Specialty coffee roasters in New Zealand:Which brands are most popular in search?
In August 2026, L'affare was the most searched among specialty coffee roasters in New Zealand, with an estimated 14.9K branded searches and 35.7% estimated Share of Search within this set.
L'affare35.7%
Coffee Supreme19.7%Allpress Espresso12.7%
Flight Coffee9.1%
Havana Coffee Works8.6%
Kōkako7%
Rocket Coffee6.4%- eighthirty0.74%
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A curated comparison of specialty coffee roasting brands serving New Zealand, measured through branded searches made in New Zealand rather than coffee sales or cafe visits. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for L'affare, Coffee Supreme, Allpress Espresso, Flight Coffee, Havana Coffee Works, Kōkako, Rocket Coffee. The figures are in the table below the chart.
View monthly share of search table
| Month | L'affare | Coffee Supreme | Allpress Espresso | Flight Coffee | Havana Coffee Works | Kōkako | Rocket Coffee | eighthirty |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 21.5% | 20.4% | 18.2% | 11.7% | 14.3% | 2.9% | 8.2% | 2.9% |
| Nov 2025 | 17% | 22.5% | 18% | 13.3% | 16% | 3% | 7.5% | 2.7% |
| Dec 2025 | 16.8% | 21.8% | 18.4% | 10.4% | 15.5% | 2.9% | 10.8% | 3.4% |
| Jan 2026 | 19.6% | 21.1% | 19.5% | 10.7% | 12.4% | 2.8% | 10.6% | 3.2% |
| Feb 2026 | 21.8% | 20.5% | 17.1% | 10.4% | 14.7% | 2.9% | 9.5% | 3.1% |
| Mar 2026 | 18.8% | 21.4% | 19.7% | 10.4% | 15.4% | 2.9% | 8.5% | 2.9% |
| Apr 2026 | 20.7% | 19.2% | 17.6% | 11.4% | 16.9% | 2.8% | 8.4% | 3.1% |
| May 2026 | 20.3% | 23.2% | 17.8% | 9.9% | 14% | 3.2% | 8.4% | 3.3% |
| Jun 2026 | 19.6% | 22.7% | 18.5% | 11.6% | 13.3% | 3.3% | 8.8% | 2.2% |
| Jul 2026 | 19.8% | 22.6% | 19.1% | 11.2% | 13% | 3.6% | 9.6% | 1.1% |
| Aug 2026 | 35.7% | 19.7% | 12.7% | 9.1% | 8.6% | 7% | 6.4% | 0.74% |
| Sep 2026 | — | — | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 35.7% | 14.9K | +170.7% | +15.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 19.7% | 8.2K | +30.6% | -2.9 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 12.7% | 5.3K | 0% | -6.4 points | |
| 4, moved from 5th to 4th | 9.1% | 3.8K | +21.2% | -2.2 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 8.6% | 3.6K | 0% | -4.3 pointsmoved from 4th to 5th | |
| 6, moved from 7th to 6th | 7% | 2.9K | +190% | +3.4 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 6.4% | 2.7K | 0% | -3.2 pointsmoved from 6th to 7th | |
| 8, held 8th | 0.74% | 310 | +3.3% | -0.3 points |
1.
L'affare35.7%
moved from 2nd to 1st · 14.9K estimated branded searches · +170.7% vs prior month · +15.9 points
19.7%
moved from 1st to 2nd · 8.2K estimated branded searches · +30.6% vs prior month · -2.9 points
12.7%
held 3rd · 5.3K estimated branded searches · 0% vs prior month · -6.4 points
9.1%
moved from 5th to 4th · 3.8K estimated branded searches · +21.2% vs prior month · -2.2 points
8.6%
moved from 4th to 5th · 3.6K estimated branded searches · 0% vs prior month · -4.3 points
6.
Kōkako7%
moved from 7th to 6th · 2.9K estimated branded searches · +190% vs prior month · +3.4 points
6.4%
moved from 6th to 7th · 2.7K estimated branded searches · 0% vs prior month · -3.2 points
0.74%
held 8th · 310 estimated branded searches · +3.3% vs prior month · -0.3 points
Compare search popularity between leading brands

L'affare vs Coffee Supreme: compare search popularity
L'affare vs Allpress Espresso: compare search popularity

L'affare vs Flight Coffee: compare search popularity
L'affare vs Havana Coffee Works: compare search popularity
Coffee Supreme vs Allpress Espresso: compare search popularity

Coffee Supreme vs Flight Coffee: compare search popularity
Coffee Supreme vs Havana Coffee Works: compare search popularity
Allpress Espresso vs Flight Coffee: compare search popularity
Allpress Espresso vs Havana Coffee Works: compare search popularity
Flight Coffee vs Havana Coffee Works: compare search popularity- Compare any of these brands
Which brand is most popular in search among specialty coffee roasters in New Zealand?
8 brands
In August 2026, L'affare was the most searched among specialty coffee roasters in New Zealand, with an estimated 14.9K branded searches and 35.7% estimated Share of Search within this set. Coffee Supreme is in 2nd place, 16 percentage points behind at 19.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 21.5% → 35.7% | 35.7%Aug 2026 | 16.8%Dec 2025 | 1st | |
| 20.4% → 19.7% | 23.2%May 2026 | 19.2%Apr 2026 | 2nd | |
| 18.2% → 12.7% | 19.7%Mar 2026 | 12.7%Aug 2026 | 3rd | |
| 11.7% → 9.1% | 13.3%Nov 2025 | 9.1%Aug 2026 | 5th → 4th | |
| 14.3% → 8.6% | 16.9%Apr 2026 | 8.6%Aug 2026 | 4th → 5th | |
| 2.9% → 7% | 7%Aug 2026 | 2.8%Apr 2026 | 8th → 6th | |
| 8.2% → 6.4% | 10.8%Dec 2025 | 6.4%Aug 2026 | 6th → 7th | |
| eighthirty | 2.9% → 0.74% | 3.4%Dec 2025 | 0.74%Aug 2026 | 7th → 8th |
Each finding as a sentence
- Across the 11 months ending August 2026, L'affare’s estimated Share of Search among specialty coffee roasters in New Zealand increased from 21.5% to 35.7%.
- Across the 11 months ending August 2026, Coffee Supreme’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 20.4% to 19.7%.
- Across the 11 months ending August 2026, Allpress Espresso’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 18.2% to 12.7%.
- Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 11.7% to 9.1%.
- Across the 11 months ending August 2026, Havana Coffee Works’ estimated Share of Search among specialty coffee roasters in New Zealand decreased from 14.3% to 8.6%.
- Across the 11 months ending August 2026, Kōkako’s estimated Share of Search among specialty coffee roasters in New Zealand increased from 2.9% to 7%.
- Across the 11 months ending August 2026, Rocket Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 8.2% to 6.4%.
- Across the 11 months ending August 2026, eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand decreased from 2.9% to 0.74%.
- Across the 11 months ending August 2026, L'affare’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 35.7% in August 2026 and was lowest at 16.8% in December 2025.
- Across the 11 months ending August 2026, Coffee Supreme’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 23.2% in May 2026 and was lowest at 19.2% in April 2026.
- Across the 11 months ending August 2026, Allpress Espresso’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 19.7% in March 2026 and was lowest at 12.7% in August 2026.
- Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 13.3% in November 2025 and was lowest at 9.1% in August 2026.
- Across the 11 months ending August 2026, Havana Coffee Works’ estimated Share of Search among specialty coffee roasters in New Zealand peaked at 16.9% in April 2026 and was lowest at 8.6% in August 2026.
- Across the 11 months ending August 2026, Kōkako’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 7% in August 2026 and was lowest at 2.8% in April 2026.
- Across the 11 months ending August 2026, Rocket Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 10.8% in December 2025 and was lowest at 6.4% in August 2026.
- Across the 11 months ending August 2026, eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand peaked at 3.4% in December 2025 and was lowest at 0.74% in August 2026.
- Across the 11 months ending August 2026, Flight Coffee rose from 5th to 4th among specialty coffee roasters in New Zealand.
- Across the 11 months ending August 2026, Havana Coffee Works fell from 4th to 5th among specialty coffee roasters in New Zealand.
- Across the 11 months ending August 2026, Kōkako rose from 8th to 6th among specialty coffee roasters in New Zealand.
- Across the 11 months ending August 2026, Rocket Coffee fell from 6th to 7th among specialty coffee roasters in New Zealand.
- Across the 11 months ending August 2026, eighthirty fell from 7th to 8th among specialty coffee roasters in New Zealand.
How did search popularity change for New Zealand specialty coffee roasters in August 2026?
8 changes

In August 2026, L'affare overtook Coffee Supreme to take the highest estimated Share of Search among specialty coffee roasters in New Zealand, at 35.7%.

In August 2026, Kōkako overtook Rocket Coffee to rank 6th among specialty coffee roasters in New Zealand, at 7%.
In August 2026, Allpress Espresso lost estimated Share of Search among specialty coffee roasters in New Zealand, from 19.1% to 12.7%.

In August 2026, Havana Coffee Works lost estimated Share of Search among specialty coffee roasters in New Zealand, from 13% to 8.6%.

In August 2026, Rocket Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 9.6% to 6.4%.

In August 2026, Coffee Supreme lost estimated Share of Search among specialty coffee roasters in New Zealand, from 22.6% to 19.7%.

In August 2026, Flight Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 11.2% to 9.1%.
eighthirty’s estimated Share of Search among specialty coffee roasters in New Zealand has lost ground for 3 months in a row, from 3.3% to 0.74% in August 2026.

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