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Taupō hotels and resorts in New Zealand:Which brands are most popular in search?

Hilton Lake Taupō and Wairakei Resort share the highest estimated Share of Search among taupō hotels and resorts in New Zealand, at 32.4% and 31.9% in August 2026.

Share of Search, August 2026
  1. Hilton Lake Taupō32.4%
  2. Wairakei Resort31.9%
  3. Millennium Hotel & Resort Manuels Taupō14.2%
  4. Huka Lodge12.2%
  5. Suncourt Hotel9.3%

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Share of SearchLeaderboard

Compare the Taupō hotels and lake resorts visitors stay at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among taupō hotels and resorts in New Zealand, by month

Share of Search by month for Hilton Lake Taupō, Wairakei Resort, Millennium Hotel & Resort Manuels Taupō, Huka Lodge, Suncourt Hotel. The figures are in the table below the chart.

View monthly share of search table
MonthHilton Lake TaupōWairakei ResortMillennium Hotel & Resort Manuels TaupōHuka LodgeSuncourt Hotel
Oct 202529%34%8.7%20.1%8.2%
Nov 202531.5%31.1%11.2%17.3%8.9%
Dec 202526%39.1%11.5%14.4%9%
Jan 202629.1%35.7%8.7%16.3%10.2%
Feb 202629.4%35.7%8.8%16.1%10.1%
Mar 202635.1%35.1%6.9%13%9.9%
Apr 202631.7%38.1%7.6%11.7%10.8%
May 202635.5%35%8.3%11.1%10%
Jun 202633.5%35.3%11.7%10.1%9.4%
Jul 202629.6%40.8%10.5%8.9%10.2%
Aug 202632.4%31.9%14.2%12.2%9.3%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Hilton Lake Taupō

    32.4%

    moved from 2nd to 1st · 8.5K estimated branded searches · -0.93% vs prior month · +2.8 points

  2. 2.Wairakei Resort

    31.9%

    moved from 1st to 2nd · 8.4K estimated branded searches · -29.3% vs prior month · -8.9 points

  3. 3.Millennium Hotel & Resort Manuels Taupō

    14.2%

    held 3rd · 3.7K estimated branded searches · +21.8% vs prior month · +3.7 points

  4. 4.Huka Lodge

    12.2%

    moved from 5th to 4th · 3.2K estimated branded searches · +23.5% vs prior month · +3.3 points

  5. 5.Suncourt Hotel

    9.3%

    moved from 4th to 5th · 2.5K estimated branded searches · -17.5% vs prior month · -0.9 points

Compare search popularity between leading brands

Which brand is most popular in search among taupō hotels and resorts in New Zealand?

Hilton Lake Taupō and Wairakei Resort share the highest estimated Share of Search among taupō hotels and resorts in New Zealand, at 32.4% and 31.9% in August 2026.

New Zealand taupō hotels and resorts, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Hilton Lake Taupō29% → 32.4%35.5%May 202626%Dec 20252nd → 1st
Wairakei Resort34% → 31.9%40.8%Jul 202631.1%Nov 20251st → 2nd
Millennium Hotel & Resort Manuels Taupō8.7% → 14.2%14.2%Aug 20266.9%Mar 20264th → 3rd
Huka Lodge20.1% → 12.2%20.1%Oct 20258.9%Jul 20263rd → 4th
Suncourt Hotel8.2% → 9.3%10.8%Apr 20268.2%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Hilton Lake Taupō’s estimated Share of Search among taupō hotels and resorts in New Zealand increased from 29% to 32.4%.
  • Across the 11 months ending August 2026, Wairakei Resort’s estimated Share of Search among taupō hotels and resorts in New Zealand decreased from 34% to 31.9%.
  • Across the 11 months ending August 2026, Millennium Hotel & Resort Manuels Taupō’s estimated Share of Search among taupō hotels and resorts in New Zealand increased from 8.7% to 14.2%.
  • Across the 11 months ending August 2026, Huka Lodge’s estimated Share of Search among taupō hotels and resorts in New Zealand decreased from 20.1% to 12.2%.
  • Across the 11 months ending August 2026, Suncourt Hotel’s estimated Share of Search among taupō hotels and resorts in New Zealand increased from 8.2% to 9.3%.
  • Across the 11 months ending August 2026, Hilton Lake Taupō’s estimated Share of Search among taupō hotels and resorts in New Zealand peaked at 35.5% in May 2026 and was lowest at 26% in December 2025.
  • Across the 11 months ending August 2026, Wairakei Resort’s estimated Share of Search among taupō hotels and resorts in New Zealand peaked at 40.8% in July 2026 and was lowest at 31.1% in November 2025.
  • Across the 11 months ending August 2026, Millennium Hotel & Resort Manuels Taupō’s estimated Share of Search among taupō hotels and resorts in New Zealand peaked at 14.2% in August 2026 and was lowest at 6.9% in March 2026.
  • Across the 11 months ending August 2026, Huka Lodge’s estimated Share of Search among taupō hotels and resorts in New Zealand peaked at 20.1% in October 2025 and was lowest at 8.9% in July 2026.
  • Across the 11 months ending August 2026, Suncourt Hotel’s estimated Share of Search among taupō hotels and resorts in New Zealand peaked at 10.8% in April 2026 and was lowest at 8.2% in October 2025.
  • Across the 11 months ending August 2026, Hilton Lake Taupō rose from 2nd to 1st among taupō hotels and resorts in New Zealand.
  • Across the 11 months ending August 2026, Wairakei Resort fell from 1st to 2nd among taupō hotels and resorts in New Zealand.
  • Across the 11 months ending August 2026, Millennium Hotel & Resort Manuels Taupō rose from 4th to 3rd among taupō hotels and resorts in New Zealand.
  • Across the 11 months ending August 2026, Huka Lodge fell from 3rd to 4th among taupō hotels and resorts in New Zealand.

How did search popularity change for New Zealand taupō hotels and resorts in August 2026?

  1. In August 2026, Hilton Lake Taupō overtook Wairakei Resort to take the highest estimated Share of Search among taupō hotels and resorts in New Zealand, at 32.4%.

  2. In August 2026, Huka Lodge overtook Suncourt Hotel to rank 4th among taupō hotels and resorts in New Zealand, at 12.2%.

  3. In August 2026, Millennium Hotel & Resort Manuels Taupō gained estimated Share of Search among taupō hotels and resorts in New Zealand, from 10.5% to 14.2%.

  4. In August 2026, Wairakei Resort lost estimated Share of Search among taupō hotels and resorts in New Zealand, from 40.8% to 31.9%.

  5. In August 2026, Suncourt Hotel lost estimated Share of Search among taupō hotels and resorts in New Zealand, from 10.2% to 9.3%.

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