Allpress Espresso vs Coffee Supreme:Which is more popular by branded search in New Zealand?
In August 2026, Coffee Supreme had more branded searches than Allpress Espresso among specialty coffee roasters in New Zealand. Coffee Supreme was estimated to have 8.2K branded searches compared to Allpress Espresso’s 5.3K, and held a 19.7% Share of Search versus Allpress Espresso’s 12.7%.
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Which is more popular in search, Allpress Espresso or Coffee Supreme?
A curated comparison of specialty coffee roasting brands serving New Zealand, measured through branded searches made in New Zealand rather than coffee sales or cafe visits. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Coffee Supreme, Allpress Espresso. The figures are in the table below the chart.
View monthly share of search table
| Month | L'affare | Coffee Supreme | Allpress Espresso | Flight Coffee | Havana Coffee Works | Kōkako | Rocket Coffee | eighthirty |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 21.5% | 20.4% | 18.2% | 11.7% | 14.3% | 2.9% | 8.2% | 2.9% |
| Nov 2025 | 17% | 22.5% | 18% | 13.3% | 16% | 3% | 7.5% | 2.7% |
| Dec 2025 | 16.8% | 21.8% | 18.4% | 10.4% | 15.5% | 2.9% | 10.8% | 3.4% |
| Jan 2026 | 19.6% | 21.1% | 19.5% | 10.7% | 12.4% | 2.8% | 10.6% | 3.2% |
| Feb 2026 | 21.8% | 20.5% | 17.1% | 10.4% | 14.7% | 2.9% | 9.5% | 3.1% |
| Mar 2026 | 18.8% | 21.4% | 19.7% | 10.4% | 15.4% | 2.9% | 8.5% | 2.9% |
| Apr 2026 | 20.7% | 19.2% | 17.6% | 11.4% | 16.9% | 2.8% | 8.4% | 3.1% |
| May 2026 | 20.3% | 23.2% | 17.8% | 9.9% | 14% | 3.2% | 8.4% | 3.3% |
| Jun 2026 | 19.6% | 22.7% | 18.5% | 11.6% | 13.3% | 3.3% | 8.8% | 2.2% |
| Jul 2026 | 19.8% | 22.6% | 19.1% | 11.2% | 13% | 3.6% | 9.6% | 1.1% |
| Aug 2026 | 35.7% | 19.7% | 12.7% | 9.1% | 8.6% | 7% | 6.4% | 0.74% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Allpress Espresso and Coffee Supreme comparison changed over the last 12 months?
3 findings
- Coffee Supreme was ahead of Allpress Espresso in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Allpress Espresso’s estimated Share of Search among specialty coffee roasters in New Zealand moved from 18.2% to 12.7%, and its estimated monthly branded searches moved from 5.6K to 5.3K.
- Across the 11 months ending August 2026, Coffee Supreme’s estimated Share of Search among specialty coffee roasters in New Zealand moved from 20.4% to 19.7%, and its estimated monthly branded searches moved from 6.3K to 8.2K.
How did search popularity change for New Zealand specialty coffee roasters in August 2026?
3 changes

In August 2026, L'affare overtook Coffee Supreme to take the highest estimated Share of Search among specialty coffee roasters in New Zealand, at 35.7%.
In August 2026, Allpress Espresso lost estimated Share of Search among specialty coffee roasters in New Zealand, from 19.1% to 12.7%.

In August 2026, Coffee Supreme lost estimated Share of Search among specialty coffee roasters in New Zealand, from 22.6% to 19.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Allpress Espresso’s and Coffee Supreme’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Allpress Espresso
4 branded search terms
- all press coffee
- allpress
- allpress coffee
- allpress espresso
Coffee Supreme
4 branded search terms
- coffee supreme
- coffee supreme nz
- coffeesupreme
- supreme coffee

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