%10.7%12%6.9%3.9%2.9%
      Dec 202535.6%31.1%10.2%10.6%5.9%3.7%2.7%
      Jan 202640.6%30.5%9.7%6.7%5.8%4%2.7%
      Feb 202640.9%29.5%9.9%6.8%5.8%4.5%2.6%
      Mar 202641.9%29.3%10.2%6.3%5.4%4.4%2.4%
      Apr 202644.5%29%9.3%6.2%4.2%4.4%2.3%
      May 202645.7%29.2%9.3%5.3%5.3%3.3%2%
      Jun 202649.2%26.3%9.7%5.3%4.3%3.5%1.6%
      Jul 202645.9%28.8%10.5%5%4.8%3.6%1.5%
      Aug 202643.1%30.6%9.5%5.9%4.8%4.4%1.8%
      Sep 202636.8%33.6%9.2%7.4%4.9%4.8%3.3%

      How has the Cetaphil and Clinique comparison changed over the last 12 months?

      3 findings

      How did search popularity change for New Zealand tinted sunscreen brands in September 2026?

      2 changes
      1. In September 2026, Cetaphil gained share of searches among tinted sunscreen brands in New Zealand, from 30.6% to 33.6%.

      2. Clinique’s share of searches among tinted sunscreen brands in New Zealand has gained ground for 3 months in a row, from 4.3% to 4.9% in September 2026.

      How are branded searches counted?

      11 search terms

      Brandwave collects information about searches that people make online using Cetaphil’s and Clinique’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Cetaphil

      10 branded search terms

      • cetaphil
      • cetaphil cream
      • cetaphil face moisturizer
      • cetaphil face wash
      • cetaphil lotion
      • cetaphil moisturizer
      • cetaphil serum
      • cetaphil skincare
      • cetaphil sunscreen
      • cetaphil wash

      Clinique

      1 branded search term

      • clinique

      How the Brand Demand Index is measured

      Other head-to-heads among tinted sunscreen brands

      Creator with pink hair and a pink jacket

      Put your own brand in this comparison

      Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.