Brandwave

Specialty coffee roasters in New Zealand:Which brands are most popular in search?

In August 2026, L'affare was the most searched among specialty coffee roasters in New Zealand, with an estimated 14.9K branded searches and 35.7% estimated Share of Search within this set.

Follow specialty coffee roasters and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

A curated comparison of specialty coffee roasting brands serving New Zealand, measured through branded searches made in New Zealand rather than coffee sales or cafe visits. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among specialty coffee roasters in New Zealand, by month

Share of Search by month for L'affare, Coffee Supreme, Allpress Espresso, Flight Coffee, Havana Coffee Works, Kōkako, Rocket Coffee. The figures are in the table below the chart.

View monthly share of search table
MonthL'affareCoffee SupremeAllpress EspressoFlight CoffeeHavana Coffee WorksKōkakoRocket Coffeeeighthirty
Oct 202521.5%20.4%18.2%11.7%14.3%2.9%8.2%2.9%
Nov 202517%22.5%18%13.3%16%3%7.5%2.7%
Dec 202516.8%21.8%18.4%10.4%15.5%2.9%10.8%3.4%
Jan 202619.6%21.1%19.5%10.7%12.4%2.8%10.6%3.2%
Feb 202621.8%20.5%17.1%10.4%14.7%2.9%9.5%3.1%
Mar 202618.8%21.4%19.7%10.4%15.4%2.9%8.5%2.9%
Apr 202620.7%19.2%17.6%11.4%16.9%2.8%8.4%3.1%
May 202620.3%23.2%17.8%9.9%14%3.2%8.4%3.3%
Jun 202619.6%22.7%18.5%11.6%13.3%3.3%8.8%2.2%
Jul 202619.8%22.6%19.1%11.2%13%3.6%9.6%1.1%
Aug 202635.7%19.7%12.7%9.1%8.6%7%6.4%0.74%
Sep 2026————————

This month’s ranking, August 2026

  1. 1.L'affare

    35.7%

    moved from 2nd to 1st · 14.9K estimated branded searches · +170.7% vs prior month · +15.9 points

  2. moved from 1st to 2nd · 8.2K estimated branded searches · +30.6% vs prior month · -2.9 points

  3. held 3rd · 5.3K estimated branded searches · 0% vs prior month · -6.4 points

  4. moved from 5th to 4th · 3.8K estimated branded searches · +21.2% vs prior month · -2.2 points

  5. moved from 4th to 5th · 3.6K estimated branded searches · 0% vs prior month · -4.3 points

  6. moved from 7th to 6th · 2.9K estimated branded searches · +190% vs prior month · +3.4 points

  7. moved from 6th to 7th · 2.7K estimated branded searches · 0% vs prior month · -3.2 points

  8. 8.eighthirty

    0.74%

    held 8th · 310 estimated branded searches · +3.3% vs prior month · -0.3 points

Compare search popularity between leading brands

Which brand is most popular in search among specialty coffee roasters in New Zealand?

In August 2026, L'affare was the most searched among specialty coffee roasters in New Zealand, with an estimated 14.9K branded searches and 35.7% estimated Share of Search within this set. Coffee Supreme is in 2nd place, 16 percentage points behind at 19.7% Share of Search.

New Zealand specialty coffee roasters, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
L'affare21.5% → 35.7%35.7%Aug 202616.8%Dec 20251st
Coffee Supreme20.4% → 19.7%23.2%May 202619.2%Apr 20262nd
Allpress Espresso18.2% → 12.7%19.7%Mar 202612.7%Aug 20263rd
Flight Coffee11.7% → 9.1%13.3%Nov 20259.1%Aug 20265th → 4th
Havana Coffee Works14.3% → 8.6%16.9%Apr 20268.6%Aug 20264th → 5th
Kōkako2.9% → 7%7%Aug 20262.8%Apr 20268th → 6th
Rocket Coffee8.2% → 6.4%10.8%Dec 20256.4%Aug 20266th → 7th
eighthirty2.9% → 0.74%3.4%Dec 20250.74%Aug 20267th → 8th

Each finding as a sentence

  • Across the 11 months ending August 2026, L'affare’s estimated Share of Search among specialty coffee roasters in New Zealand increased from 21.5% to 35.7%.
  • Across the 11 months ending August 2026, Coffee Supreme’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 20.4% to 19.7%.
  • Across the 11 months ending August 2026, Allpress Espresso’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 18.2% to 12.7%.
  • Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 11.7% to 9.1%.
  • Across the 11 months ending August 2026, Havana Coffee Works’ estimated Share of Search among specialty coffee roasters in New Zealand decreased from 14.3% to 8.6%.
  • Across the 11 months ending August 2026, Kōkako’s estimated Share of Search among specialty coffee roasters in New Zealand increased from 2.9% to 7%.
  • Across the 11 months ending August 2026, Rocket Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 8.2% to 6.4%.
  • Across the 11 months ending August 2026, eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 2.9% to 0.74%.
  • Across the 11 months ending August 2026, L'affare’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 35.7% in August 2026 and was lowest at 16.8% in December 2025.
  • Across the 11 months ending August 2026, Coffee Supreme’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 23.2% in May 2026 and was lowest at 19.2% in April 2026.
  • Across the 11 months ending August 2026, Allpress Espresso’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 19.7% in March 2026 and was lowest at 12.7% in August 2026.
  • Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 13.3% in November 2025 and was lowest at 9.1% in August 2026.
  • Across the 11 months ending August 2026, Havana Coffee Works’ estimated Share of Search among specialty coffee roasters in New Zealand peaked at 16.9% in April 2026 and was lowest at 8.6% in August 2026.
  • Across the 11 months ending August 2026, Kōkako’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 7% in August 2026 and was lowest at 2.8% in April 2026.
  • Across the 11 months ending August 2026, Rocket Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 10.8% in December 2025 and was lowest at 6.4% in August 2026.
  • Across the 11 months ending August 2026, eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 3.4% in December 2025 and was lowest at 0.74% in August 2026.
  • Across the 11 months ending August 2026, Flight Coffee rose from 5th to 4th among specialty coffee roasters in New Zealand.
  • Across the 11 months ending August 2026, Havana Coffee Works fell from 4th to 5th among specialty coffee roasters in New Zealand.
  • Across the 11 months ending August 2026, Kōkako rose from 8th to 6th among specialty coffee roasters in New Zealand.
  • Across the 11 months ending August 2026, Rocket Coffee fell from 6th to 7th among specialty coffee roasters in New Zealand.
  • Across the 11 months ending August 2026, eighthirty fell from 7th to 8th among specialty coffee roasters in New Zealand.

How did search popularity change for New Zealand specialty coffee roasters in August 2026?

  1. In August 2026, L'affare overtook Coffee Supreme to take the highest estimated Share of Search among specialty coffee roasters in New Zealand, at 35.7%.

  2. In August 2026, Kōkako overtook Rocket Coffee to rank 6th among specialty coffee roasters in New Zealand, at 7%.

  3. In August 2026, Allpress Espresso lost estimated Share of Search among specialty coffee roasters in New Zealand, from 19.1% to 12.7%.

  4. In August 2026, Havana Coffee Works lost estimated Share of Search among specialty coffee roasters in New Zealand, from 13% to 8.6%.

  5. In August 2026, Rocket Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 9.6% to 6.4%.

  6. In August 2026, Coffee Supreme lost estimated Share of Search among specialty coffee roasters in New Zealand, from 22.6% to 19.7%.

  7. In August 2026, Flight Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 11.2% to 9.1%.

  8. eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand has lost ground for 3 months in a row, from 3.3% to 0.74% in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.