Hydralyte vs Liquid I.V.:Which is more popular in New Zealand?
In October 2026, Hydralyte had more branded searches than Liquid I.V. among sports and hydration drink brands in New Zealand. Hydralyte had about 5,710 branded searches, while Liquid I.V. had 990. Hydralyte made up 31.8% of all sports and hydration drink brand searches we track, and Liquid I.V. accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about sports and hydration drink brands, Hydralyte appeared in one of the five answers and Liquid I.V. in none.
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Top sports and hydration drink brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hydralyte was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Liquid I.V. did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Powerade4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pure Sports Nutrition4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gatorade2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hydralyte1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Liquid I.V.0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sports and hydration drink brands
5 answers
Asked ChatGPT
“Which sports or hydration drink brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sports and hydration drink brands in New Zealand?”
Asked ChatGPT
“What's the best sports or hydration drink brand in New Zealand for hydration after exercise?”
Searched Google, AI Overview
“best electrolyte drink”
Searched Google, AI Overview
“sports drink nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Hydralyte or Liquid I.V. more popular in search?
This chart shows how often people search Google for Hydralyte and Liquid I.V. by name. Each line represents a brand's share of searches for all five sports and hydration drink brands we track, month by month, from searches in New Zealand.
Share of searches by month for Hydralyte, Liquid I.V.. The figures are in the table below the chart.
View monthly share of searches table
| Month | Powerade | Hydralyte | Pure Sports Nutrition | Gatorade | Liquid I.V. |
|---|---|---|---|---|---|
| Nov 2025 | 35.4% | 27.9% | 17.2% | 14.8% | 4.8% |
| Dec 2025 | 31.7% | 31.6% | 15.4% | 16% | 5.3% |
| Jan 2026 | 30.8% | 31% | 17.8% | 15.1% | 5.3% |
| Feb 2026 | 34.2% | 27.5% | 17.1% | 16.3% | 4.9% |
| Mar 2026 | 30.6% | 25.2% | 21.9% | 15.6% | 6.6% |
| Apr 2026 | 31.4% | 26.6% | 19.6% | 16.5% | 5.9% |
| May 2026 | 39.5% | 23.2% | 13.9% | 17.4% | 5.9% |
| Jun 2026 | 38.2% | 23.7% | 12.9% | 15.2% | 9.9% |
| Jul 2026 | 33.6% | 29.7% | 14.3% | 15.1% | 7.4% |
| Aug 2026 | 36.2% | 28.5% | 14.5% | 16.4% | 4.4% |
| Sep 2026 | 33.8% | 30.4% | 16.1% | 14.5% | 5.2% |
| Oct 2026 | 36% | 31.8% | 14.3% | 12.3% | 5.5% |
How has branded search for Hydralyte and Liquid I.V. changed in New Zealand over the last 12 months?
3 findings
- Hydralyte was ahead of Liquid I.V. in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Hydralyte’s share of searches among sports and hydration drink brands in New Zealand moved from 27.9% to 31.8%, and its estimated monthly branded searches moved from 3.7K to 5.7K.
- Across the 12 months ending October 2026, Liquid I.V.’s share of searches among sports and hydration drink brands in New Zealand moved from 4.8% to 5.5%, and its estimated monthly branded searches moved from 640 to 990.
How did search popularity change for New Zealand sports and hydration drink brands in October 2026?
2 changes

In October 2026, Hydralyte gained share of searches among sports and hydration drink brands in New Zealand, from 30.4% to 31.8%.

Estimated monthly branded searches for Liquid I.V. in New Zealand rose 54.7% over 12 measured months, from 640 to 990 in October 2026.
How are Hydralyte’s and Liquid I.V.’s branded searches counted?
14 search terms
Brandwave collects information about searches that people make online using Hydralyte’s and Liquid I.V.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hydralyte
9 branded search terms
- hydralyte
- hydralyte electrolytes
- hydralyte hydration
- hydralyte ice blocks
- hydralyte powder
- hydralyte sachets
- hydralyte sports drink
- hydralyte tablets
- hydralyte woolies
Liquid I.V.
5 branded search terms
- liquid i v
- liquid i v electrolytes
- liquid iv
- liquid iv electrolytes
- liquidiv
Other head-to-heads among sports and hydration drink brands

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